Speech purposes

1. Speech Purposes General and Specific

2. To Inform General Purposes To Persuade To Entertain To Inspire

3. Lectures, demonstrations, briefings, trainings. To Inform The audience learns something.

4. Sales presentations, project proposals, campaign speeches To Persuade The audience is convinced to change attitudes or behaviors, or to accept your point of view.

5. After dinner speeches, stand-up comedy. To Entertain Provides amusement or enjoyment for the audience

6. Commencement addresses, sermons. To Inspire Motivates the audience to achieve noble goals or ideals.

7. A one sentence statement about what you want to accomplish Worded from the audience’s point of view Precise Attainable Specific Purpose

8. “After hearing my speech, the audience will….” Specific Purpose

9. All speeches should have introduction, preview, body, summary, conclusion. Customize your structure, language, visual aids. Drive home your point! ORGANIZE YOUR SPEECH!

10. General purpose: to inform, persuade, entertain, inspire Specific purpose: audience P.O.V., precise, attainable. Organize for maximum effectiveness. Recap