Speed To Market | Management

In today’s competitive world the term Speed to Market plays an important role for everyone. So, Speed to Market means the pace of introducing any change, innovation, creativity, any market practice for the purpose of increasing the Promotion of the product as quickly as possible in the market. Copy the link given below and paste it in new browser window to get more information on Speed To Market:-
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1. SPEED TO MARKET

2. What is Speed to Market? Speed to market is the pace of introducing any change, innovation or creativity in the product in the market to gain the first mover advantage before others.

3. What is its importance? Competitive advantage Introduces the product innovation before the technology changes. Gets the company premium pricing opportunity.

4. Four dimensions of Speed to Market

5. Advantages Brings the spot light to the new product. Helps in obtaining new opportunities Increases the image and goodwill of the company

6. Disadvantages May lead to wrong decisions. Delay may lead to loosing the first mover advantage. Can cause the new product to fail

7. Hey Friend, This was just a summary on Speed To Market . For more detailed information on this topic, please type the link given below or copy it from the description of this PPT and open it in a new browser window. www.transtutors.com/homework-help/industrial-management/product-development/speed-to-market.aspx