Starbucks PPT India Case Study for Business

raishkausar 58 views 15 slides Sep 13, 2024
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About This Presentation

Starbucks is the world’s number one specialty coffee ratailer.
Five C’s that describe the essence of Starbucks Corporation,i.e.,
Community, Connection, Caring, Committed, and Coffee.
The company was created in 1971 and incorporated in 1985.
Headquartered in Seattle, Washington.
As of 2024, Starb...


Slide Content

Case study
Analysis:-

Starbucks is the world’s number one specialty coffee ratailer.
Five C’s that describe the essence of Starbucks Corporation,i.e.,
Community, Connection, Caring, Committed, and Coffee.
The company was created in 1971 and incorporated in 1985.
Headquartered in Seattle, Washington.
As of 2024, Starbucks has opened more than 38,137 stores
worldwide in approximately 83 countries.

Company Philosophy and Growth
Founding and Early Vision
Schultz's Vision and Challenges
Product Offerings and Global Reach
Leadership and Strategic Decisions
Crisis Management and Adaptation

Management Skills for Kevin Johnson:-
Leadership and Communication
Crisis Management
Strategic Vision
Management Skills for a Starbucks Store Manager:-
Team Leadership
Problem-Solving
Operational Efficiency

1. Scientific Management
Efficiency in Operations
Performance Measurement
Training Programs
2. Organizational Behavior
Leadership and Culture
Employee Motivation
Conflict Resolution
3. Quantitative Approach
Demand Forecasting
Operational Efficiency
4. Systems Approach
Innovation and Adaptation
Complex Problem Solving

Following are the 3 current trends and issues faced by managers:-
Trend 1: Remote Work and Virtual Teams
Impact on Starbucks:
Adapt Management Style
Investing in digital communication tools and training managers programs
Implication for:
First-line managers need to learn how to lead remote teams, track their work, and keep everyone
connected
Middle managers need to manage virtual teams and ensure smooth communication between them
Top managers need to create remote work policies and invest in the right tools.

Trend 2: Diversity, Equity, and Inclusion (DEI) (Contd.)
Impact on Starbucks:
Prioritize DEI initiatives, such as training programs, diversity hiring, and inclusive store
environments.
Implication for:
First-line managers: Will need to undergo DEI training and ensure inclusive store environments.
Middle managers: Will need to oversee DEI initiatives and monitor progress.
Top managers: Will need to develop and implement company-wide DEI strategies and hold managers
accountable for progress.

Trend 3: Sustainability and Social Responsibility (Contd.)
Impact on Starbucks:
Enhance its sustainability initiatives, such as reducing waste, using eco-friendly materials, and
sourcing ethically.
Implication for:
First-line managers: Will need to implement sustainable practices in stores and educate employees on
sustainability initiatives.
Middle managers: Will need to oversee sustainability initiatives and monitor program
Top managers: Will need to develop and implement company-wide sustainability strategies and
communicate progress to stakeholders.

Interpersonal Roles
Public Appearances
Employee Engagement
Stakeholder Communication
Informational Roles
Industry Trends and Internal Performance
Internal Communication
External Communication
Decisional Roles
Strategic Initiatives
Crisis Management
Investment Decisions

Kevin Johnson’s Background and Experiences
Tech Industry Background
Joining Starbucks
Focus on Innovation and Efficiency
Handling Social Issues
Employee Welfare

The Chief Financial Officer (CFO) is responsible. Here's a breakdown of what the job might
involve in terms of planning, organizing, leading, and controlling:
Planning:
Strategic Financial Planning
Budgeting
Organizing:
Financial Reporting Systems
Resource Allocation
Leading:
Team Leadership
Stakeholder Communication
Controlling:
Financial Performance Monitoring
Risk Management

Guiding Principles
Creating a Culture of Warmth and Belonging
Being Present
Delivering Our Very Best
Holding Ourselves Accountable
Mission
“With every cup, with every conversation, with every community – we
nurture the limitless possibilities of human connection.”

Influence on Baristas:-
Customer Interaction
Workplace Culture
Service Quality
Accountability
Influence on Top Executives:-
Strategic Vision
Leadership Style
Risk Management
Accountability and Execellence

Starbucks, the world’s leading coffee retailer, faced challenges from rapid expansion and lost
its unique touch. Howard Schultz returned as CEO to fix these issues by retraining employees
and improving stores. After Schultz, Kevin Johnson took over, addressing new challenges like
store closures and social issues, and introduced benefits for employees. These efforts helped
Starbucks maintain its position as a global coffee leader.