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Oct 08, 2024
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About This Presentation
ppt
Size: 1.19 MB
Language: en
Added: Oct 08, 2024
Slides: 17 pages
Slide Content
GOOD AFTERNOON COVACHA JOSH LAGRIMAS EPHRAIM MONDAS REYMOND RAQUEL JENNY ROSE TURFE PATRICIA ANNE
WELCOME TO
Gardenia was established by Horatio Sye Slocum An America who was an employee of International Executive Service Corps and worked with bakeries Mr. Slocum who had 35 years of baking experiences together with America’s leading chain of bakers. Gardenia was born succesfully after 45 years of hardship. Gardenia started operating in the Philippines in 1997 Started construction of its bakery plant in the Laguna International Park [LIIP] inn Binan , Laguna. In 2011, Gardenia Bakeries Philippines opened a new manufacturing plant in Cebu with a daily capacity of 50,000 loaves in order to serve the Visayas and Mindanao regions. This allowed the company to further improve its distribution across the country as it used to concentrate solely on Metro Manila. The decision to invest in other factories to expand its geographical reach and enter unexploited locations will result in Gardenia Bakeries Philippines maintaining its leading position in baked goods in 2011.
RAW MATERIAL Gardenia Philippines sources its raw materials both locally and internationally. Wheat flour is imported from the United States, Canada, and Australia due to strict quality standards for bread production. Locally, the company sources sugar, salt, and water from domestic suppliers, supporting the local economy. Yeast is obtained from both local and international sources, depending on availability and supply chains.
SUPPLIER Gardenia KL) is a joint venture between QAF Limited, a Singapore listed food group which also operates Gardenia Singapore and Gardenia Philippines, and Padiberas National Berhad of Malaysia. Our bakeries operate 24/7 to ensure that consumers enjoy fresh Gardenia products every day.
FACTORY This stage consists of the design,production,testing, packing and delivery of the product
DISTRIBUTION Is the way in which businesses get their products to customer.
4 TYPES O F DISTRIBUTION Direct Selling Selling Through intermediaries Dual Distribution Reverse logistics
RETAIL Gardenia is a well-known bakery brand that operates in the retail sector, offering a variety of baked goods. The company markets its products through supermarkets, convenience stores, and other retail outlets. Gardenia’s retail strategy focuses on delivering fresh, high-quality bread and other baked items to consumers, often featuring eye-catching packaging and a strong emphasis on freshness. They also engage in marketing campaigns to build brand awareness and drive consumer preference in a competitive market.
CUSTOMER It is the bridge and link between a company's internal operations and the external customers. By focusing on unique customer needs, ensuring timely deliveries and correct forecasts, and monitoring transportation metrics/issues, companies like Gardenia help improve customer relationships and the sustainability of the business as a whole.
GARDENIA PLANNING AND SOURCING OPERATIONS
GARDENIA’S PLANNING OPERATIONS DEMAND FORECASTING PRODUCTION PLANNING INVENTORY MANAGEMENT CAPACITY PLANNING SUPPLIER SELECTION AND MANAGEMENT PROCUREMENT LOGISTICS AND TRANSPORTATION QUALITY CONTROL