The AIDA model - Infographic - Master the AIDA Funnel to Supercharge Your Sales

The AIDA model is a classic marketing framework that outlines the four stages a customer goes through during the buying process. The acronym AIDA stands for Attention, Interest, Desire, and Action, and it is often visualized as a sales or marketing funnel. The model helps marketers plan strategies that guide potential customers from initial brand awareness to the final purchase.

1. CTA: Encourage the buyer to interact with
your content and take the next step. INUETC.COM inuiaea .com
Generate interest in your product or service by
sharing valuable information and igniting curiosity.
Evoke a desire for the product or service by outlining
its benefits and addressing the customer's emotions.
THE AIDA MODEL
ATTENTION
INTEREST
DESIRE
ACTION
Capture the audience's attention
and create brand awareness.