The presentation shares a insight knowledge of Principles of Architecture. The Principles of Design are fundamental guidelines that artists and designers use to create visually appealing, functional, and cohesive works. These principles help organize and arrange elements such as line, shape, color, ...
The presentation shares a insight knowledge of Principles of Architecture. The Principles of Design are fundamental guidelines that artists and designers use to create visually appealing, functional, and cohesive works. These principles help organize and arrange elements such as line, shape, color, texture, and space to convey meaning, evoke emotions, or achieve harmony in a design. Understanding and applying these principles allow designers to communicate more effectively with their audience.
Balance refers to the distribution of visual weight in a design. It creates a sense of stability and equilibrium in a composition. Balance can be achieved in three main ways:
Symmetrical Balance: Both sides of a design are mirror images or have identical elements, creating a formal and orderly appearance.
Asymmetrical Balance: Different elements are placed in a way that creates an equal sense of visual weight, even if they aren’t identical. This is a more dynamic and informal approach to balance.
Radial Balance: Elements are arranged around a central point, radiating outward evenly. This can be seen in designs like mandalas or circular layouts.
Contrast:
Contrast refers to the difference between two or more elements in a composition, such as light vs. dark, large vs. small, or rough vs. smooth. High contrast helps create visual interest and directs attention to specific parts of a design. It is especially important for emphasizing focal points or creating drama in a piece.
Emphasis:
Emphasis is the principle that allows a designer to highlight the most important parts of a composition. It helps establish a focal point—an area that draws the viewer’s attention first. Emphasis can be achieved through size, color, contrast, and placement, guiding the viewer’s eye to the most crucial part of the design.
Movement:
Movement guides the viewer’s eye throughout a design, creating a sense of flow and direction. By using elements like lines, shapes, and textures, designers can lead the viewer through different parts of the composition in a specific order. Movement adds dynamism and energy to a design and helps keep the audience engaged.
Rhythm:
Rhythm is the repetition or alternation of elements to create a sense of organized movement or pattern. Like rhythm in music, visual rhythm can be regular, flowing, or progressive, depending on how the repeated elements vary. Rhythm creates consistency and harmony, making a design feel unified and cohesive.
Proportion and Scale:
Proportion refers to the size relationship between different parts of a design, while scale refers to the size of an object in relation to other objects in the composition or to its environment. Correct proportions create a realistic or believable representation of an object, while playing with scale can add drama or surrealism to a piece.
Unity and Harmony:
Unity refers to the cohesiveness of a design, ensuring that all elements work together to create a sense of completeness. Harmony is closely
Size: 8.33 MB
Language: en
Added: Oct 01, 2024
Slides: 23 pages
Slide Content
PRINCIPLES OF DESIGN AR.PALLAVI.PATIL
ARCHITECTURE - The art or science of building specifically, the art or practice of designing and building structure. F ormation or construction resulting from or as if from a conscious act the architecture of the garden. Design is shaping a space however innovativeness and development. It shapes thought to become common sense and alluring suggestions.
BALANCE - A feeling of balance. Equilibrium in design is like equilibrium in material science. A huge shape near the middle can be balanced by a little shape near the edge. Equilibrium gives strength and structure to a design.
BALANCE - Balance in visual computerization can be accomplished by changing the visual load of every component, regarding scale, shading, contrast, color and so forth. Symmetric balance occurs when the visual weight of design elements evenly divided in terms of horizontal, vertical, or radial. In radial balance the axis might be level or vertical. It is additionally conceivable to build formal balance by arranging elements similarly around a central point, bringing about radial symmetry.
BALANCE - Asymmetric balance happens when the visual load of plan components are not uniformly appropriated in the focal pivot of the page. This style depends on visual games for example, scale, contrast, shading to accomplish a balance.
BALANCE - BALANCE USING SHAPE
BALANCE - BALANCE USING SPACE
RHYTHM - Rhythm is the dull utilization of a gathering of visual components, at least multiple times, to set up a recognisable patterns.
RHYTHM - TYPES – Repetition Gradation Radiation Opposition Transition
RHYTHM - Rhythm made by duplicating shapes, colours, pattern, line, surface. Repeated windows, stripes on divider just as shade of glass. 1. RHYTHM BY REPETITION - 2. RHYTHM BY GRADATION - Rhythm created by a gradual change in size or colour.
RHYTHM - Rhythm created by identical objects coming from a central axis. 3. RHYTHM BY RADIATION - 4. RHYTHM BY OPPOSITION - Rhythm created direct placement of lines, shapes or colour to create opposition through abrupt visual change.
RHYTHM - Rhythm made by curved lines that convey your eye across a straight surface. 5. RHYTHM BY TRANSITION -
EMPHASIS - When one area in a work of art stands out more than another. The part that catches your attention first. GUIDELINES FOR CREATING EMPHASIS- The point of emphasis should command attention, but not dominate the overall design. Other features within the composition should not compete for the emphasis or contrast.
CONTRAST - Contrast is just characterized as difference. Contrast between elements or subjects inside a masterpiece or composition.
CONTRAST - 1. CONTRAST IN TEXTURE - 2. CONTRAST IN SIZE AND SHAPE -
CONTRAST - 3. CONTRAST IN SPACE -
MOVEMENT - Movement is the visual flow of your design. It’s the path that you intend your viewers eye to follow.
MOVEMENT - 1. MOVEMENT IN PATTERN - 2. MOVEMENT IN ARCHITECTURE -
HARMONY - Harmony in visual design means all parts of the visual image relate to and complement each other. Harmony pulls the pieces of a visual image together. There are two types – Unity Variety
HARMONY - Unity occurs when all the parts of a design or composition are related by one idea. A unified design has consistency of style. 1. HARMONY IN UNITY - 2. HARMONY IN VARIETY - When multiple elements of design are used to add interest to a design. Variety can be created using different elements and materials, as long as they are compatible to each other.
PROPORTION AND SCALE - Scale refers to the size of an object in relationship to another object.