Tony_Gregg_PDF_Portfolio_Examples__.pdf.

This is an overview of my design portfolio. Over the course of my career, I've had the opportunity to work on a variety of projects, from branding and logo design to product development and navigational strategy. Directing and managing photoshoots, color theory and shape studies all having a singular focus on the targeted audience and their needs.

1. PORTFOLIO

2. Work:
Resume ........................................3
Packaging ....................................... .. 4-8
Branding .......................................... 9-1 2
Illustration ..................................... 13-14
Photo Direction ............................. 15-16
B2B Campaigns ........................... 17-18
2

3. other experience
Graphic Designer, Trion Communications
Providence, RI
Graphic Designer, ACCU•Graphics
East Providence, RI
Freelance Graphic Designer, Paul Werth
Columbus, OH
overview
Creative Lead/Senior Graphic Designer with expertise in all facets of graphic design, art
direction, retail merchandising, marketing campaigns, brand strategy, and UX. Skilled in
collaborating with business partners to achieve strategic goals and marketing objectives.
Instrumental in streamlining and improving processes, enhancing productivity, and implementing
technology solutions. Technical proficiency in Adobe Creative Suite and MS Office Suite.
experience
September 2023 - Present
Senior Creative Sales Strategist, QPI, Milwaukee, WI
• Ideation, design, presentation, and production of retail campaigns
• Key creative lead representative on sales presentations and creative executions
•  Collaborates with external agencies to achieve unique client initiatives
August 2022 - September 2023
Senior Design Manager, NJOY, Scottsdale, AZ
• Art directed / managed designers’ workloads and creative output
• Assisted in the evolution of the NJOY brand through c-store marketing campaigns
and campaign refreshes
• Updated/refreshed all NJOY branded packaging asset
May 2019 - August 2022
Senior Graphic Designer, WestRock, Woonsocket, RI
• Served as creative lead on sales presentations and meetings
• Ideated, designed, and produced retail campaigns and collateral for premier nat’l brands
May 2017 - May 2019
Graphic Designer, Schneider Electric, Foxboro, MA
• Ideated, designed, and produced marketing assets for global campaigns
• Collaborated with international marketing teams to execute effective campaign strategies
February 2016 - May 2019
Freelance Graphic Designer, Providence College, Providence, RI
• Produced marketing materials for campus programs
May 2016 - September 2016
Freelance Graphic Designer, Hasbro, Providence, RI
• Developed marketing materials for major product brand campaigns
including My Little Pony, Transformers, Nerf, and Baby Alive
August 2013 - October 2015
Creative Lead, SGSCO for CVS Health, Woonsocket, RI
• Managed and art directed creative / production team responsible for designing and
developing all healthcare store brand products for a Fortune 10 company
• Led adaptation and implementation of design and illustration material from outside agencies
• Provided creative oversight and collaborated with photo advertising development and
marketing package creation
July 2004 - August 2013
Senior Graphic Designer, CVS Health, Woonsocket, RI
• Managed and art directed the healthcare category private label packaging team, responsible
for the branding of more than 20 different categories and 2+ billion in revenue
• Oversaw project completion, ensuring brand best practices and style guide adherence
• Fundamental design lead in rebranding project of more than 2,200 SKUs
• Developed and fostered partnerships with CVS directors and brand managers
to contribute to team environments for successful project completion
TONY GREGG
skill summary
Creative Direction
Project Management
Brand Strategy
Packaging Design
Retail Design
Marketing / Public Relations
Logo / Iconography
Strategic Planning / Analysis
Advertising Collateral
Photo Direction
UX Design
Web Design
Sales Support

education
Bowling Green State University
Bowling Green, OH, 2000
BFA in Graphic Design
portfolio / process
401.527.0790
[email protected]
linkedin.com/in/tony-gregg-5501

4. GREGG DE SIGN
Packaging4

5. Packaging5
hydrating
conditioner
ultra hydrating formula adds
moisture back to dry
damaged hair
volumizing
conditioner
boosts volume from root
to tip leaving hair light
and energized
hydrating
shampoo
ultra hydrating formula adds
moisture back to dry
damaged hair
volumizing
shampoo
boosts volume from root
to tip leaving hair light
and energized
purely natural
conditioner
natural ingredients nourish
hair and scalp without the
use of chemicals
purely natural
shampoo
natural ingredients nourish
hair and scalp without the
use of chemicals
GREGG DE SIGN

6. Packaging6GREGG DE SIGN

7. Packaging7GREGG DE SIGN

8. Packaging8GREGG DE SIGN

9. Logo / Branding9
GREGG DE SIGN

10. Logo / Branding 10GREGG DE SIGN

11. Logo / Branding11
12 PREMIUM LATEX CONDOMS
3 PREMIUM LATEX CONDOMS
GREGG DE SIGN

12. Logo / Branding 12
BristolMarina
GREGG DE SIGN

13. Illustration13
GREGG DE SIGN

14. Illustration14
GREGG DE SIGN

15. Photo Direction / Packaging15GREGG DE SIGN

16. Photo Direction / Packaging16GREGG DE SIGN

17. B2B Campaigns17GREGG DE SIGN
Magazine Ad
Billboard / Wide Format Screen
Web / Digital Ad

18. B2B Campaigns18GREGG DE SIGN
Web / Digital Ad

19. Portfolio18GREGG DE SIGN
Thank you!