Trends in media and information

ICT 12

1. TRENDS IN MEDIA AND INFORMATION By: GROUP 3

2. PATTERNS OF MEDIA DEVELOPMENT Innovation Stage Penetration Stage Peak Stage Decline Stage Adaptation Stage

3. Innovation Stage Each mass medium starts with a technological advancement. The development of mass media was made possible through the introduction of a new medium.

4. Penetration Stage New form of technology, it now enters the market, with the consumer buying and trying it. This stage is characterized by the public’s growing acceptance and positive evaluation of the invented medium.

5. Peak Stage Moment when the medium reaches its maximum penetration is the peak stage .

6. Decline Stage Although a particular medium has been already reached its peak, sooner or later it will be challenged by a new form of media which may cause its decline.

7. Adaptation Stage Where the old medium tries to redefine and redesign its position and presence in the media market this calls the adaptation stage.

8. WEARABLE TECHNOLOGY Smart watches Fitness trackers Smart eyewear Smart clothing Medical devices Other infotainment devices

9. Smart watches Standalone personal communication devices that can be attached to a person’s wrist. e.g Iphone watch

10. Fitness trackers Devices that use motion sensors to record exercise and health statistics and progress. e.g heartbeat wrist detector

11. Smart eyewear Includes virtual reality (VR) eyewear that can put functions of a smartphones or computer into user’s vision e.g Google glass, recon snow, oculus rift

12. Smart clothing Includes heated apparel, medical apparel, work monitoring apparel, etc. e.g DuoSkin , NFC Ring

13. Medical devices Devices used in diagnosis and helping patients in recovery.

14. Other infotainment devices Includes wireless headphones, simulations , etc. e.g DuoSkin , NFC Ring

15. Slide Title Make Effective Presentations Using Awesome Backgrounds Engage your Audience Capture Audience Attention

16. Slide Title Product A Feature 1 Feature 2 Feature 3 Product B Feature 1 Feature 2 Feature 3