Vision Statement Vs Mission Statement

Is it a VISION or a MISSION Statement?
Even though they are often confused with each other…
A VISION STATEMENT serves a different purpose from a MISSION STATEMENT.
A MISSION STATEMENT serves a different purpose from a VISION STATEMENT.

1. Vision Statement Mission Statement Vs Vs Vs Vs Vs

2. Even though they are often confused with each other… A VISION STATEMENT serves a different purpose from a MISSION STATEMENT. A MISSION STATEMENT serves a different purpose from a VISION STATEMENT. Is it a VISION or a MISSION Statement? VISION STATEMENT MISSION STATEMENT Deals with: The FUTURE (the ‘what will be’ ) Deals with: The PRESENT (the ‘what is now’ ) Outlines HOW ‘the will be FUTURE’ is seen from ‘the is now PRESENT’ Describes what is needed to be done ‘NOW’ to see ‘the will be FUTURE’ DESCRIBE (verb): to give a detailed account in words of a process; event; plan etc. OUTLINE (verb): to give a summary of a event; project; plan etc.

3. Comparing VISION and MISSION Statements. A VISION STATEMENT (WHERE you want to be) A MISSION STATEMENT (HOW you will get to where you want to be) COMMUNICATE (verb): sharing or exchanging of information, news or ideas. DEFINE (verb): stating or describing exactly the nature, scope or meaning of a word, phrase etc. Communicates the PURPOSE; Communicates the ‘noted important’ VALUE(S). Defines the PURPOSE; Defines the OBJECTIVE(S) to achieve your GOAL (‘the envisioned FUTURE). A VISION STATEMENT ANSWERS: ‘Where do I (we) aim to be?’ A MISSION STATEMENT ANSWERS: ‘What do I (we) do? ‘What makes me (us) different?’ WHAT is wrong with the world? and HOW I (we) intend to fix it. What the world will look like after I (we) have finished changing it.

4. You are starting - a NEW BUSINESS, a NEW PROGRAM or a NEW PLAN - Which comes 1 st ? The VISION or the MISSION Statement? BUSINESS PLAN: sets short or mid-term goals and defines the steps necessary to achieve them. STRATEGY: a plan of action designed to achieve a long-term or overall goal. STRATEGIC PLAN: typically focuses on mid to long-term goals and explains the basic strategies for achieving them. VISION STATEMENT MISSION STATEMENT STRATEGIC PLAN

5. You AIM to reach your GOAL by accomplishing the OBJECTIVE. AIM is the overall intention ‘the what’ GOAL an observable and measureable end result having one or more objectives to be achieved within a more or less fixed timeframe. ‘the end result’ OBJECTIVE [usually more than one] is the specific step to achieve the GOAL. ‘the how’

6. Vision Statement Amnesty International’s vision is of a world in which every person enjoys all of the human rights enshrined in the Universal Declaration of Human Rights and other international human rights instruments. Mission Statement To undertake research and action focused on preventing and ending grave abuses of these rights. Amnesty International: American Website

7. Vision Statement We envision a world where all people - even in the most remote areas of the globe – hold the power to create opportunity for themselves and others. Mission Statement We are a non-profit organization with a mission to connect people through lending to alleviate poverty. Kiva Website America

8. Make-A-Wish: American Website Vision Statement Our vision is that people everywhere will share the power of a wish. Mission Statement We grant the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy.

9. Oxfam: American Website Vision Statement A just world without poverty. Mission Statement To create lasting solutions to poverty, hunger, and social injustice.

10. Vision Statement We will lead the fight against extinction. Mission Statement San Diego Zoo Global is committed to saving species worldwide by uniting our expertise in animal care and conservation science with our dedication to inspiring passion for nature. San Diego Zoo Global Website

11. Vision Statement Our vision serves as the framework for our Roadmap and guides every aspect of our business by describing what we need to accomplish in order to continue achieving sustainable, quality growth. People: Be a great place to work where people are inspired to be the best they can be. Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs. Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value. Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities. Profit: Maximize long-term return to shareowners while being mindful of our overall responsibilities. Productivity: Be a highly effective, lean and fast-moving organization. Coca-Cola Website - America

12. Mission Statement Our Roadmap starts with our mission, which is enduring. It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions. To refresh the world... To inspire moments of optimism and happiness... To create value and make a difference. Coca-Cola Website - America

13. Vision Statement To create a better everyday life for the many people. Mission Statement T o offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them. IKEA Website

14. Vision Statement At Myer, we're bringing the love of shopping to life through inspiring and wanted brands, creating extraordinary customer experiences in our stores, and continually refining our omni -channel offer to deliver a world-class shopping experience. Mission Statement We exist to bring the love of shopping to life.

15. Vision Statement Our school fosters a culture that promotes the values of teamwork, persistence, responsibility, achievement and excellence founded on the core value of respect.  In achieving our vision Brunswick Secondary College will reflect the aspirations of our community, providing opportunities for our students to become leaders in their world. Brunswick Secondary College - Website

16. Mission Statement At Brunswick Secondary College we provide an environment that promotes the personal growth and learning of all our students. We challenge and encourage all our students to realise their individual potential. We are committed to the development of young people who live successful and constructive lives, with positive personal values and a strong sense of community. Brunswick Secondary College - Website

17. Vision Statement The Royal Children's Hospital, a GREAT children's hospital, leading the way . Mission Statement The Royal Children's Hospital improves the health and wellbeing of children and adolescents through leadership in healthcare, research and education.

18. Vision Statement Our vision is to lead the world with our products and services. Our vision is to deliver products that are unparalleled in their quality, security and durability. Our vision is to create a legacy that is timeless. Mission Statement To create advanced, high quality banknotes and passports for Australia and international customers. We pride ourselves on products that are unique, secure and enduring services, which are customer focused. Note-printing Melbourne Website

19. Vision Statement An Asia and Pacific region free of poverty. Mission Statement To help our developing member countries reduce poverty and improve their quality of life.

20. Assembled: A. Ballas