What is an Infographic?

BernardMarr 164,653 views 26 slides Jun 11, 2014
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About This Presentation

Infographics are a hot topic at the moment. They help to translate data into insights and understanding. This slide deck describes what an infographic is and provides many great examples of info graphics.


Slide Content

What’s An Infographic ? By Bernard Marr

An Infographic is basically an artistic representation of data and information using different elements such as: graphs , pictures , diagrams , narrative , timelines , check lists , etc .

Infographics allow us to tell a more complete story of the data and are more engaging than most traditional ways of communicating data and information. The focus of good Infographics is always on communicating insights

Here are some examples of graphical elements that you might find on an I nfographic

Use engaging visualisations but keep the focus on the message , not the artistic greatness.

Maps and flow-charts are great additions to any Infographic .

Key is to translate the raw data in easy to use visualisations

Let’s look at some of my favourite examples But please note that they are all copy-righted and only used as illustrative examples

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Just imagine your corporate reporting was this engaging

There are now a large number of fantastic tools available that can help you create Infographics : Infogr.am , Easel.ly, Pictochart, I BM's Many Eyes, Venngage, Creatly and Wordle.

Read my blog post ‘What the Heck is an I nfographic ? And Why You should use Them’ Click Here

I run customized courses on performance reporting and data visualisation, to learn more get in touch.

About This overview was put together by Bernard Marr, Founder and CEO of the Advanced Performance Institute. Bernard Mar is a bestselling business author, keynote s peaker, strategic p erformance c onsultant, and analytics, KPI & Big Data guru. Read Bernard’s blogs: LinkedIn Influencer Blog Big Data Guru Blog Connect with Bernard on: LinkedIn Twitter Facebook Google+ YouTube Advanced Performance Institute For more articles, white papers, case studies and much more visit the Advanced Performance Institute Knowledge Hub