What is Email Marketing? How to do Email Marketing?

What is Email Marketing?
Email marketing is an effective marketing channel that uses email to advertise the goods and services your company offers. It is a type of digital marketing as well as direct marketing. It can also be extremely important for lead creation, brand exposure, relationship development, and keeping customers interested in your products in between transactions by sending out various kinds of marketing emails.

Four common types:
Types
1. Welcome Emails
As the name suggests, welcome emails introduce your business to potential clients and entice them to find out more about your offerings. They frequently provide a trial or another perk. It serves as an introduction to the company for a possible new client.

You can send a welcome email to anyone who contacts your business or registers up for your email list. Customers who have recently subscribed to your services or bought your products can also receive welcome emails from you.

2. Promotional Emails
These kinds of marketing emails are widely distributed, usually generic, and of a high volume. Email marketing strategies advertise new product releases, exclusive deals, gated resources like webinars and ebooks, and your brand overall. An email marketing campaign may even comprise a sequence of emails (three to ten) distributed over a few days or weeks.

With promotional emails, you may give your readers a sneak peek at your goods or services. They support you in keeping your brand visible and entice customers to check out your most recent products.

3. Newsletter Emails
Among the most widely used informational emails are newsletters. A newsletter disseminates business-related news, as the name implies. Consider recently achieved milestones, enhanced product features, or the inclusion of informative content like case studies.

Popular newsletter emails frequently feature fresh offerings in their content. They might also consist of client testimonials, blogs, and articles. Typically, a call to action will be included to encourage the reader to do an action, such as reading a recent blog post or investigating a new product.

4. Transactional Emails
Transactional is the fourth key category for email marketing. These emails are programmed to send automatically in reaction to events that your consumers take, like when they purchase anything from your store.

1. What is Email Marketing?
How to do it?
www.deliverable.agency

2. Email marketing is an effective marketing channel that
uses email to advertise the goods and services your
company offers. It is a type of digital marketing as well
as direct marketing.
What is Email Marketing?

3. Welcome Emails
Four common types:
Promotional Emails
Newsletter Emails Transactional Emails

4. Follow for more
www.deliverable.agency