What is SMM?

aiprogmarketing 63 views 9 slides Jul 18, 2022
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About This Presentation

SMM stands for social media marketing. The term social media marketing is the process of the
use of social media networks to market a company's product and services.


Slide Content

WhatisSMM?
SMMstandsforsocialmediamarketing.Thetermsocialmediamarketingistheprocessofthe
useofsocialmedianetworkstomarketacompany'sproductandservices.
Socialmediamarketingprovidesacompanywithawaytointeractwithpeopleandexisting
customersandmakesnewcustomers.Socialmediamarketingisthetrendthatpeoplefollowto
gettheattentionoftheirtargetedaudience.SiteslikeFacebook,Twitter,andInstagram,are
commonlyusedtoexecutesocialmediamarketing.

SMMmakesyoustandoutapartfromthecrowd
WHYISITIMPORTANT
SMMistheeasiestwaytoreachanenormousamountofaudience.Nowadays,halfof
thepopulationusessocialmedia,andthenumberisconstantlyincreasing,whichmeans
youcangetawiderangeofcustomersatyourfingertips.
Socialmediamarketinghelpsincreasebrandawarenessamongtheaudience.People
willgettoknowaboutyourgoodsandservices.
Majorityofpeoplelearnaboutnewbrandsonsocialnetworksjustbecauseofthe
advertisementmethod.
Socialmedia'spoweriscommendableasyougettoreachalargenumberofpeople
withinsecondsofpostinganad.
ADVANCEMENTOFSMM
54%ofusersresearchabrandthroughsocialmedia,soabrandneedstohaveahigh-
qualityprofileondifferentsocialmediaaccounts.

Havinganattractiveprofileonsocialmediaaccountshelpsyoutakeadvantageofevery
users'socialmediainterests.Youcanshowcaseyourbrandinfrontofthemtobeinthe
competition.
Morethananyothermarketingchannel,SMMhelpsyourbrandgetfeedbackfrom
customers.
Feedback,reviews,andratingsarecrucialforabrandthatmakespeoplebelieveinyour
productswhichhelpsyougetnewcustomerseveryminute.
Socialmediagivesyouanopportunitytomonitoryourcustomersatisfactionandthe
latestindustrytrendstofollow.Withthecompetitor'sactivity,youcanalwaysbeready
fortheupcomingcompetition.
HOWITWILLGROWYOURBUSINESS
Themajorityofsmallbusinessesusesocialmediawebsitesasamarketingtool.Thedigital
worldisconstantlyevolvingandgettingmoreadvancedastheyearspassby.That'swhyit's
necessarytotakeadvantageandendorseyoursmallbusinessesthroughsocialmediaplatforms.
OnplatformslikeFacebook,Twitter,Instagram,andothersocialmediaplatforms,promoting
yourbrandwillbethebestdecisionyoucanevertaketoexpandyourbusiness.
TheeasiestwaytogrowyourbusinessistorunadsonFacebookfordirectreachbecause
everyoneisactiveonFacebookandInstagram,whichwilldriveengagementtoyourwebsite.
Facebookgrowsyourbusiness'ssalesinlessertimethananyothermarketingtechniquecando.
Takingfewereffortsinsocialmediamarketingcanincreaseyoursales,engagement,andbrand
awarenessandmakesyourbusinessaknownbrand.
Whatdomostpeopledoonsocialmedia?Askquestions,sharecontent,discusstheirinterests,
andsoon.Whateverthecasemaybe,yourcompanycanbetheretoanswertheirquestions
andeventuallybecomeatopinfluencerinyourindustry.

BEFORESMMANDAFTERSMM
WithoutSMMhavinganaccountonasocialmediaplatformandnothavinganyaccountare
equalbecausebothdon'tattracttheexistingaudience'sattentiononaparticularplatform.
Yourbusinesswillnotbevisibletocustomers,hencewillnotincreaseyoursalesandbrand
promotion.ThefutureofyourbusinessisindarknesswithoutSMM.
WithSMM,Youwillnotonlybesharinginterestingcontentwithyourfollowers.Youwillalso
createarelationshipwithyouraudiencebybuildingtrustandencouragingthemtoengagewith
thecontentyouprovide.
Socialmediamarketinghelpsyougainlikes,comments,shares,andordersonyourwebsiteand
drivescustomerengagement.Wehelpourcustomerswithallthetechniquesprovidedbythe
bestSMMcompanyinLucknow.
PROCESSOFSMM
TherearefivenecessarystepsinSocialmediamarketing-

Inaudienceanalysis,ourbestexpertstargettheaudiencetowhomtheyhavetoshow
theadrelatedtotheirinterests.Customersinterestedintakingyourserviceswillbe
seeingthisad.
Inchannelplanning,itisallaboutfindingnewwaysandideastosellyourproductsto
yourpreferredcustomerssothatitlookseye-catchingtotheaudiencetogothrough
theservicesyouprovide.Ourexpertsmakeaplanaccordingtobusinessneeds.
Ourcompanymakescreativeadstorunthroughallsocialmediaplatforms.These
creativeadstalkaboutyourbusiness,products,prices,andotherservicesyouofferto
yourcustomers,customizedbasedoncustomers'needsandinterests.
Afteralltheresearchandanalysis,werunouradsonmultipleplatformstogaintraffic
toyourbusinessorwebsite.
Inanalysisandreporting,wetakedatafromyourmarketingchannelstoshowthe
overallperformanceresultofyourmarketingstrategies.

GETTRAFFICINASHORTTIME
Ifyouopenanofflinephysicalstore,youcangetapprox100customerstoyourstoreina
monthbecausepeopledon'tgoandsearchforanearbystorephysically.
ButwhenyouusesocialmediamarketingtechniquesprovidedbythebestcompanyinLucknow.
Yourbusinessadswillcomeononlinesocialplatforms,whereitgrabstheaudience'sattention.
WiththehelpofSMMonsocialmediaplatforms,youcangetabout1000customerstoyour
storeinjustamonthorless.
GETRATINGS,REVIEWS,ANDTESTIMONIALSFROMCUSTOMERS
Onaphysicalstore,customerscomingtotakeyourservicesdon'tgetreviewsofhowgoodyour
servicesare.Theywillgettoexperienceeverythingbythemselves.
Ononlineplatforms,youcangetratings,reviews,andtestimonialswrittenbycustomers,which
helpsnewcustomerstochoosethebestservicesamongthemanyoptionsavailable.
SMMMAKESBUSINESSESGROWAUTOMATICALLY
SMMcangrowanybusinessinstantlybydoingadvertisementsonsocialmediaplatforms.
Wheneveranyofyourproductsgetposted,visitorswillcometoyourwebsitetoseeyour
services,whichwillincreaseyourtraffic,sales,andbrandpromotion.
OnceyoutakeSMMservicesfromourcompany,youwillexperienceconstanttrafficonyour
website,andcustomerswillvisitevenafteroneyear.
QUICKRESULTSINASHORTTIME(SMARTWORK)
Ifyouprintabannerofyourproductsontheroadside,peoplemaygetboredofseeingit.
Peoplewillonlyseeitwhenevertheygooutoftheirhouse,aboutonceaday.
Peopleusetheirmobilephoneswhenevertheyarefreeorgettimefromtheirbusylifeonthe
internetcustomerscanseeyou18hoursaday.Youcanruncreativelyattractivepostswhich
grabattention,andinterestedpeoplewillsurelytakeyourservices.

LOW-COSTMARKETING
Toincreasethepotentialcustomers,ourcompanyincludesapricingstrategyinwhichyour
companyoffersarelativelylowpriceofproductswhichstimulatesdemandinthecustomers
andgainsmarketshare.
Weanalyzetargetcustomersfromthetotalpopulation,thendesiredcustomers,andgetour
potentialcustomers.Forattractingandengagemorepotentialcustomersinyourbusiness,we
offerlow-costproducts.
REPLACEMENTOFTOOMANYSALESPERSONS
Peopleusetoomanysalespersonstopromotetheirbrandineveryareaoftheirlocality,paying
individuallytoeverysalesperson.WiththehelpofSMMexpertsinLucknow,youcancoverthe
entirecitytopromoteyourbrandonalowerbudgetandwithcompletesuretyoftrafficon
yourbusinessorwebsiteforsalesandconversion.
TARGETDIRECTLYYOURPOTENTIALCUSTOMERS
SMMworksonlyonyourtargetedcustomerstoletthemknowaboutyourexistingbusiness
andaffordableproductstograbanddistracttheirattentionfromotherwebsites.SMMfocuses
onlyonthepotentialcustomersfromthetotalpopulation.
WHYCHOOSEUS
Wehelpyoureachyourtargetaudience
Wedevelopyourbrandawarenessamongtheaudience
Weattractcustomersthroughattractivechannelsandads
Wedriveyourprofitandsales
Werefineandoptimizewithease
WHATSMMSERVICESINCLUDE-

NEWPRODUCTPROMOTION
Wepromotenewproductsusingdiscountedpricesandvouchersorcouponswithpurchases.
Werunaspecialintroductorydealwithalimitedtimeframetomakeitthebestoffer.
E-COMMERCEPROMOTION
Wepromotebrandsone-commercethroughEmailmarketing,blogposts,socialmediaposts,
Facebookads,andInstagramposts.

SERVICEUPDATEPROMOTION
Updatedservicesareintroducedtothecustomersbyupgrades,trade-ins,contests,and
giveawayssothatitlooksprofitabletotakepart.
KEYWORDRESEARCH
Wedokeywordresearchinsuchawayandapplyitwheneverapersonsearchesforrelated
productsyourchannelshowsonthetopresults.
ADCAMPAIGNSETUP
Wesetupadcampaignstoattractcustomersbyselectingthecampaignobjective,name,pick
specialcategories,budget,targetaudience,andsettingFacebookads.
BIDMANAGEMENT
Tocreateabidthatwillproveyourcompany'ssuccessinsecuringthetenderproject,we
understandwhatatenderingorganizationislookingforinyou.