Williams_Jermiah_DigitalMarketing_PB1_2024-SEP 2.pptx

Brand exploration

1. Personal Brand Exploration Jeremiah Williams Project & Portfolio Week 1 Digital Marketing September 15,2024

2. Career Category: Entrepreneurial Long Term goal: Building my own content and film crew and ultimately become a film director and cinematographer and produce and make my own ills as well as build my own network for other freelance artist to share their work Short Term goal: Right after graduation in May of 2025, I will officially be launching my film and photography freelance business. Recently have filed the paperwork for an LLC as well as hired a registered agent to help me get situated

3. Occupation: Photographer/videographer Potential Job Titles: Director Cinematographer Production manager Profession

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5. Competition EMANI RASHAD Experience: 8 years Education: B.A. communications Work: The Gift Documentary, Morehouse College Media Specialist, Online Presence: Very strong, well over 200,000 supporters across multiple platforms Skills: Drone Pilot, Steadicam Operato , Gaffer/lighting JERMIAH WILLIAMS Experience: 3 years Education: B.A. Mareting , Morehouse College 2019 Work: Independent film: Da Koonect Online Presence: Less than 3,000 supporters across all platforms Skills: N/a

6. Identity Core Values: Power Imagination Freedom Joy Expression Vision: share, create and express art with others as well as inspire others to grow and share their art Guiding Principal: “ Art is power, art is free, art Is expression” Golden Circle: Why? Expression and power, joy, imagination and freedom come with art How? Sharing works of all mediums and levels or artistry What? Network for artist to connect Passion: Photography and videography Super Power: Creating and producing images and videos that create lasting memories and tell great stories

7. Promise & Position Promise I help many individuals by taking pictures or capturing and editing videos to tell stories that perverse the experiences, memories and tell stories Position: Powerful Visual Storytelling 7

8. Networking Industry Events: -American Film convention, Oct 15-17 th 2024 Los Angeles, CA -Objective Network and attend simanrs lead by some of the industries well known and gain insight on how to grow -Atlanta film Festival, April 23- May 5 th 2025 Atlanta, Georgia Objective: network as well as see how others get their work out to folks and ways to grow personal brand and works 8 Elevator Pitch The photography and video industry is ever growing and how I see it, this more than a great time to get invested and use my services to be able to create and capture meaningful and great moments of life. I want to continue to be able to service and create for people with visuals that will live on forever and tell great and compelling stories or memories of events Mentorship: seeking someone whom has had great expired and triumphs with this type of work that will openly guide me and truly allow me to grow from learning from them

9. Digital Marketing Online ID Calculator Scores: Purity- low Diversity- low Validation-low Diversity- low Volume- low Brand Archetype: Lover Brand Archetype Description: 9 Improve Scores: Focus variable- overall all growth in all score categories Type of content-video ads, short pec ads, concept videos, interviews, podcasts, street advertising Distribution- co time to use the social media outlets I have been using

10. Professional Development Technical: Drone Certification task: enroll and earn drone pilot FAA license Org: FAA Drone Academy Oct 2024 Adobe Editor Course Task: enroll and take editing course November 2024 Transferable: Public Speaking task: engage in community leadership roles with local boys and girls club Org: boys & girls club Oct 2024 Presenting Task: Briefing and informing Org; US Army December 2024, VA Clinic 10

11. References American Film Convention 2024 | Wrapbook . (2024). Wrapbook.com. https://www.wrapbook.com/events/american-film-convention-2024 Atlanta Film Festival . (n.d.). Atlanta Film Festival. https://www.atlantafilmfestival.com/ Lover Brand Archetype - Kaye Putnam | Psychology Brand Strategy . (n.d.). Kaye Putnam | Psychology Driven Brand Strategist. https://www.kayeputnam.com/brand-archetype-lover/ Putnam, K. (2017).  Brand Quiz - Kaye Putnam | Psychology Driven Brand Strategist . Kaye Putnam | Psychology Driven Brand Strategist. https://www.kayeputnam.com/brandality-quiz/ Sign Up | LinkedIn . (n.d.). Www.linkedin.com. https://www.linkedin.com/feed/?trk=guest_homepage-basic_google-one-tap-submit 11