Mobile applications cover a vast array of categories, including but not limited to: Social networking apps (e.g., Facebook , Twitter, Instagram ) Productivity and utility apps (e.g., Microsoft Office, Ever note, Google Drive) Entertainment apps (e.g., YouTube, Netflix, Spotify ) Gaming apps (e.g., Candy Crush, PUBG Mobile, Pokémon GO) E-commerce apps (e.g., Amazon, eBay, Alibaba ) News and media apps (e.g., CNN, BBC News, The New York Times) Health and fitness apps (e.g., Fitbit , MyFitnessPal , Headspace) Travel and navigation apps (e.g., Google Maps, Uber , Airbnb )