10 most profitable automotive accessories for your dealership to sell!

MarketingTorq 8,637 views 12 slides Jul 17, 2014
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About This Presentation

Would you like to know what automotive accessories are the most profitable to sell? There are plenty of accessories that sell major amount of volume, but the profit margins are smaller.

Here at Marketing Torq, we've compiled a list of the ten most profitable auto accessories to sell so that yo...


Slide Content

10 Most Profitable Automotive Accessories to Sell MarketingTorq.com

Would you like to know what automotive accessories are the most profitable to sell? There are plenty of accessories that sell major amount of volume, but the profit margins are smaller. Here at Marketing Torq , we’ve compiled a list of the ten most profitable auto accessories to sell so that you can maximize your profits and liven up your S&P department.

Paint Protection Paint protection products are the number one accessory to sell in terms of profit. Consumers are quite concerned with the appearance of their vehicles, so it comes as no surprise that they are willing to pay top dollar to protect the aesthetic value of their vehicles.

Alarms, Remote Starters, and Recovery Speaking of protection, protection from robbery and cold weather takes the second most profitable kind of accessory to sell. Consumers demand convenience and they get it by ensuring that their vehicles don’t get stolen, and that they don’t have to go outside in the cold mornings to start their vehicles.

Step Bars It’s not surprising that step bars are the third most popular accessory in retail sales and dealer profits. Consumers absolutely love to personalize their trucks and step bars are both stylish for personalization and practical for utility.

Body Side Moldings Again, with protection being the number one motivator for accessory sales, body side moldings take the number four spot in terms of dealer profits.

Upholstery Interior protection goes without saying for many consumers, so upholstery makes up the fifth most profitable accessory to sell.

Factory Exterior Splash guards Door edge guards B umper protectors B ed extenders L icense plate frames. Make up the factory exterior accessories that you should be selling. They consistently make up the sixth place in both retail sales and dealer profits.

Floor Mats The floor mat is probably taken for granted, but that little accessory makes up for the most sales in terms of volume, and number eight in terms of dealer profits.

Roof Racks, Cargo Carriers, and Hitches Roof racks, cargo carriers, and hitches are probably the most useful accessories to have on a vehicle, but they also make up the ninth most profitable accessory to sell.

Window Tint Finally, window tint makes up the tenth most profitable accessory to sell. Tint is illegal in most states in the U.S. but it still sells large amounts of volume.

Our Perspective This trend has remained largely unchanged over the past decade, and is expected to remain largely unchanged. If you’d like to liven up your S&P department at your dealership, then make sure you’re offering fantastic deals on these products to your customers. Find out how your dealership can add $100,000 in profit THIS year.
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