11A BUSINESS PLAN (30.5.24)ideas strategy.ppt

BUSINESS PLAN PREPARATION FOR NEW VENTURES COMPLETE OUTLINE OF A BUSINESS PLAN A business plan is a document that gives the complete picture of a new business and provides a roadmap for its first several years of operation. Business plan is an important part of creating a new venture/business, whether as a startup or a sister concern/ extension of an existing business. BUSINESS PLAN A marketing plan is an operational document that shows how an organization plans to market any particular product and use strategies to reach the target market ? MARKETING PLAN 1. Executive Summary 2. Business Description 3. Marketing Segment 4. Operations 5. Management Complete Outline of a Business Plan 6. Financial Segment 7. Critical Risks 8. Harvest Strategy 9. Milestone Schedule 10. Appendix on Bibliography Complete Outline of a Business Plan Complete Outline of a Business Plan Complete Outline of a Business Plan 1. EXECUTIVE SUMMARY Executive summary is a brief overview of what the plan is, it is a summary of the total plan. Executive summary is written once the entire business plan is completed, it shouldn’t be more than 2-3 pages. 1. Executive Summary All important points from each segment/part is incorporated in executive plan since sometimes summary is the first and the only part that is read. In the summary, this is clearly described that why investor buy any venture/company. 1. Executive Summary To arouse interests of the investors, following areas must be covered. I. Market opportunities II. Financial needs and projections III. Any special research conducted for the same venture. IV. The technology associated with venture. 1. Executive Summary Information given in the summary must be concise, in a competent manner and it must arouse the interest of the investor. In contrary, plan is put aside and perceived that this is not viable to invest. 1. Executive Summary 2. BUSINESS DESCRIPTION It covers followings. I. General description of the business II. Industry background III. Goals & potential of the business IV. Uniqueness of product or service 2. Business Description Explain what the company actually is, its potential and brief information about the industry where it exists like size and growth rate of the industry etc. Moreover, also highlight any distinct feature or differential advantage of the venture

1. BUSINESS PLAN PREPARATION
FOR NEW VENTURES
(Not more than 50 pages,
preferred is 40 pages)

2. BUSINESS PLAN PREPARATION
FOR NEW VENTURES

3. COMPLETE OUTLINE OF A
BUSINESS PLAN

4. Abusinessplanisadocumentthatgivesthe
completepictureofanewbusinessandprovidesa
roadmapforitsfirstseveralyearsofoperation.
Businessplanisanimportantpartofcreatinganew
venture/business,whetherasastartuporasister
concern/extensionofanexistingbusiness.
BUSINESS PLAN

5. Amarketingplanisanoperationaldocumentthat
showshowanorganizationplanstomarketany
particularproductandusestrategiestoreachthe
targetmarket?
MARKETING PLAN

6. 1.ExecutiveSummary
2.BusinessDescription
3.MarketingSegment
4.Operations
5.Management
Complete Outline of a Business Plan

7. 6.FinancialSegment
7.CriticalRisks
8.HarvestStrategy
9.MilestoneSchedule
10.AppendixonBibliography
Complete Outline of a Business Plan

8. Complete Outline of a Business Plan

9. Complete Outline of a Business Plan

10. 1. EXECUTIVE SUMMARY

11. Executivesummaryisabriefoverviewofwhatthe
planis,itisasummaryofthetotalplan.
Executivesummaryiswrittenoncetheentire
businessplaniscompleted,itshouldn’tbemore
than2-3pages.
1. Executive Summary

12. Allimportantpointsfromeachsegment/partis
incorporatedinexecutiveplansincesometimes
summaryisthefirstandtheonlypartthatisread.
Inthesummary,thisisclearlydescribedthat
whyinvestorbuyanyventure/company.
1. Executive Summary

13. Toarouseinterestsoftheinvestors,following
areasmustbecovered.
I.Marketopportunities
II.Financialneedsandprojections
III.Anyspecialresearchconductedforthesame
venture.
IV.Thetechnologyassociatedwithventure.
1.Executive Summary

14. Informationgiveninthesummarymustbe
concise,inacompetentmanneranditmustarouse
theinterestoftheinvestor.
Incontrary,planisputasideandperceivedthatthis
isnotviabletoinvest.
1.Executive Summary

15. 2. BUSINESS DESCRIPTION

16. Itcoversfollowings.
I.Generaldescriptionofthebusiness
II.Industrybackground
III.Goals&potentialofthebusiness
IV.Uniquenessofproductorservice
2. Business Description

17. Explainwhatthecompanyactuallyis,itspotentialand
briefinformationabouttheindustrywhereitexists
likesizeandgrowthrateoftheindustryetc.
Moreover,alsohighlightanydistinctfeatureor
differentialadvantageoftheventure.
2. Business Description