424082307-Local-and-Global-Communication-in-Multicultural-Setting.pdf

aagesplana13 20 views 22 slides Sep 26, 2024
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About This Presentation

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Slide Content

LOCAL AND GLOBAL
COMMUNICATION IN
MULTICULTURAL SETTING

SUBTOPICS
•Definition of Communication
•Local Community Group
•Global Communication –Definition, Examples, and Benefits
•Definition of Culture
•Patterns of Cultural Differences
•Cross-Cultural Communication
•Importance of Cross-Cultural Communication
•Blocks to Cross-Cultural Communication
•Improving Cross-Cultural Communication
•Tips for Effective Cross-Cultural Communication

COMMUNICATION
Communication (fromtheLatinword
“communicare”whichmeans“toshare”)istheactof
conveyingmeaningsfromoneentityorgroupto
anotherthroughtheuseofmutuallyunderstoodsigns,
symbols,andsemioticrules.

LOCAL COMMUNITY GROUP
Acommunityhasbeendefinedasagroupof
interactingpeoplelivinginacommonlocation.Thewordis
oftenusedtorefertoagroupthatisorganizedaround
commonvaluesandisattributedwithsocialcohesionwithin
asharedgeographicallocation,generallyinsocialunits
largerthanahousehold.

GLOBAL COMMUNICATION
Globalcommunicationcanbedefinedjustas
anycommunicationcan:amessageissentfromone
personorgrouptoanotheranywhereintheworld.

EXAMPLES OF GLOBAL COMMUNICATION
1. Email
2. Web page
BENEFITS OF GLOBAL COMMUNICATION
1.Doingbusinessonagloballevelopenupnewmarketsfor
sellingproductsandservicesandcangiveyouaccessto
resourcesandtalentthatmaynotbeavailablelocally.
2.Themoregloballyconnectedtheworldhasbecome,the
fasterpeoplehaveadoptednewglobalcommunication
technologies.

CULTURE
•Culture is the “lens” through which you view the world.
•A group which shapes a person’s values and identity.
•Culture is formed:
Race
Ethnicity
Gender
Class and Religion
Country of Origin
Geographic Region

PATTERNS OF CULTURAL DIFFERENCES
•Different Communication Styles
•Different Attitude Towards Conflicts
•Different Approaches in Completing tasks
•Different Decision Making Styles
•Different Attitudes Towards Disclosure
•Different Approaches to Knowing

CROSS-CULTURAL COMMUNICATION
•Cross-culturalcommunicationisafieldof
studythatlooksathowpeoplefrom
differentbackgroundscommunicate,in
similaranddifferentwaysamong
themselves,andhowtheyendeavourto
communicateacrosscultures.

IMPORTANCE OF CROSS -CULTURAL COMMUNICATION
•Business Opportunities
•Job Opportunities
•Globalization
•Sharing of views and ideas
•Talent Improvisation
•Understanding of Diverse Market

BLOCKS TO CROSS-CULTURAL COMMUNICATION
1.Ethnocentrism
2.Discrimination
3.Stereotyping
4.Cultural Blindness
5.Tone Difference

IMPROVING CROSS-CULTURAL COMMUNICATION
•Overcome ethnocentrism
•Recognize cultural variation
•Learn about cultures
•Remove language barrier
•Help others adapt to our culture
•Write and speak clearly
•Improve communication skill
•Listen carefully
•Respect style preferences

TIPS FOR EFFECTIVE CROSS CULTURAL COMMUNICATION
1.Slow Down
2.Avoid Negative Questions
3.Separate Questions
4.Take Turns
5.Write it Down
6. Be Supportive
7. Check Meanings
8. Avoid Slang
9.Maintain Etiquette
10. Watch the Humor
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