447560413-Entrepreneurship-development-ppt (1).pdf

NandhaSiva 31 views 15 slides Oct 13, 2024
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Entrepreneurship development

S.Nandha
22D2526
B.com general
3rd year c section

Entrepreneur
Anentrepreneurisdefinedas“personineffective
controlofcommercialundertaking;onewho
undertakesabusinessoranenterprise”.
Entrepreneurisaninnovativepersonwho
maximizeshisprofitsbyfollowingnewstrategiesor
venturingintonewproductsorservices.

Entrepreneurshipistheactofbeinganentrepreneur,whostarts
anyeconomicactivityforbeingself-employed.
Entrepreneurshipisthe“processoftheentrepreneur”.Itisan
attempttocreatevaluethroughrecognitionofbusiness
opportunity.Itisbasicallycommunicativeandmanagement
functionstomobilizefinancialandmaterialresources.
Theentrepreneurialactivityisgovernedbyvaryingcombinationof
socio-economic,psychological,culturalandotherfactors:
Caste/religion,Familybackground,Levelofeducation,Levelof
perception,Occupationalbackground,Migratorycharacter,Entry
intoentrepreneurship,Natureofenterprise,Investmentcapacity
andAmbition/moderation.
Entrepreneurship

Who is a Entrepreneur............

5
Entrepreneurial Characteristics
Beinganentrepreneurrequiresspecificcharacteristicsand
skillsthatareoftenachievedthrougheducation,hardwork,and
planning.
RiskTaker
Businessesfacerisk.Entrepreneursminimizeriskthrough
research,planning,andskilldevelopment.
Perceptive
Entrepreneursviewproblemsasopportunitiesandchallenges.
Curious
Entrepreneursliketoknowhowthingswork.Theytakethetime
andinitiativetopursuetheunknown.
Entrepreneurship development

6
Imaginative
Entrepreneursarecreative.Theyimaginesolutionstoproblemsthat
encouragethemtocreatenewproductsandgenerateideas.
Persistent
Trueentrepreneursfacebureaucracy,makemistakes,receive
criticism,anddealwithmoney,family,orstressproblems.Butthey
stillsticktotheirdreamsofseeingtheventuresucceed.
Goal-setting
Entrepreneursaremotivatedbytheexcitementofstaringanew
business.Onceachieved,theyseekoutnewgoalsorventuresto
try.
Hardworking
Entrepreneursneedagreatdealofenergytoseeaventurestart
andsucceed.Yettheyarenotdeterredbythelonghourstoachieve
theirgoal.
Entrepreneurial Characteristics

7
Self-confident
Entrepreneursbelieveinthemselves.Theirself-confidencetakes
careofanydoubtstheymayhave.
Flexible
Entrepreneursmustbeflexibleinordertoadapttochangingtrends,
markets,technologies,rules,andeconomicenvironments.
Independent
Anentrepreneur’sdesireforcontrolandtheabilitytomake
decisionsoftenmakesitdifficultforthemtoworkinacontrolled
environment.
Entrepreneurial Characteristics

Increases national production
Balanced area development
Dispersal of economic power
Reinvestment of profit for the welfare of the area of profit
generation
Development is a function of motivation and human resource
Entrepreneurial awareness
Need for entrepreneurship

Entrepreneurial Opportunities in Agriculture:
Diversification:
Organic farming:
Food preservation, processing and packaging:
Production of agro-inputs
Floriculture

Entrepreneurial Opportunities in Agriculture
•Diversification Diversificationinagricultureinvolve
shiftincroppingpatternfrom
traditionallygrownlessremunerative
cropstomoreremunerativecrops
likeoilseeds,pulses,foddercrops,
horticulture,medicinalandaromatic
plants,floricultureetc.Italsoincludes
livestockandfisheryenterprisesand
smallscaleagro-basedindustries.
Diversificationincreasesthe
employmentopportunities,optimum
useofresourcesandprofitability.

Entrepreneurial Opportunities in Agriculture:
•Organic farming:
Theimportanceoforganicfarmingisgrowingveryfast
particularlyininternationalmarket.Thissectorprovidesgreat
businessopportunitiestoagro-basedentrepreneur.Areaunder
organicfarmingisincreasingbutunabletomeetthedemandof
organicproduce.

Entrepreneurial Opportunities in Agriculture:
•Food preservation, processing and packaging
Largeproportionofagriculturalproduceiswastageduetoimproper
storageandwarehousing,lackoftransportationandfoodprocessing
facilities.Thereisasignificantshiftinconsumerfoodpreference
towardsprocessedfoodproducts.Entrepreneurscanaddvaluewith
propermanagementandmarketinginitiatives.Theprocessedfood
marketopensagreatpotentialforentrepreneursbeitfastfood,
packagedfoodororganicfood.

floricultureisavery
lucrativesector.India's
shareinworldtradeof
floricultureisjust0.18
percent.Thisisahuge
markettobetapped
consideringtherising
demandforfreshflowers.
•Floriculture
Entrepreneurial Opportunities in Agriculture:

•Production of agro-inputs:
Farmers can start entrepreneurial activities in the production of
seed, organic fertilizers and pesticides.
Entrepreneurial Opportunities in Agriculture:

Let Us Sum Up
Entrepreneurisonewhoidentifiesandsensitizestheopportunities,innovate
theideas,raisesmoney,assemblesinputsandsetandmangetheorganization
Theintroductionofentrepreneurshipinagriculturerequiresdevelopmentof
certainqualitiesandskillslikepositiveselfconcept,moderaterisktaker,
planning,innovative,informationandopportunityseeking,etc.inan
entrepreneur.
Importantentrepreneurshipdevelopmentopportunitiesinagricultureare
diversificationinagriculture,incomefromventuretechnologies,food
preservation,processingandvalueaddition,productionofagro-inputs.The
entrepreneurialqualitiesandskillscanbedevelopedthroughvocational
educationprogramsandtraining.