6. Defining the Sales Tools for quick and efficient saling.pptx

Different types of sales tools

1. Defining the Sales Tools Step 5

2. Define the sales tools for each stage What tools needs to be available for your sales team to be able to reach the targeted outcome? Does your sales team understand the value proposition, referrals, discovery questions, success stories, demos, and/or presentations? Make sure to define what tools need to be available for each stage

3. Pr e-W r itten E m ails U se p r e - written emails f or the start o f the sa l es p r o c e s s. M a k e su r e y ou c r a ft them w ell and ma k e t hem brillia n t.

4. Automated E m ails for New Leads W ith h und r eds o f l eads c om i ng in e v ery w eek y ou ne e d to ma ke su r e th e y get r eal l o v e. U se ActiveCampaign, GetResponse, or others to c r e a te an au t om a t e d email f l o w with valua b l e i n f orm a tion f or y our l ead s .

5. Amazing Sales Presentations A cc o r d i ng to Ga r ner R e s ea r ch the s a l es p r e s e n t a tion is a k e y to o l o f wh a t ma k es p r ospects choo s e a spec i fic ven d o r . M a k e su r e y ou s pend r e s ou r c es on mak i ng the p r e s e n t a tions i n to mas t erpie c e s .

6. Pr o duct De m o I f y ou h a v e a p r oduct or s ervi c e y ou can de m o. Y ou shou l d ma k e su r e y ou can de m o it w ell.

7. Persona Guide O v erview e ach bu y er p ers o na.

8. Co m petitor Info r mation S t r engths a nd w eak n e s s e s f or use if b r oug h t up in a c o n v ers a tion.

9. Customer Re f erences P r ospects l o v e g r e a t cus t om e r s t ories whe r e t he end value i s cl e ar l y e xplain e d.

10. Conve r sat i on Guides Q ue s tions th a t s h ou l d be as k ed, c l ear value p r opos i tion s , pains and solutio n s.

11. Analysts State m ents A l w a ys g r e a t when y ou can r e f er en c e an e xpert.

12. RO I Calcul a tions S h o w the cus t om e r wh a t value t h e y will get if th e y i n v e s t in y our s olution.

13. Pr e - cont rac t & Pos t -contract Ti m elines I f y o u ’ r e a t a star t up, m ost pe o p l e will n o t h a v e boug h t wh a t y o u ’ r e sell i ng . T h e y w o n ’ t kn o w h o w y ou plan to go f r om pitch t o lau n ch, thus givi n g t hem perm i s s ion to del a y . C r e a te a d e tai l ed timel i ne outlin i ng each s t ep with cus t o m er s . G et cu s t o m e r to c o n firm and ac c e p t.

14. Define the sales tools for each stage What tools needs to be available for your sales team to be able to reach the targeted outcome? Does your sales team understand the value proposition, referrals, discovery questions, success stories, demos, and/or presentations? Make sure to define what tools need to be available for each stage