AMAZON TRAINED E-COMMERCE
SPECIALIST (ATES) PROGRAM
A unique business opportunity with Amazon
Internet/e-commerce industry growth:
•In 2001, there were about 7million Internet users in India. Current number of Internet users
stands at approx. 450 million in 2016 thereby recording a 30% increase from 2015.
•India currently has the second largest online populationin the world behind China despite
being very low internet penetration compared to the World average. This is merely because of
the number of people in our country.
•By 2020, the Internet is estimated to grow over4 percent of India’s GDP. E-commerce is
estimated to cross USD 86 billion in 2018 and 8 million SMEs (out of 13 million SMEs); 200
million individuals will transact online.
•Low cost smartphones are driving internet adoption and usage which would potentially unleash
a new wave of m-commerce
•Customers/Buyers moving rapidly towards e-commerce because of convenience, comfort,
choices/variety of sellers from across the country and the price competitiveness that the
platform offers.
•Seller side adoption of e-commerce very low. Huge gap in supply and demand. Need to increase
seller base on Amazon.
Company Profile –Amazon.in
Amazon in India
•Online marketplace with 80000+
sellers; 40xgrowth since launch
•50 MM products across 39
categories
•Most visited online marketplace in
terms of unique visitors
•In terms of top of the mind
awareness of e-commerce sites
across offline sellers, Amazon tops
the list
(AC Nielson Survey)
3
Amazon.in-fastest growing
online marketplace in India
Global online retailer present in 11
countries & $107B revenue at the end
of 2015
About Amazon.in (according to Economic Times
and The Asian Age)
Challenges to starting your own business
Challenges
Market
competition
Capital
Infrastructure
Knowledge
Brand
backing
With Amazon ATES Program, you can become an entrepreneur by
overcoming all these challenges with ease.
What is Amazon’s Trained Ecommerce Specialist(ATES) ?
•Amazon Trained E commerce Specialist is an
unique programlaunchedbyAmazon.
•It is unique in 2 ways:
1.Amazon exits world over but ATES program
present only in India
2.Only Freelance Business consulting
opportunity in e-commerce that enables you
to work at your own free will and time
•Why was ATES launched?
India is a diverse country with sellers in each
city/geography conducting business differently.
Amazon as a conglomerate reaching out to
sellers in different regions was not giving the
desired effect.
Amazon realized the need for personalized
support to sellers from professionals with e-
commerce knowledge and understanding of the
local culture. Hence ATES program was born.
What is Amazon’s Trained Ecommerce Specialist(ATES)
•Postcertificationan ATESgetsan
opportunity to work with Amazonsellers
and help them launch and manage their
accountonAmazon.in -Services
•Becoming an entrepreneur –ATES start
earningmoneyby launching new sellers and
byhelpingexisting sellerstomanagetheir
businesson Amazon.in -Launch
•For new seller launches, the ATES look for
leads of sellers not on Amazon using different
mechanisms and launch the sellers and their
products on the platform. For each seller
launched Amazon pays ATES a bounty.
•For services to existing sellers, Amazon
provides leads as and when available and after
providing the services, sellers directly pay the
ATES
What’s in it for you?
Get trained by
experts
Get certified by
Amazon
Earn money by
launching and
helping sellers
Be an
entrepreneur & be
your own boss
Potential of the opportunity
-No strict working hours
-No constraint on work location
-Extra income at your disposal
-Opportunity to be part of the booming e-commerce industry
Active Income = Skills x Time
Your income will be dependent on:
•Ability to perform
•Time you put in
Amazon will make sure your skills and knowledge are continuously updated through
mediums of our FB page, call center and more importantly the recurring refresher
webinars taking place every week on different topics
Two types of activities an ATES can take:
Launch of new sellers Servicing of existing sellers
How much money can I really make?
The amount of
money that you can
make from this
program is directly
proportionate to the
amount of effort you
put.
1
•Take a 2-day training and pass the certification assessment test.
2
•30 day induction period, post certification & an opportunity to win the Best new
comer ATES award
3
•Meet the goals during this period to continue in the program. Once successful you
get a dedicated Account manager to help you grow you business.
4
•Onboarding call -Day 1 post certification to help you get started.
5
•By Day 7-generate at least 10 leads
6
•By day 14 -register 5 sellers on Amazon.in
7
•By day 30 –you need to launch at least 1 seller. If you don’t achieve this goal, your
account will be deactivated
How do I get started?