Audio Information and Media in MIL2.pptx

TOPIC IN MEDIA AND INFORMATION LITERACY

1. Media and Information Literacy Audio Information and Media

2. HEARING VS LISTENING •As defined in www.Umn.Edu, is simply the act of perceiving sound by ear. •Is a conscious experience that requires concentration so that the brain can process meaning.

3. An essential component of media. Your choice of sound and means of sound production can make or break the information you wish to convey. It uses audio or recordings to deliver and transfer information through the means of sounds. Audio Information

4. 1.Clarity of voice 2.Relevant to the topic 3.Clear pitch of the audio 4.Appropriate length 5.Appropriate language 6.Unbiased content Characteristics of Audio Information Media

5. TYPES OF SOUNDS IN MULTIMEDIA PRESENTATION

6. Ways of Storing Audio Media

7. Magnetic tape on which sound can be recorded. ANALOG CASSETTE TAPE

8. A plastic fabricated, circular medium for recording, storing and playing back audio, video, and computer data. Compact Disc

9. An external flash drive, small enough to carry on a key ring, that can be used with any computer that has a USB port. Flash Drive

10. Is small storage medium used to store data such as text pictures, audio and video. Memory card

11. Secondary storage devices for storing audio files. Computer Hard Drive

12. Websites or file repositories for retrieving audio files and other files. Internet/ Cloud

13. MP3 (MPEG Audio Layer 3) A common format for consumer audio. Most common transfer and playback of music of digital audio players. MP4 (MPEG-4 Audio/ Advanced Audio Coding) An audio standard for lossy digital audio compression. Designed to be the successor of the MP3 format. This generally achieves better sound quality that MP3. AUDIO FORMATS

14. WAV (Waveform Audio File Format) Is a Microsoft audio formats standard for storing an audio bit stream on PC’s WMA (Windows Media Audio) Is an audio date compression technology developed by Microsoft and used with Windows Media Player AUDIO FORMATS

15. MUSIC IT IS EFFECTIVE IN MOOD SETTING AND STIMULATES

16. •Makes specific points, provides hint to the setting in the absence of visuals (e.G., Squeaky doors, explosions, rustling leaves, etc.) SOUND EFFECTS •Spoken message that often gives the most direct information. This is the most essential content in some media formats, such as audiobooks designed for the visually-impaired people or for those who want an alternative listening experience in novels and other traditional reading content. NARRATION

17. Hard sound - those that appear on screen and are synchronized to the picture, recorded directly as what they are. Foley sounds -equally synchronized on screen but are not the original sound as what they appear to be. That means that they are recorded and mixed to appear as another sound on screen Types of Sound Effects

18. Background sound- all sounds that indicate ambience settings. They do not need to be synchronized to the picture. Ambience sounds are usually recorded in real life application in nature and then mixed. Common background effects include weather ambience and forest ambience, traffic sounds, etc. Design sound-describes a palette of sounds that usually do not occur in nature (laser weapon). They may be created from scratch with various audio editing tools and with the help of effect processors. Types of Sound Effects

19. SOME TIPS FOR LOW-COST SOUND DESIGNING

20. NEVER UNDERESTIMATE THE POWER OF NATURAL SOUND. CREATE YOUR OWN SOUND BANK. GO FOR ORIGINAL MUSIC, OTHERWISE, SEARCH FOR ROYALTY FREE MUSIC. ELIMINATE UNNECESSARY NOISE AS MUCH AS POSSIBLE. Types of Sound Effects

21. BE CAREFUL WITH YOUR VOICE RECORDINGS. BALANCE LAYERS OF SOUND. Types of Sound Effects

22. Thank you