authoritarian thoery

normative theory

1. Normative theories Authoritarian Theory

2. Group members

3. Rabia ameer ali 15141516-007

4. Mahnoor kamran 15141516-011

5. Zahra shakeel 15141516-015

6. Amein bukhari 15141516-032

7. Rabia usman 15141516-039

8. Azka hadier 15141516-044

9. Shabana maqsood 15141516-047

10. What is normative theory?

11. Goals of normative theories E limination of irresponsible content Clean up the media Make them more respectable and credible

12. Goals of normative theories 4. Answer to these questions Should media do something more than merely distribute whatever content will earn them the greatest profits in the shortest time? Are there some essential public services that media should provide even if no immediate profits can be earned? Should media become involved in identifying and solving social problems? Is it necessary or advisable that media serve as watchdogs and protect consumers against business fraud and corrupt bureaucrats?

13. Normative theories N ormative T heories are type of theories that describes an ideal way for a media system to be structured and operated.

14. Authoritarian Theory It is the idea that placed all forms of communication under the control of a governing elites or authorities.

15. Origin of theory O riginated from the philosophy of Plato (407-327 B.C .) The English monarchs used this approach Media  is influenced and overpowered by power and authority in the nations

16. What is absolute power of monarch Absolute monarchy  – a form of government where a single ruler, usually called a king or queen, has complete control over all parts of the government. His/her power is not limited by a constitution or by the law. In an absolute monarchy, the transmission of power is hereditary.

17. Historical Background it is recognized in 1956 by three professors of communication  1 . fred S. siebert 2 . theodore peterson and 3 . wilbur schramm . developed in the 16th and 17th century in England Who owns the media in an authoritarian system? History provides us with many examples. Two stand out: “Germany under Hitler and Italy under Mussolini”

18. What is censorship?

19. Censorship Censorship is a suppression of any communication which may consider as harmful to the people, King, government and its nation .

20. What are the different kinds of censor?

21. types There are different types of censors  Political censor  Moral censor  Religious censor  Military censor  Corporate censor etc.