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5. Advertisements: Goods and services produced by enterprises are made known to
prospective buyers through advertising.
6. Branding: A Brand may be identified the goods and services through name, term, sign or
symbol are a group of these.
Introduction: Industry is concerned with the production of goods and services. Industry is
the part of production is involved in changing the form of goods from raw materials to the
finished products. The industries may be classified under:
I. On the basis of Produce of goods:
a. Genetic Industry: Genetic is related to genetics it is related to the reproducing and
multiplying of certain species of animals and plants with the objective of earning profits from
their sale is also known as “Genetic Industry”.
b. Extractive Industry: It is engaged in rising some form of wealth. The soil, climate, air,
water or from benefit the surface of the earth.
Eg: Nurseries, Fishing etc.,
c. Manufacturing Industry: It is engaging in the conversion of raw-materials and semi-
finished materials into finished products.
Eg: Cement Industry, Textile Industry, Sugar Industry etc,.
These manufacturing industries again can be classified into four types as follows
a. Assembling industries b. Analytical industries
c. Synthetic industries d. Processing industries
d. Construction Industry: It is engaged in the creation of infrastructure for the smooth
development of the company.
Eg: Construction of buildings, roads, canals, bridges.
e. Service Industry: It is engaged in the conversion of essential service to the community is
also known as “Service Industry”.Eg: Banking, Institutions, hospitals, transport etc,.
II. On the basis of size and Investment:
a. Heavy Industry: In this type of industry, the capital invested is only on large scale,
manufacturing process is lengthy and technology used is also called “Heavy Industries”.
Eg: Iron and steel Industry, cement Industry, ship building Industry etc.,
b. Light Industry: In this type of Industry, the capital invested is only small-scale
manufacturing process is also known as “Light Industry”.
Eg: Handcraft Industry, Beedi Industry, etc,.
III. On the basis of ownership:
a. Public Sector Industry: An Industry owned by central or state government is called “public
sector Industry”. Though private Investment is encouraged, majority of shares are owned by
government.
Eg: Lanco Industries ltd, step1 authority of India ltd.
5. What is Industry? What are the classifications of Industry?