Particulars Budget Actual Variance
Sales
₹
2,50,00,000
₹
2,45,00,000-2.00%
Cost of goods sold
(COGS)
₹
1,20,00,000
₹
1,25,00,000-4.20%
Gross profit
₹
1,30,00,000
₹
1,20,00,000-7.70%
Gross margin 52.00% 49.00% -3.00%
Selling, General &
administration (SG&A)
₹
1,00,00,000
₹
90,00,000 10.00%
EBITDA
₹
30,00,000
₹
30,00,000 0.00%
EBITDA margin 12.00% 12.20% 0.20%