BUILD YOUR OWN PANORAMA - DEMOCRATIZE THE FUTURE

DEMOCRATIZE THE FUTURE
Constantly evolving and breaking new ground is essential in today's business world. PANORAMA uses a collaborative, interdisciplinary approach that transcends hierarchical boundaries. Instead of relying solely on expert know-how, all employees actively participate by observing signals and developing hypotheses.

1. 2024
WHAT IF YOU SEE
AND DESIGN THE
FUTURE TODAY?
BUILD YOUR OWN PANORAMA

2. 02
Constantly evolving and breaking new ground is essential in today's
business world. With the PANORAMA we train the future muscle
and bring foresight into our daily activities.​
Bringing tomorrow
into today!
BUILD YOUR OWN PANORAMA

3. The Panorama
PANORAMA is not a strategy, but a foresight tool that creates new perspectives and potential fields to guide decision-making
STRATEGY
ZOOM OUTZOOM IN
What initiatives
and actions do we prioritize in
the next 12 months?​
What have we learned?
How do we use our know-how
and resources now?​
How will the market,
the environment, our
lifes, the world be
in 10 - 20 years?​
PANORAMA
BUILD YOUR OWN PANORAMA
03

4. The Manual
The PANORAMA is a approach to reflect desirable futures. Validated signals, forecasts and facts
provide context (framing) and connectivity. Security in uncertainty. Ability to act in the face of unpredictability.​
PANORAMA
collect -> cluster -> condense​
reflect
contextualize
understand -> communicate -> realize
04
BUILD YOUR OWN PANORAMA

5. The future provokers
RAPHAEL
GIELGEN
Trendscout
Vitra
BEKE
FAHRENBACH
Creative Director
DE DRIFFT
RÖNKE
VON DER HEIDE
Creative Consultant
DE DRIFFT
CHRISTIAN
HACKENBERG
Research & Editorial
DE DRIFFT
05
BUILD YOUR OWN PANORAMA

6. LET US DISCOVER,
PROVOKE AND SHAPE
DESIRABLE FUTURES!
STUDIO DE DRIFFT
www.dedrifft.de | [email protected]
BUILD YOUR OWN PANORAMA