Business Analytics and presentation.pptx

Business analyst and analytics

1. Business Analytics Introduction

2. Business analytics use cases Analyze data from a variety of sources. This could be anything from cloud applications to marketing automation tools and CRM software. Use advanced analytics and statistics to find patterns within datasets. These patterns can help you predict trends in the future and access new insights about the consumer and their behavior. Monitor KPIs and trends as they change in real-time. This makes it easy for businesses to not only have their data in one place but to also come to conclusions quickly and accurately. Support decisions based on the most current information. With BA providing such a vast amount of data that you can use to back up your decisions, you can be sure that you are fully informed for not one, but several different scenarios.

3. Business analytics career A career in business analytics is a popular choice among those who enjoy working with numbers. To start working towards a career in BA, you’ll need a bachelor’s degree in business analytics, data science, information management, business intelligence, marketing, statistics, or a related field. Data Analyst or Data Scientist:  As a data scientist, you would collect, analyze, and organize data in a way that provides the organization with valuable insights that can be utilized by all departments. A data analyst presents this data to upper management using tables, charts, and other types of reports. Business Intelligence Analyst:  A business intelligence analyst is different in the way that they will be gathering and analyzing information to gain an advantage over competing organizations. They’ll present to upper management exactly where their business stands, its strengths and weaknesses, and how they can bring in a larger profit.  Big Data Analytics Specialist:  Using the latest developments in technology and data science, big data analytics specialists solve challenges that arise when working within a digital industry. They will often be asked to weigh in on various decisions using insights gained through data and need to be able to backup their conclusions with factual evidence.

4. Business analytics career Management Analyst or Consultant:  The role of a managing analyst consists of working with business operations and making sure they’re running smoothly and effectively. You’ll work with several other departments to narrow down which business process needs to be improved while also finding a way to enhance efficiency.  Marketing Manager : Those who choose the route of a marketing manager will be required to come up with the marketing strategies of the organization. Whether that’s overseeing marketing campaigns, gathering  retail analytics , working directly with the sales and marketing teams, or reporting to upper management, it’ll likely depend on the type of organization and industry.  Operations Research Analyst:  Operation research analysts work to analyze operational data  using information technology  to run an analysis and develop solutions to improve efficiencies across varying departments.  Market Research Analyst:  Those who choose to be market research analysts will work directly with marketing data. This type of information will help to identify potential customers, evaluate the desirability of the product, and develop specific price ranges to increase revenue over time.

5. Business analytics skills Critical thinking:  A major part of working with business analytics is knowing which data can be helpful in making decisions and thinking critically about the implications of the data that is collected. Problem-solving:  The overall goal of collecting data is often to solve a specific pain point within the organization, so having this skill makes it easier to connect the dots and draw conclusions along the way. Communication:  Whether you’re working with others on your team or communicating findings to upper management, being a strong communicator through writing and presenting is key. Curiosity:  Working with business analytics means being curious as to how things work, fit together, and change over time.  Detail-oriented:  Since those in this field work with such complex data, paying attention to the many details of this data, and the recommendations it may present is crucial.