Buyer seller dyads

3,753 views 6 slides Jun 18, 2021
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About This Presentation

A presentation slides covering the dyadic relationship between buyers and sellers. It covers SALESPERSON BUYER DYADATIC Relationship


Slide Content

BUYER SELLER DYADS A PRESENTATION ON SUBMITTED TO:- PROF. AP SINGH SUBMITTED BY:- SANU SATYAM E.No : 1901214014 MBA 4 th Sem INDIRA GANDHI NATIONAL TRIBAL UNIVERSITY DEPT. OF BUSINESS MANAGEMENT AMARKANTAK,MP

BUYER SELLER DYAD A word used to describe a situation in which two people interact. DYAD Buyer & Seller Dyad is a two-way flow of communication between buyer and seller to produce value.

BUYER SELLER DYAD

A major determinant of buyer-seller dyadic interactions is the buyer’s conditioning with respect to making purchase decisions. BUYER SELLER DYAD STIMILUS Sales Presentation Message: Need-Benefit Inform, Educate, Persuade, Value-proposition BUYER DECISION CHOICE - Decision Making Process RESPONSE -Buy Now Buy Later Not Buy at all STIMULUS-RESPONSE MODEL

SALESPERSON BUYER DYADATIC Relationship

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