Introduction History Need Business Detail Informed decision 03 nos. Experts Location Aim
Marketing Plan Customer Need Industry Trend Pricing Strategy Engine Capacity Age Based Tech Based Group Discounts-Partnership with showrooms Comprehensive Package (Includes Analysis based on Errors data from OBD scanner, Vehicle Wear and Tear)
Promotional strategy Social Media ( facebook page and ads, Instagram ) Partnership with Showrooms Use of Flyers
SWOT Analysis Strengths Skilled technicians Reasonable rates Easy to read Inspection Report Modern tools Weakness Possible inconsistency Operate only in Multan Limited Hours
Opportunities Raised New car prices Partnership with used Car Showrooms Bundle offers Threats Economic downturns Lack of Awareness Online tools
Human Resource Plan Workforce Salary Working Hours
Financial Plan Sales forecasting
Startup Expenditure – Rs. 12,50,000 (Breakup) Rent and Security Deposit: Rs. 300,000 Renovation and Interior Design: Rs. 100,000 Office Furniture and Equipment: Rs. 500,000 (including sofas, work desk, lighting, décor, laptop, printer etc.) Diagnostic tools: Rs. 30,000 (this includes OBD 2 scanner, paint gauge and multimeter ) Office Ride: Rs. 320,000 (02 nos. Bikes)
Monthly Operational Cost - 355,000 (Breakup)
Expected Return on Investment Return on Investment = Net Profit/total investment *100 It comes out to be 31% .
Conclusion Car Pro Business plan is an attractive and profitable business plan due to the following reasons: Less requirement of initial investment and Good return on investment Staff requirement is less making it easier to manage and operate Growing Market Demand
Increased number of cars Advancements in automotive technology have made inspections more complex, requiring specialized equipment and expertise