Case Study On Zomato about Market structure

Learn Zomato's Case study

1. Case Study
By Shubham, Shweta & Shreyansh
Aug 22, 2022
Project Presentation – Video Recording Link

2. Index

3. Firstly started with
Shubham

4. Zomato is a food services platform which offers menus, user review and food delivery
options from the partner restaurants to his . It is an Indian private limited company which
was founder by Deepender Goyal and Pankaj Chaddha in the year 2008. Currently it is
providing service to around 24 countries, 10,000 cities, and 100 million active users
Zomato is known for its cost efficiency, fast delivery and customer satisfaction through fast
grievance addressed and accessibility to a large restaurant base

5. Demand Factors

6. Supply Factors

7. Challenges

8. Sale Growth:

9. Revenue Growth:

10. Gross Order:

11. Next Shweta

15. Revenue
Model
Ref.

16. Trendy
Zomato interfaces with the group by posting on polished subjects. The brand fathoms
the group's disposition. Consequently, it progresses content which makes customers
share it, comment on it and view it again and again. It utilizes in vogue subjects and
posts direct pictures in order to work together with watchers on the web.
One of the most essential occasions in the field of sports is the Olympics. During the
2016 Olympics, Zomato posted

18. Next Shreyansh

19. Business
Model
Ref.

20. India Food Delivery

21. Dining Out

22. B2B Supplies - Hyperpure

23. Covid-19 Impact
Ref.

24. Fiscal & Monetary Policies Impact
•Losses widened by 136% in FY20
Ref.
•Zomato's revenue from operations doubles to Rs 2,604 cr. amid pandemic

25. Competition
Ref.

26. Zomato Case Study – Team’s Learning
FY18 $15m FY20 $304m20x