Collaborating Using Cloud Services

This Presentation provides a detailed insight about Collaborating Using Cloud Services Email Communication over the Cloud - CRM Management – Project Management-Event
Management - Task Management – Calendar - Schedules - Word Processing –
Presentation – Spreadsheet - Databases – Desktop - Social Networks and Groupware.

2. Collaborating Using Cloud Services:
Email Communication over the Cloud
CRM Management
Project Management
Event Management
Task Management
Calendar
Schedules
Word Processing
Presentation
Spreadsheet
Databases
Desktop
Social Networks and Groupware.
Unit -3

3. Cloudcollaborationisatypeofenterprisecollaborationthatallowsemployeestoworktogetherondocuments
andotherdatatypes,whicharestoredoff-premisesandoutsideofthecompanyfirewall.Employeesuseacloud-
basedcollaborationplatformtoshare,editandworktogetheronprojects.
CloudCollaborationenablestwoormorepeopletoworkonaprojectatonce.Acloudcollaborationproject
beginswhenoneusercreatesthefileordocumentandthengivesaccesstocertainindividuals;forexample,the
projectcreatormaysharealinktotheprojectthatallowsotherstoviewandeditit.
Userscanmakechangestothedocumentatanytime,includingwhenemployeesareviewingandworking
simultaneously.Allchangesaresavedandsyncedsoeveryuserseesthesameversionoftheproject.
Cloudcollaborationhasbecomemoresophisticatedasvendorstrytoattractcustomers.Itiscommonfora
collaborationtooltoincludeawayforprojectparticipantstoseewhoelseisviewingthedocumentandto
communicatewitheachotherwhileworking,suchasthroughcommentsorachatfunction.Toolsalsooftenallow
userstosetupemailalertsforwhenafileischanged.Theseandotherfunctionshelpincreaseworkerefficiency
andproductivity.
Cloud Collaboration

4. Cloudcollaborationallowsemployeestoworktogetherandcollaborateon
documentsandotherfiletypeswhichmightbestoredoff-premisesor
outsidethefirewallofthecompany.
Cloudcollaborationhappenswhenausercreates/uploadsafileonlineand
thensharesaccesstootherindividuals.
Theideaistoenableemployeestoshare,edit,andviewdocumentsinreal-
time.
Allchangesmadearesavedandsyncedtothecloudsoallusersalways
haveaccesstothesame,updatedversionofthedocument.
What is Cloud Collaboration?

5. Benefits of Cloud Collaboration?
1.Improvedteamcollaboration
Whendocumentsarestoredinasharedplaceonline,itbecomeseasiertofindandaccessthem.Employeesnolongerhaveto
constantlyemailtheirteammembersjustforanupdatedversionofafile.
Moreover,whenteammembershaveaccesstothecorrectfileversions,itmakesdiscussionssmoother,ensureseveryoneison
thesamepage(quiteliterally),andremarkablyimprovesteamcollaboration.
Sharingalltheprojectdetailsandfileswiththeentireteamalsoleadstoimprovedemployeeengagementsinceallteam
membershaveanequalopportunitytooffertheirinput.
2.Fasteraccesstolargefiles
Mostemailserverscannothandledocumentsthatarebiggerthan20-25MB.Tosendlargefilestoteammembersyouwould
eitherhavetosharethemofflinethroughUSBsandexternalharddisksorjustuploadthefilesonacloudstorageprovider.
Sharingfilesofflineisn’tjusttime-consuming,butitisalsoanimpossibleoptionforteamsworkingremotely.Cloudstorage
andCollaborationallowsteamstoquicklysharelargefileswithnodelayordistributiondilemmas.Onceyouuploadafileonline,
youcansharethesamesharedlinkwithallteammembersatonce.
3.Supportforremoteemployees
Cloud-basedapplicationsallowremoteteamstocollaborateandworktogetherevenwhentheyarealllocatedindifferentpartsof
theworld.Infact,efficientcloudcollaborationisoneofthemajorfactorsbehindthesuccessofremoteteams.Withoutdedicated
cloudstorage,remoteemployeeswouldgetstuckinanendlessspiralofemailswithnotimetogettheircoreworkdone.
4.EmbracingtheBringYourOwnDevice(BYOD)trend
Over67percentofemployeesalreadyusetheirowndevicesatworkand69percentofcompanydecision-makersbelieveBYOD
leadstogreatresultsintheworkforce.EmployeesinBYOD-embracingcompaniesworkatleasttwoextrahours.
CloudcollaborationhelpssupportandfacilitateBringYourOwnDevice(BYOD)policiesbyallowingemployeestologinfromtheir
personaldevicestoaccessallthework-relatedfilesanddatawithouthavingtohardwireittoaseparatenetworkorVPN.

6. 1.Accessfilesanytimethroughtheinternet
Thecloudcollaborationapplicationshouldbeaccessibleanytimethroughwebbrowsersormobiledevices.Itshouldalsohave
offlinesupportandallowyoutomodify,edit,andviewfilesstoredonthecloudevenifthechangeswillonlygetuploadedandbe
accessibletoeveryoneelsewhenyouconnectbacktotheinternet.
2.Real-timecommunication
Thecloudcollaborationtoolthatyouchooseshouldofferreal-timecommunicationfeatureslikeinstantmessaging,message
boards,teamcommunicationchannels,andevencomments.Forinstance,ifyouarecollaboratingonaprojectoratask,then
youshouldbeabletoleavecommentsforyourcoworkersdirectlyintheapp,insteadofhavingtoemailthemseparately.
3.Settingcustompermissionlevels
Youdon’talwayswanttosharecompanyinformationinthesameway.Forinstance,youmightwanttoshareimportantwork
guidelinesandprojectbriefswithview-onlyaccesssothatnoonecanmakeanyunwantedchanges.Thecollaborationtool
shouldallowyoutosetcustompermissionlevels.Youshouldbeabletodecidewhocanview,edit,andcommentonthe
documents.
4.Versioncontrol
Thecloudcollaborationtoolshouldsyncanychangesmadetothedocumentsinreal-timeandensureusersonlygetaccessto
themostup-to-dateversionofthefiles.Atthesametime,itshouldofferaccesstoallthepreviousversionsandtrackchangesin
documents.Youshouldbeabletoclearlyseewhomadechangestowhichdocumentsandatwhattime.
5.Centralizedfilestorage
Oneofthemainfeaturesthatyourcloudcollaborationtoolshouldhaveistheabilitytobuildanonlinerepositorywhereyoucan
saveallthework-relateddata.Itcanserveastheenterprisestoragesolutionforyourorganizationallowingemployeestofind
andaccesskeyfilesinasecuremanner
Top Cloud Collaboration features

7. Leading Collaboration Apps
1.Kissflow
2.AtlassianConfluence
3.Microsoft Teams
4.Salesforce Chatter
5.Workplace by Facebook
Benefits of Collaboration
1.Fresh inspiration
2.Cut costs​
3.Faster time to market
4.Improved customer experience​
5.Greater transparency
6.Clearer standards
7.Stakeholder alignment
8.Access to top talent
9.Increase employee engagement
10.Reduced turnover
11.Positive work environment
12.Less employee stress
13.Centralized workplace
14.Improvement in team performance
15.Smoother onboarding for new team
members

8. What are the benefits of team collaboration?
1.Freshinspiration
Sometimes,youjusthitawallandaren’tsurewheretogoorwhattodonext,nomatterhowmanyyears
you’vebeenonthejob.Employeesmaybetooshyorembarrassedtoaskforhelporasecondopinionunless
they’realreadyworkinginacollaborativeteamenvironment.Top-notchprofessionalsmayalsoapplynew
knowledgeanddifferentapproachesfromtheircolleaguestodailywork,inspiringinnovation.
2.Cutcosts
Ineffectivecommunication,includingexcessivecommunicationandlackofmeaningfulconversation,wastes
timeandaffectsthebottomline.Strongercoordination,projectmonitoring,andexchangingfeedback
streamlineprocesses,reducingtheamountoftime,people,resources,andcashneededtofinishwork.
3.Fastertimetomarket
Ifteammembersinproductdevelopmentcollaborate,butthemarketingteamisminimallyornotatallinvolved
inthedevelopment,marketingteammemberswillhavealotofcatchinguptodobeforethey’rereadyto
presentamarketingstrategyforanewproduct.Whenteamsacrossanorganizationcombinetheirideas
throughoutprocessesandprojects,high-quality,innovativesolutionscanbeproducedmorequickly.

9. 4.Improvedcustomerexperience
Collaborativeworkanditsbenefitsextendtocustomersaswell.Inorganizations
whereteamcollaborationishealthy,standardpracticesareinplacefor
addressingandfollowinguponcustomercases.Issueswithwebsite-
friendliness,customerservice,andcustomercomplaintsarepromptlydirectedto
theindividualorteamwhocanresolvetheproblemandimproveexperiencesfor
thenextcustomer.
5.Greatertransparency
Trackingprogressandmeasuringproductivityismorereadilyaccomplishedina
collaborativeworkplace,andfrequentirritatingteambriefingsaren’tneeded
wheneveryoneisin-the-know.Problemsareidentifiedsoonerbecauseteams
areconsistentlytouchingbaseonmultiplelevels.Theeffect?Reduced
duplicatedwork,lessrework,andbetterfluiditywhentweaksareneeded.
Contd……

10. 6.Clearerstandards
I’mnot100%surehowI’msupposedtoformatthisdocument,butI’mnot
surewhomtoask,soI’lljustsubmititasisandseewhatmysupervisorsays.
Inaworkplacewhereteamcollaborationthrives,it’seasiertofindpublished
standardsforworkortheappropriateindividualtocontactforguidelinesona
particulartask.
7.Stakeholderalignment
Ifstakeholdersareinvolvedinaprocess,thereisbetteralignmentbetween
alltherolesextendingfromsponsorstoimplementers.Stakeholdersfeel
freertoexpressneedsandconcernsthroughoutaproject’sduration.Instead
ofsendingimplementersbacktothedrawingboard,stakeholdersareapart
oftheprocessthatcarriesimplementersfromstarttofinish.
Contd……

11. 8.Accesstotoptalent
Anorganizationneedstobeefupthecontentmarketingstrategy,butwithalimitednumberofin-house
writers,increasingthelevelofcontentwhilemaintainingqualityposesasignificantchallenge.Collaborating
withremotefreelancewritersnotonlyaddsfreshperspectivesbutbooststhecontentquantitywithout
sacrificingqualitytoincreaseonlinetraffictoyourbusiness.Foranyworkthatcanbecompletedona
computer,talentedworkersaroundtheworldwaitfornewopportunitiesinacollaborativeworkplace.
9.Increaseemployeeengagement
AccordingtoGallup,“Organizationsthatarethebestinengagingtheiremployeesachieveearnings-per-
sharegrowththatismorethanfourtimesthatoftheircompetitors.”Gallupnotedthatorganizationsmost
successfulinemployeeengagementhavecreatedaCEO-supportedcultureofhighdevelopment
experiencesthroughcontinuouscompany-widecommunication.Themorecollaborationisbuiltintointernal
operations,themorelikelyemployeesaretoplugin.
10.Reducedturnover
Whenemployeescancountontheirteam,teamloyaltytakesroot,andinturn,companyloyaltygrows.
Higherretentionratesalloworganizationstoreinvestmorecapitalintoproductdevelopmentandbusiness
expansion.Acollaborativeworkplaceleadstohappierworkerswhoaremorelikelytostickaroundandadd
increasingvaluetotheircompany,reducingturnoverbyupto59percent.
Contd……

12. 12.Lessemployeestress
Wrike’sStressEpidemicReportfoundthatpoorteamworkistheleadingcauseofstressin
today’sworkplace.
Poorcommunication,imbalancedworkloads,andbottlenecksheavilyburdenteammembers.In
anopenworkplacewheretypicalteamissuesareminimized,employeestressisgreatly
reduced.Workersareconfidentintheirroles,haveimmediateaccesstoanyknowledgethey
need,andcanrestassuredthatsupportisavailablefromtheircolleagues.
13.Centralizedworkplace
Around416hoursayearperemployeegoestowastewheninternalinformationisn’t
consolidated,andtwo-thirdsofemployeesspend60minutesadaynavigatingworkapps.
Whethertrackingdownpastcorrespondenceorprojectguidelines,teamcollaboration
toolsmakeitpossibletoperformworkandcommunicateefficiently,solvingproblemslike
informationhoardingandsiloeddata.
Contd……

13. Contd……
14.Improvementinteamperformance
Aargon’sResearchGlobepredictsthatby2025,teamcollaborationwillbethe
primarymethodforbusinesscommunication,drivenbythedemandforhigher
performanceandagility.Collaborationisn’tjustanotherfad;it’sacorevaluethat
canincreaseproductivityandheightensynergy.
15.Smootheronboardingfornewteammembers
Occasionally,leadersdetermineadditionalhumancapitalisrequiredto
completeajobontimeortofillknowledgegaps,leadingtolong-termorgig
hires.Bythetimehelpisfound,projectsarealreadyrolling,andnewmembers
wanttohitthegroundrunning.Aninfluentialcollaborativecultureinaconnected
workplaceenablesnewteammemberstogetuptospeedinajiffy.

14. Employee'smotivationsforusingcloud
collaborationtoolsvary,buttheimpetusisoften
thatworkersfindthecloudtooltobebetterin
somewaythananoldtool.
Employeesmaythinkthecloudcollaboration
toolisfaster,looksnicer,iseasiertouseand
more.
Desireforabettercollaborationtoolcanlead
employeestochooseanduseatoolwithout
priorapprovalofIT,apracticeknownasshadow
IT.
ITdepartmentsshouldbeonthelookoutfor
this,buttheyshouldalsobeopentothepositive
impactacloudcollaborationtoolcanhaveon
groupcommunicationandteamwork.
Contd……

16. Collaborating Using Cloud Services
Collaborationhasalwaysplayedacriticalroleinabusiness’success,whichisoneof
thebiggestbenefitsthatthecloudoffers.
Sincecloudtechnologyhassuddenlybecomeevenmoreimportantforabusiness--
especiallyintermsofbusinessconnectivityasmorepeoplearedisplacedfromthe
officebytheCOVID-19pandemic–itisfeltthatitwasanappropriatetimetoaddress
justhowmanydifferentkindsofcommunicationtoolsareavailablethroughthecloud.
Technically,cloudcollaborationsolutionscomeinafewtypes:
1. Communication-Based
2. Software
3. Documentation, Note-Taking, and File Sharing
4. Project Management and Customer Relationship Management
5. Data Visualization

17. 1.Communication-Based
Naturally,wecan’ttalkaboutcollaborationwithoutaddressingcommunication.Thereare
somanydifferentsolutionsforthispurposeouttherenowadays,andavastnumberof
themaredeliveredviathecloud.Thisonlymakessense,asitmeansonecaneffectively
keepintouchwiththerestofhis/herteamfromanywhereanInternetconnectioncanbe
established.Makesureyouimpressupontheirteamhowimportantitisthattheyuse
theseresourcestothefullestextent.
2.Software
Ifanyteamisgoingtowork,well,likeateam,theyaregoingtoneedtohavethetoolsto
doit.Bysupplyingthemwithsoftwarethatisactuallyhostedinthecloud,theyhaveaccess
tothesenecessarytoolswhenevertheyhaveaccesstotheInternet.Thesesolutionsmean
thatcollaborationisn’treliantonthemallbeinginthesameplacetowork,orevenworking
onitatthesametime.Plus,itisveryeasytoguaranteethattheentirestaffwillbeworking
withthesametoolkit,asonecanpushoutupdatesthroughthecloudaswell.

19. 3.Documentation,Note-Taking,andFileSharing
Notesareaveryimportantthingintheworkplace,astheyenableimportantinsights,facts,andthoughtstobe
preservedforfuturereference.Consideringthisfuture-focus,itmakessensetomakesurethatthesenotesare
savedinaplacethatcanbeaccessedbyeveryonewhomay(atsomepoint)needtodoso.Usingoneofthemany
cloud-basedappsouttherecansimplifythecollaborationprocess.Asaresult,theteamscanquicklycreateashared
poolofknowledgetodrawfromasneeded.
4.ProjectManagementandCustomerRelationshipManagement
Theuseofacloud-basedCRMorprojectmanagementtoolismotivatedinaverysimilarwayasacloud-basednote
takingappis:theyallowtheteamstoallaccessthesamedataregardingtheorganization’sclients,customers,and
internalprocesses,encouragingandsimplifyingtheircollaboration.Thatway,differentmembersofanyteamcan,
again,referencethesamedataastheyinteractwiththeircustomersandclients,improvingtherelationshipoverall.
Thesamegoesforprojectmanagementsolutions.Usingoneofthesetools,onecanensurethattheirinternal
processesarewell-established,consistent,andefficient.
Contd…

20. 5.DataVisualization
Partofrunninganeffectivebusinessisthecapabilitytotaketheinformationyoucollect
duringyouroperationsanduseittoimprovetheseoperationsinthefuture.Ahelpful
meansofdoingsoisbyusingacloudplatformtocollectthedatathatallofyourusers
generate,aggregatingitandidentifyingpatternsandtrendsthatappear.Sincetheamount
ofdatainvolvedisstaggeringlymassive,acloudsolutionisthepreferableoptionformost
businessestodoso.Inthisway,abusinesscanpoolthecollaborativeeffortsoftheirstaff
intoasingleendeavor.
Collaborationisonlybecomingmoreessentialinthemodernworkplace,sothesimpleritisto
facilitate,thebetter.Thecloudcanhelpprovidethatsimplicity.
6. Event management
Cloud computing letsyou make changes to plans and details for all yourevent managers
from any internet accessible device. This means you no longer need to be in the office, or by a
specific computer, to update schedules, access registration lists, and track email campaigns.
Contd…

21. Computingtechnologyhasbeenadvancingatsucharapidpacethatitwouldn’tbe
surprisingtothinkthatwemaybeworkingcompletelyinVirtualandAugmented
realitywithinthenextdecade.
Similarly,15yearsagousingyourmobilephonetoplanorevenrunanentireevent
seemedpreposterous,yettodaythepracticeismoreandmorecommonthankstothe
introductionofsmartphonesandcloudbasedsoftware.
Eventplannersandmanagerscannowrunwirelessregistrationormakenotesabout
eventsuccessthroughtheirmobilephonesandtabletsandhavealltheinformation
instantaneouslybackedupinaclouddatabase.
Ratherthandragaroundbiggerandbulkiermachines,suchaslaptopsandpilesof
registrationandinventorysheets,everythingfitsinyourpalmandisstoredatease.
Contd…..…

23. Why Use Virtualization?
Thereareseveralreasonsvirtualizationofoneoftheabovetypesisincreasinglyused,as
therearenumerousbenefits.Forexample,inthecaseofserver,storage,desktop,and
applicationvirtualization,havingphysicaldevicesorcopiesofthesethingscanbedifficultto
moveorcopywhenyouneedtomovesomething.Avirtualserverordesktopcanbeeasily
movedandaccessedfromadifferentlocation.
Inaddition,physicaldevicesarelimitedbythespecificsetofhardwarethey’reinstalledon,
whilevirtualdevicescaneasilybeallocatedresourcesasnecessary.
Physicalhardwarecanbeconsolidated,andavirtualmachinecouldaccessresourcesfrom
multiplepiecesofhardware.
Furthermore,thelevelofisolationofvirtualdevicesprovidestwomainbenefits:securityand
resistancetochange.

24. Whenavirtualmachineiscreated,it’scompletelyisolatedfromothervirtual
machinesandfromthehostsystem.
Ifonevirtualmachineoronephysicaldeviceisinfectedwithmalware,itwon’t
necessarilybeabletoeasilyspreadthroughothervirtualmachinesorother
partsofthenetwork.
Thislevelofsecurityisusefulforprotectingyournetworkwhenvirtual
machinesaccesstheinternetandfortestingapplicationsornew
developments.Forexample,ifanapplicationcrashesonavirtualmachine,it
won’tcauseanyproblemsforthehostmachinebeneathit.
Contd…

25. SoftwareasaService Discussed
PlatformasaService Discussed
InfrastructureasaServiceDiscussed
DatabaseasaService Wewilldiscussit
MonitoringasaService Wewilldiscussit
CommunicationasservicesWewilldiscussit
Types of Cloud Service

26. DBaaS(alsoknownasmanageddatabaseservice)isacloudcomputingservicethatlets
usersaccessanduseaclouddatabasesystemwithoutpurchasingandsettinguptheirown
hardware,installingtheirowndatabasesoftware,ormanagingthedatabasethemselves
(nottomentionhiringthehigh-pricedtalentrequiredtodoso).
Thecloudprovidertakescareofeverythingfromperiodicupgradestobackupstoensuring
thatthedatabasesystemremainsavailableandsecure24/7.
ThemarketforDBaaSandclouddatabasesisamongthefastest-growingSoftware-as-a-
Service(SaaS)markets,expectedtogrowtoUSD320billionby2025.
Databaseanddatawarehousevendorshavejoinedestablishedcloudprovidersinoffering
hostedversionsoftheirsoftware,enablingcustomerstoleveragethemanybenefitsof
cloudcomputingfortheirapplications’datastorage,search,andaccessneeds.
Database As a Service(DBaaS)

27. Comparedtodeployingadatabasemanagementsystemon-premises,DBaaSoffersyourorganization
significantfinancial,operational,andstrategicbenefits:
Costsavings:Layingdowninfrastructurefordatabasemanagementisexpensive;scalingitasneededis
costlyandoftenwasteful.WithDBaaS,yourorganizationpaysapredictableperiodicchargebasedonthe
resourcesyouconsume—there’snoneedtopurchaseadditionalcapacitytohaveonhandfor
hypotheticalfutureneeds.
Scalability—upanddown:Youcanquicklyandeasilyprovisionadditionalstorageandcomputingcapacity
atruntimeifyouneedit,andyoucanscaledownyourdatabaseclusterduringnon-peakusagetimesto
savecost.
Simpler,lesscostlymanagement:Tomanageandmaintainadatabaseon-premises,you’dneedanin-
houseadministrativeteam.WithDBaaS,thecloudprovidermanageseverything(althoughyoucan
choosetomanagecertainaspectsyourselfifyouwish).DBaaSlightenstheadministrativeburdenonyour
existingITstaffandfreesthemtoworkonapplicationsandinnovation.
Benefits of Database As a Service(DBaaS)

28. Rapiddevelopmentandfastertime-to-market:Withanon-premisesdatabasesystem,development
teamstypicallyneedtorequestaccessthroughIT,aprocessthatcantakedaysorweeks.Incontrast,with
DBaaS,developerscanhelpthemselvestodatabasecapabilitiesandspinupandconfigureadatabase
that’sreadytointegratewiththeirapplicationinminutes.
Dataandapplicationsecurity:Clouddatabaseproviderstypicallyofferenterprisegradesecurity,including
featureslikedefaultencryptionofdataatrestandin-transitandintegratedidentityandaccess
managementcontrols.Somealsomeetspecificregulatorycompliancestandards.
Reducedrisk:DBaaSofferingsfrommajorcloudproviderstypicallyincludeaservice-levelagreement(SLA)
guaranteeingacertainamountofuptime.Intheunlikelyeventthatyourproviderdoesn’tmeetthe
requirementsstipulatedintheSLA,you’llbecompensatedforanyexcessdowntimeyouexperience.
Softwarequality:ThemajorcloudprovidersofferawidevarietyofhighlyconfigurableDBaaSoptions—
eachpreselectedforquality,soyouwon’thavetoworryaboutthewadingthroughhundredsofdifferent
databases.
Contd…

29. Monitoringasaservice(MaaS)isoneofmanycloudcomputingdeliverymodelsunder
anythingasaservice(XaaS).Itisaframeworkthatfacilitatesthedeploymentof
monitoringfunctionalitiesforvariousotherservicesandapplicationswithinthecloud.
Cloudmonitoringisamethodofreviewing,observing,andmanagingtheoperational
workflowinacloud-basedITinfrastructure.Manualorautomatedmanagement
techniquesconfirmtheavailabilityandperformanceofwebsites,servers,applications,and
othercloudinfrastructure.
CloudMonitoringasaServiceisreferredtoatypeofondemandITservicethatprovides
cloudmonitoringandmanagementtoolsformonitoringcloudbasedplatforms,websites,
servers,ITInfrastructureetc.Itprovidesafullymanagedcloudmonitoringservicefor
cloudandvirtualizationenvironmentsinorganizations
Monitoring as a service (MaaS)

30. UsingMonitoringasaservice(MaaS),Orientcanmonitorservers,networkdevices,operating
systems,databases,storagedevices,applications,andvirtualinfrastructure.
ServerMonitoringprovidesinsightsintothereliabilityoftheserverhardwaresuchasUptime,
CPU,MemoryandStorage.
Contd…

31. Communication As a Service (CaaS)
CommunicationsasaService(CaaS)isanoutsourcedenterprisecommunications
solutionthatcanbeleasedfromasinglevendor.
Communicationasaservice(CaaS)isacloud-basedsolutionprovidedbycloud
vendors.CaaSisaspecializedvariationofSoftwareasaService(SaaS)whichis
amongthreebasicservicesdeliveredbythecloudcomputingtechnology.
Suchcommunicationscaninclude:
VoiceoverIP(VoIPorInternettelephony)
InstantMessaging(IM)
Collaborationand
VideoconferenceApplicationsusingfixedandmobiledevices.

32. Contd…
CaaSprovidersmanage
thehardwareandsoftwar
ethatareimportantfor
deliveringVoiceoverIP
(VoIP) for voice
communication service,
andotherserviceslike
InstantMessaging(IM)to
provide text
communication service
andvideoconferencingto
provide video
communicationservice.
CaaS providers
manageCaaSmodel
provideseconomical
servicesasthe
serviceusersdonot
havetobearthe
expenditureofbuying
andmanagingthe
communication
equipment.
CaaSisfavorablefor
smallITcompanies
thatonthevergeof
expansion.

33. Features of Communication As a Service (CaaS)
1.IntegratedandUnifiedCommunication
TheadvancedunifiedcommunicationfeaturesincludeChat,Multimediaconferencing,MicrosoftOutlookintegration,
Real-timepresence,“Soft”phones(software-basedtelephones),Videocalls,Unifiedmessagingandmobility.
Nowadays,CaaSvendorintroducesnewfeaturestotheirCaaSservicesmuchfasterthaneverbefore.Ithasbecome
economicalforproviderstointroduceanewfeaturetotheirCaaSapplicationfasterbecausetheend-usersare
benefittingfromtheprovider’sscalableplatforminfrastructureandultimatelythemanyend-usersusingtheprovider’s
servicesharesthiscostofenhancement.
2.NoInvestmentRequired
AsthesoleresponsibilityofCaaSvendortomanagehardwareandsoftwaredeployedtoprovidethecommunication
servicetotheircustomers.ThecustomeronlyhastopayfortheserviceheisgettingfromtheCaaSvendor,notfor
communicationfeaturesdeployedtoprovidecommunicationservices.
3.Flexibility&Scalability
ThecustomercanoutsourcethecommunicationservicesformCaaSvendors.Thecustomerspayforwhattheyhave
demanded.Thecustomercanextendtheirservicerequirementaccordingtotheirneed.Thisbringsflexibilityand
scalabilityincommunicationservicesandevenmaketheserviceeconomical.

34. Contd…
4.NoRiskofObsolescence
TheCaaSvendorskeeponupdatingtheirhardwareandsoftwarethatprovidecommunicationservicestomeet
thechangingdemandsofthemarket.Sothecustomerusingtheservicesdoesnothavetobeworriedaboutthe
serviceobsolescence.
5.NoMaintenanceCostIncurred
ThecustomeroutsourcingtheCaaSservicedoesnothavetobearthecostofmaintainingtheequipment
deployedforprovidingcommunicationservices.
6.EnsureBusinessContinuity
Ifduetoanycalamityyourbusiness’sgeographicalregionisaffectedthenhowlongcanyoucontinueyour
business?That’swhynowadayscompaniesdistributetheirdatatothegeographicallydisperseddatacentre
whichmaintaintheredundancy&helptheminrecoveringsoonafteranycatastrophicevent.
ThesamefeatureisadoptedandimplementedbytheCaaSprovidersinordertoprovidevoicecontinuityor
communicationcontinuityevenifanycatastrophiceventstrikes.

35. BusinessusersoptingforCaaScanselectivelydeploycommunicationfeatures(hardwareandsoftware)
throughoutthereofficeonapay-as-you-gobasis.CaaSvendordesignscomprehensive,flexibleandeasyto
understandserviceplansfortheirusers.
ThequalityofcommunicationserviceisassuredbytheCaaSvendorsundertheservicelevelagreement.
CaaSisafullyhostedsolutionsthatarepracticedonthecloud-basedtechnologywhichcanbeimplemented
overmultipletypesofoperatingsystemsuchaswindows,Linux,Android&iOS.Becauseofthis,theCaaS
canbeaccessedthroughmultipletypesofconnecteddevicessuchasmobiles,handsets,tablets,TVsets,
laptop,PCetc.
CaaShasbroughttherevolutionarychangeinmethodofcommunicationfrompersontoperson,personto
machineandmachinetomachine.
CaaSabstractsthenetworkscapabilitytohandlepeakloadfortheircustomerwhichmakeitflexible.The
networkcapabilitiescanbeextendedtoraisethenetworkcapacity,devicesandareacoveragebasedonthe
demandsoftheCaaScustomers.However,thenetworkcapabilitiescanbeextendeddynamicallyaccording
tocustomersdemandsothattheresourcesarenotwasted.
How Communication As a Service (CaaS) Works

36. CaaSprovidesaneconomicalwaytodelivercommunicationservicetoitscustomerby
preventingthemfrominvestinginhardwareandsoftwarerequiredfordelivering
communicationservices.
CaaSvendorprovides24/7servicetoitscustomers.CustomerreceivingservicesfromCaaS
vendordonothavetoindulgeandinvestinmanagingthecomponentsofCaaS.
CaaSvendoroffersflexibleserviceastheychargeaccordingtopayasyougobasis.
CaaSprovidescalableservicesastheyprovideservicebasedoncustomersdemand.
CaaSprovidesthehostedandmanagedsolutionwhichofferscompletecommunication
solutionsmanagedbyasinglevendoronly.
Fromthecustomersperspective,thereisnoriskofservicebecomingobsoleteasthe
vendorsareresponsibleforupgradingthecarrierplatform.
Advantage of Communication As a Service (CaaS)

37. Leading Cloud Service Providers

38. AccordingtoareportbyCanalysshownintheabovechart,inQ4,2020:
AWScloudgrewby28%and
Azurecloudgrewby50%
Googlecloudgrewby58%and
Alibabacloudsgrew54%respectively
Asofthisreport,
AWShas31%oftotalcloudmarketsharefollowedby
Azurehasshareof20%
Googlehasshareof7%and
Alibabahasshareof6%
Leading Cloud Service Providers

39. AWS Azure Google Cloud
Company AWS Inc. Microsoft Google
Launch year 2006 2010 2008
Geographical Regions 25 54 21
Availability Zones 78 140 (countries) 61
Key offerings
Compute, storage, database,
analytics, networking,
machine learning, and AI,
mobile, developer tools, IoT,
security, enterprise
applications, blockchain.
Compute, storage, mobile,
data management, messaging,
media services, CDN, machine
learning and AI, developer
tools, security, blockchain,
functions, IoT.
Compute, storage,
databases, networking,
big data, cloud AI,
management tools,
Identity and security, IoT,
API platform
Compliance Certificates46 90
Annual Revenue $33 billion $35 billion $8 billion
The following table summarizes the top 3 key players and their offerings in
the cloud computing world:

40. IBM Cloud
IBMClouddevelopedbyIBMisasetofcloudcomputingservicesfor
businesses.Similartoothercloudserviceproviders,theIBMcloud
includesIaaS,SaaS,andPaaSservicesviapublic,private,andhybrid
cloudmodels.
Compute,Network,Storage,CloudPacks,Management,Security,
Database,Analytics,AI,IoT,Mobile,DevTools,Blockchain,Integration,
Migration,PrivateCloud,andVMware.
Annualrevenue:$19.16billion

41. SalesforceServiceCloudisacustomerrelationshipmanagement(CRM)platformfor
customerserviceandsupport.
SalesforceisaSoftwareasaService(SaaS)applicationprovidingclientrelationshipmanagement(CRM)
service,andthiswhatmakesSalesforcetheleadingCRM.
Oneofthebestenterprisecloudplatformsthatishelpingclientsworldwidewithdatabasesachievesbrilliant
clientrelations,interactions,andconnections,therebyleadingtobusinessgrowthanddevelopment.
Thebestpartis,Salesforceisconvertibleandgetsalongwellwithdisparatebusinessframeworks.Ithas
beenprovedthatCRMframeworkswillhelpbusinessesgainamassiveamountofprofitbypayingverylittle
attentionandmind.
Accordingtoanexamination,foreachdollarspentbehindtheCRMframework,around$5.60isgainedback.
Thisistheneedforthehourtogainhugeachievementandaccomplishmentwhileitcollaborateswithits
clients.Tosumup,itisunderstandablethatSalesforce,beingthemostfamousframework,willachievea
betterROIonutilization.
Salesforce Cloud Service

42. Pros and Cons of Salesforce
➙Flexible:one of the most efficient advantages of Salesforce is that it is highly adaptable. The objects that are spot in
Salesforce can be entirely set according to your desires. Any user will not be tied or bonded to a specific set of layouts.
➙Easily manageable:along with flexibility, another chief benefit of Salesforce is that it is extremely easy to manage. If
you have a small-scale organization, you will still be able to incorporate changes on the side of administration.
➙Innumerable options:the ecosystem of Salesforce contains applications that you can buy via app exchange.
➙Standard API Links:being the largest web-based platform, Salesforce offers a vast variety of legal API Links. These
tools are proven and can be linked at ease without the need to charge for additional hours.
Cons of Salesforce
➙It is comparatively costly and expensive.
➙Additionally, one has to pay for each add-on to obtain the most out of S/W
➙Complicated configuration and set-up.
➙Extremely time-consuming.
➙Poor customer support reputation.
➙Endless learning curve.
➙The presence of a Cluttered interface makes simple and navigable tasks unnecessarily complicated.