Column and it's Role in Journalism

Here, I have given some basic information about column and it's importance in journalism or mass media. I have also mentioned some names of journalist of India

1. Column and it’s Role in Journalism Name: Vishva Gajjar Paper: Mass Communication and Media Studies Email: [email protected] Department of English (MKBU)

2. Column: Journalists occasionally write regular pieces for publications. These are considered columns and the journalists that write them are columnists. They distinguish the columnist's voice and personality, creating a regular piece that readers look forward to. Columns are written about everything from advice to gossip. Audiences determine the types of columns they want and the columnists they want to hear from by the frequency they read. Publications publish the most popular columns to establish loyal readerships and numbers.

3. Continue: A column plays a very significant role in journalism. If we say the print media heavily relies on the columns, it will be a correct statement in many ways. Since the columnists are highly experienced , skilled, knowledgeable and have good sources, their opinions are respected and register the impacts on the minds of the readers. So, when a celebrated columnist associates with a newspaper or publication, the circulation is bound to increase . ( Punn )

4. Types of column: According to Purpose: Editorial Column Readers Column Business Column Sports Column Art Column Women’s Column Entertainment Column New Products and Invention Personality Review According to Content: The Opinion Column The Hodge-Podge Column The Essay Column The Gossip Column

5. Sources of Material: Current news Observations Interviews Commendable projects People researches Investigations

6. Purpose of the Column: The main purpose of the column is to inform, interpret and to a large degree to fiscalize . To explain the news. The columnist has to explain their significance and consequence by: Giving the background of an event Determining whether a certain event is an isolate case or part of the pattern Pointing out how the event will affect or not affect his readers. Pooling together and assessing comments of readers from the different segments of society. To entertain the readers.

7. What makes a Good Column? Columnists shouldn't be propagandists . Columns are no place for feelgoodery . The column must never be a write-only publication—if it can't engage and connect with its targeted audience, it should be abandoned . Columns shouldn't act as apologists for any group or interest. Columns should keep important issues alive . Columns should be an abduction engine in the logician's sense of delivering the best explanation of the events of interest .   Iconoclasty and abduction, are the technical foundation of a good column . ( Berghel )

8. Columnist of India: Ashok Malik Dinesh Raheja Pushpa Girimaji Sindhu Joy Jay Vasavada Taarak Mehta Chetan Bhagat Barkha Dutt

9. Conclusion: The columnists can make or break anything. Most of the time, their experiences go in a right direction and their sources bring up the correct information, which reveals the hidden facts . In today’s world of digital media, their role has surpassed the print media and they are now often seen in anchoring the talk shows, delivering their opinions on news channels and they are also seen running their own blogs. Their role is not only big in journalism but also mammoth in society

10. Works Cited: Berghel , Hal. "What Makes a Good Column." 5 2015. computer.org. Web. 23 2 2020. <https://www.computer.org/csdl/magazine/co/2015/05/mco2015050084/13rRUy3gmVI>. Naveed, Fakhar . "Column, Definition, Types of Column and Writing Column." 25 10 2011. masscommunicationtalk.com. Web. 23 2 2020. <https://www.masscommunicationtalk.com/column-definition-types-of-column-writing-column.html>. Punn , Goher Iqbal. "Column-What's It All About and It's Role in Journalism." 9 2019. researchgate.net. Web. 23 2 2020. <https://www.researchgate.net/publication/336020403_Column_-_What's_It_All_About_and_Its_Role_in_Journalism>.

11. Thank You