TTh he e E Es ss se en nt ti ia al l C Cr ri it te er ri ia a
What does the comparison examine?
• Completeness– A principal criterion for product
quality is a wide range of individual nutrients present.
Potency– A product must provide ingredients at opti-
mal potencies, not minimal DRI or RDA levels.
Bioactivity of Vitamin E– like your right hand and
your left hand, vitamin E exists in forms that are mirror
images of one another. The body can only use one form
efficiently. This form is called d-alpha-tocopherol or nat-
ural vitamin E.
Antioxidant Synergy– Vitamins C, E and beta
carotene each carry out important antioxidant functions
on their own; however, it is their synergistic activities in
combination with other antioxidants that provide surpris-
ing health benefits.
Glutathione Profile– Glutathione and ascorbic acid,
two of the pre-eminent cellular antioxidants, are tightly
linked. Glutathione's formidable reducing power, along
with ascorbate's antioxidant prowess, protects the entire
spectrum of biomolecules within the cell.
Metabolic Support– Together, vitamins B
3, B
6, B
12,
biotin, vitamins C and E, chromium, magnesium, man-
ganese and zinc help regulate glucose metabolism and
support the body's ability to generate, store and utilize
energy.
Cardiac Health Triad– The triad of coenzyme Q
10,
vitamin E and magnesium plays a central role in main-
taining sound cardiovascular health.
Phenolic Compound Profile– Olive oil's phenolic
acids are potent antioxidants that have been shown to
support healthy cardiovascular and immune function.
Homocysteine Reduction Triad– Folic acid, vitamin
B
12and vitamin B
6have been shown to help regulate
healthy levels of blood homocysteine, an important con-
sideration for long-term cardiovascular health.
Bone Health– As living tissue, bones require 24
bone building materials, including trace elements and
protein. The most important minerals are calcium, mag-
nesium, phosphorus and potassium. Bone health also
requires the presence of magnesium, vitamins D and K,
manganese, silicon, boron, zinc, copper, vitamin C, and
vitamins B
6, B
12and folic acid.
Bioflavonoid Profile– Bioflavonoids represent an
important class of antioxidants that, like the phenolic
compounds from olive, help promote sound cardiovascu-
lar and immune function.
Bioavailability– To facilitate absorption, many man-
ufacturers chemically bind their minerals to an amino
acid or organic acid carrier. This appears to be particu-
larly important for trace elements like selenium, which
are preferentially absorbed as organic complexes.
Lipotropic Factors– Choline, inositol, and related
lipotrophic factors are essential for healthy neurological
function.
Potential Toxicities– Pre-formed Vitamin A (retinal)
can be toxic when taken in high doses over a long peri-
od of time. Similarly, iron can become an aggressive
oxidant, if taken in excessive amounts.
AAb bo ou ut t t th he e A Au ut th ho or r
Author, educator and biochemist, Lyle MacWilliam’s scientific training took him to
the frontiers of research into the biological properties of antioxidants. His scientific
investigations focused on the damage caused by radiation to heart cell membranes
and the effects of exercise and dietary supplementation with Vitamin E.
Mr. MacWilliam is a former Canadian Member of Parliament(MP) and Member of
the Legislative Assembly (MLA) for British Columbia. He recently served, at the
behest of Canada’s federal Minister of
Health, on an expert advisory team for nat-
ural health products, and helped develop a
new regulatory framework to ensure
Canadians have access to safe, effective
and high quality nutritional products.
His wide-ranging consulting experience
includes work in the fields of management
and public policy consulting for the British
Columbia Science Council, Environment
Canada, Human Resources Development Canada and Health Canada.
An accomplished martial artist, Mr. MacWilliam is passionate about per-
sonal fitness and optimal health. He has authored several previous
publications comparing the nutritional profiles of Canadian and American
dietary supplements. His writing hits hard at today’s lifestyle and dietary pat-
terns and their role in the development of degenerative disease.
Lyle’s scientifically rigorous, no-nonsense delivery, lightened with a gentle
touch of humor, has earned him praise across Canada and the U.S. as a
sought-after speaker on the importance of nutrition and lifestyle.
Lyle MacWilliam
BSC, MSC, FP