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Oct 29, 2025
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About This Presentation
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Size: 4.66 MB
Language: en
Added: Oct 29, 2025
Slides: 15 pages
Slide Content
INFLUENCE OF
SOCIAL MEDIA
Against Technology
and Communication
Social media has changed the way we
communicate, enabling instant interaction
and global sharing of information
Created by Mamarasulova Nigora
INTRODUCTION
Users can create, share and interact with content
in the form of text, images, video and audio on
social media, digital platforms. Social media allows
individuals to connect with friends, family,
colleagues, or even people from all over the world.
This media allows for faster and easier
communication, and functions as an information
channel that connects individuals and groups with
diverse backgrounds. Social media has become an
important part of our daily lives, influencing our
interactions, work and access to information
THE ROLE OF SOCIAL
MEDIA IN INCREASING
ACCESS TO INFORMATION
By providing a platform that can be easily
accessed by anyone and anywhere, social media
plays an important role in increasing access to
information. Social media has the ability to
disseminate information quickly and widely,
ranging from the latest news, trends, to
educational knowledge. Accessing various sources
of information, following relevant accounts or
groups, and sharing content is easy for users
THE POSITIVE IMPACT
OF SOCIAL MEDIA ON
COMMUNICATION
1
2
Improved Collaboration
Increase Social Awareness
SOCIAL MEDIA IN
EDUCATION AND
LEARNING
Expanding discussion space and increasing
access to information makes social media
a very effective tool in education and
learning. Teachers and students can take
advantage of this platform by sharing
learning materials, thinking, and following
the latest developments in the field of
education. Additionally, social media
facilitates distance learning by giving
students access to educational resources
anytime and anywhere
SOCIAL MEDIA AND
ITS INFLUENCE ON
SOCIAL HABITS
Social media has changed social habits by
influencing the way people interact and
communicate. Most individuals now prefer to
communicate via text messages, voice calls, or video
calls, rather than meeting in person. This affects
social dynamics, where people tend to spend more
time in cyberspace than interacting directly with the
people around them. In addition, social media also
introduces new habits of sharing personal moments,
opinions, and even lifestyles, which can influence
society's social and cultural norms
IMPROVED TECHNOLOGY THAT
SUPPORTS SOCIAL MEDIA
Social media is supported by technological innovations
such as faster internet speeds, the development of
smartphones, and advances in artificial intelligence and
data analysis. By using this technology, users can access
social media more efficiently and quickly, upload and
share content in the form of high-quality photos, videos
and text. The integration of technologies such as
augmented reality and virtual reality into social media
platforms enhances the user experience of interacting
and communicating in a more immersive way. The rapid
growth of social media and changes in communication in
the digital era are the impact of all these developments
In short, social media has had a huge influence on
technological progress and the way we communicate.
These digital platforms allow us to interact instantly,
access information quickly, and expand
communication throughout the world. However,
there are challenges that arise, such as the spread of
inaccurate information and changes in social norms.
Using social media wisely, maintaining communication
ethics, and utilizing technology for positive things to
encourage mutual progress are very important
PRESENTATION
CONCLUSION
Brainstorm
WHAT TYPES OF
MEDIA TEXTS CAN
YOU THINK OF?
WHAT TYPES OF
MEDIA TEXTS CAN
YOU THINK OF?
Types of Media Texts
PRINT
MEDIA
PRINT
MEDIA
BROADCAST
MEDIA
BROADCAST
MEDIA
MARKETING
& ADS
MARKETING
& ADS
ONLINE
MEDIA
ONLINE
MEDIA
Promotional content
designed to persuade or
inform an audience about
products or services.
Digital content that can
be accessed on the
internet, such as social
media, blogs and news.
Publications you can
physically touch, like
newspapers and
magazines.
TV and radio shows that
distribute information
and entertainment to a
broad audience.
Brainstorm
HOW ARE MEDIA
TEXTS STRUCTURED
AND ORGANISED?
HOW ARE MEDIA
TEXTS STRUCTURED
AND ORGANISED?
STRUCTURE AND COHESION STRUCTURE AND COHESION
COHESIONCOHESION
Cohesion refers to the techniques used
to make a text “stick together” or flow
smoothly, including making connections
between different parts of a text.
The structure of media texts refers to
the way content is organized. Structure
can refer to the layout, sequence, and
design elements in a media text.
STRUCTURESTRUCTURE
Like all texts, it is important that media texts are cohesive and follow a clear structure.
LEXICAL
COHESION
LEXICAL
COHESION
GRAMMATICAL
COHESION
GRAMMATICAL
COHESION
VISUAL
COHESION
VISUAL
COHESION
THEMATIC
COHESION
THEMATIC
COHESION
Visual cohesion is the use
of consistent fonts,
colors, and layout
designs.
Thematic cohesion is
when there is a
maintained focus on a
single topic or theme.
Lexical cohesion is
repetition of words,
synonyms, antonyms, and
collocations.
Grammatical cohesion
includes the use of
pronouns, ellipsis and
conjunctions.
Cohesive Elements in Media Texts
Structural Elements in Media Texts
HEADLINES / TITLESHEADLINES / TITLES
SUB-HEADINGSSUB-HEADINGS
PULL-QUOTESPULL-QUOTES
INTRODUCTIONINTRODUCTION
BODY PARAGRAPHSBODY PARAGRAPHS
VISUALSVISUALS
CONCLUSIONSCONCLUSIONS
CAPTIONSCAPTIONS
The End
THANKS FOR
LISTENING!
THANKS FOR
LISTENING!