Dreaming Music Video Treatment _ Project & Portfolio III

Music video treatment for Dreaming

1. “Dreaming”
Bryan Cepero Garcia | Balazs Csillag | Phương Đặng | Justice Swapshire | Noah Wingard
Marissa Sánchez

2. 6 References
28-33
Presentation
Overview
TABLE OF CONTENTS
DREAMING
Bios - Meet The Team
04-08
4
Logistics
3
Marketing
Infographic
Production Schedule
Differentiating Factor
10
The Concept 11
Music Video Treatment 12-20
22
24-25
2
Treatment
1
Color Pallete & Font 09
5
Proof Of Concept
26
MAY 02, 2024

3. Bio’s

4. Meet The Team
I bring a dynamic blend of experience, dedication, and
entrepreneurial spirit to every project. As a seasoned veteran
of the United States Navy, i’ve honed skills in operations,
security, and leadership, earning accolades like the Navy and
Marine Corps Achievement Medal for outstanding
performance. Transitioning into civilian life, I’m now a full-
time student at Full Sail University, pursuing a Bachelor of
Science degree in Entertainment Business. I have a knack for
entrepreneurship, turning a hobby into a successful venture,
which allows me to take these skills and apply them to my
work outside. I’m driven by a relentless pursuit of excellence,
always seeking opportunities to learn and make a meaningful
impact in my endeavors.
Balazs “Chilly” Csillag
04

5. Meet The Team
I come from a diverse background, growing up
involved in and surrounded by performance and
various art forms including sports, theater,
painting, photography, and music. From
developing creative concepts to navigating
logistics, my drive lies in the facilitation of
creating fine art for others’ enjoyment, while
maintaining a positive mindset throughout the
process.

Noah Wingard
05

6. Meet The Team
I am an international student from Vietnam.
Coming to America is an amazing journey where
I can explore what is the best I can do and get out
of my safe zone. Seeing a new world, new culture
on my own is always the thing that makes me
proud of myself. I have a big passion for working
in the entertainment industry because it never
gets boring at any moment. I am eager to learn all
the knowledge and always build myself a good
mindset and be ready to put myself in the
industry.
Phương Đặng
06

7. Meet The Team
Born in Havana Cuba
Bryan Cepero Garcia is a dedicated professional
with a diverse background in military service and
entertainment business. As a former Military
Police Officer in the United States Marine Corps,
Bryan honed his leadership and organizational
skills, which he now applies to his studies in
Entertainment Business at Full Sail University.
With experience as an Assistant Producer for
music videos and as a support resource for veteran
students, Bryan is committed to excellence in
every endeavor, blending creativity with
disciplined execution to achieve success.
Bryan Cepero Garcia
07

8. Meet The Team
My diverse career journey, from content creation, navy
and military service, managing concessions at airports. I
even providing security and worked for events like the
Latin Grammy Awards, has equipped me with strong
marketing, management, and client relationship skills.
Additionally, my experience in real estate leasing and
property flipping has honed my negotiation, and market
analysis abilities.
I have become a content creator whether that’s creating
projects for other artist or for privet Projects'. Content
ranging from comics, Stories, Music Videos, Logos,
comedy skits, podcasts and Social media.
Justice A. Swapshire
“JalexTheGreajtg”
08

9. COLOR PALLETE & FONT
Aa
Petit Formal Script
ABCDEFGHIJKLMNOPQRS
TUVWXYZabcdefghijklmnopqrs
tuvwxyz1234567890!@#$%^&*()
Aa
Droid Serif
ABCDEFGHIJKLMNOPQRSTUVWXY
Zabcdefghijklmnopqrstuvwxyz1234
567890!@#$%^&*()
#F4E586 #D9379E #6E7EDC #03040A #D9C2B5 #BEBDA
09

10. This music video can connect with anybody who has gone through a
break-up and is layered with thought provoking scenes portraying a
heartbroken soul who has just slipped into a dream.
The Differentiating Factor
DREAMING
10

11. The music video will capture the feeling of
heartbreak while highlighting the artist's
performance.
The video is set up to evoke a sense of intimacy
and nostalgia. When thinking of the song we
thought of Adele’s “Rolling in the Deep”, and
“Easy on Me”. Each setting is carefully crafted to
evoke a specific mood and enhance the
emotional impact of the song.
The Concept
Dreaming
Marissa Sánchez
11

12. 12
Intro Cut Scene
The opening of the music video will
include a cut scene that will start with a
ray of sunlight gazing at Marissa’s face as
she is sleeping on the piano. The camera
then zooms in very slowly until there is
nothing but the face and then transitions
with a dreamy effect.

13. The song will begin with a
birds eye view with stage
lighting of a piano and
Marissa *Performing* her
song
Verse 1 [0:10]
13

14. The team referred to this as the “split”. This
new stage cuts to where Marissa is performing
her song lying down rotating in a slow
counterclockwise motion, and the camera
circling counter-clockwise at a pace where it
promotes a dramatic effect.
Verse 1 [0:35]
14

15. Sunset scene of her walking
down a pier watching the
tide go out as the music
continues to play. Then she
will walking back to the
entrance then she fall onto....
Verse 2 [01:05]
15

16. Chorus 2 [01:50]
A bed of flowers
with Marissa
laying down
performing her
song
16

17. This shot will be the
same stage from “verse
#1” but with various
different angles of
Marissa performing
Bridge P.1 [02:05]
17

18. This will be the same setting
as the “split” shot in verse #1
P.2 but with various
different angles
Bridge P.2 [02:45]
18

19. A scene of Marissa
walking upstairs to the
piano room she is about
to wake up in
Chorus [03:15]
19

20. Marissa then wakes up suddenly
confused to what she just dreamt and
mysteriously finds a vase of flowers on
the piano.
Chorus - End [03:30]
20

21. Marketing

22. Target Audience InfographicTarget Audience Infographic
We plan to target
the US market,
focusing primarly on
San Diego & LA
residents as well as
NY and South Fl
residents.
Single Women 18-28
years old who make
anywhere between
20k to 75k dollars a
year.
Introverted
Heartbroken
Busy hardworking
Romantic
Dreamy
Nostalgic
Target users across
Instagram & Tik-Tok.
for “Dreaming” by Marissa Sanchez
22

23. Logistics

24. Production Schedule
24

25. Production Schedule
25

26. Concept Video
26

27. Thank You
& ANY QUESTIONS?

28. Stock photos, royalty-free images, graphics, vectors & videos | Adobe
Stock. (n.d.). Adobe Stock. https://stock.adobe.com/ https://color.adobe.com/create/color-
wheel
Adele. (2021, October 14). Easy On Me [Video file]. Retrieved from
https://www.youtube.com/watch?v=U3ASj1L6_sY
Adele. (2010, November 30). Rolling in the Deep [Video file]. Retrieved from
https://www.youtube.com/watch?v=rYEDA3JcQqw
Business of Apps. (2024, February 20). Spotify Revenue and Usage Statistics (2024).
Retrieved from https://www.businessofapps.com/data/spotify-statistics/
World Population Review. (n.d.). States Population. Retrieved from
https://worldpopulationreview.com/states
World Population Review. (n.d.). San Diego, CA Population. Retrieved from
https://worldpopulationreview.com/us-cities/san-diego-ca-population
World Population Review. (n.d.). Los Angeles, CA Population. Retrieved from
https://worldpopulationreview.com/us-cities/los-angeles-ca-population
World Population Review. (n.d.). Florida Population. Retrieved from
https://worldpopulationreview.com/states/florida-population
REFERENCES
Dixon, S. J. (2024, February 22). Instagram users in the U.S. by
gender. Statista. Retrieved from
https://www.statista.com/statistics/530498/instagram-users-in-the-
us-by-gender/
U.S. Census Bureau. (2024, January). Census Bureau projects U.S.
and world populations for New Year's Day. Retrieved from
https://www.commerce.gov/news/blog/2024/01/census-bureau-
projects-us-and-world-populations-new-years-
day#:~:text=As%20the%20nation%20rang%20in,1%2C%202024.
Dixon, S. J. (2024, February 22). Instagram global age group
distribution. Statista. Retrieved from
https://www.statista.com/statistics/325587/instagram-global-age-
group/
Adele. (2022, January 12). Adele - Oh My God (Official Video)
[Video]. YouTube. Retrieved from https://www.youtube.com/watch?
v=niG3YMU6jFk
Adele. (2022, October 26). Adele - I Drink Wine (Official Video)
[Video]. YouTube. Retrieved from https://www.youtube.com/watch?
v=jDvYDzFOK9A

29. REFERENCES

30. REFERENCES

31. REFERENCES

32. REFERENCES

33. REFERENCES
*Instagram users in North America