Communication
•Communication is the
transmission of an idea or feeling
so that the sender and receiver
share the same understanding.
• It is a process of exchanging –
Information
Ideas
Thoughts
Feelings
Emotions
Through –
Speech
Signals
Writing
Effective Communication
•“The process of Sending a message in such a way that the
message received is as close in meaning as possible to the
message intended”.
Listening Skills
•Listening is the absorption of the meanings of words and sentences by the
brain. Listening leads to the understanding of facts and ideas.
•Although we “learn” to listen on our mother’s knee, very few persons have
ever been thought to listen. The most common complaint of subordinates
about their supervisor is: “He / She never listens..
•Various stages to listening:
Hearing
Focusing on the message not the person
Comprehending and interpreting
Analyzing and Evaluating
Responding
Remembering
Techniques for the Receiver Developing Listening
Skills
•Be Prepare to listen.
•Don’t interrupt..
•Concentrate on Words & Meaning.
•Learn to Distinguish between
•Peripheral Listening.
•Projective Listening.
•Improve Surroundings.
•Concentrate.
Mass media
•The means of communication that reach large numbers of people in
a short time, such as television, newspapers, magazines, and radio.
•“It is a message created by a person or a group of people sent
through a transmitting device (a medium) to a large audience or
market”
•Mass media is communication that reaches and influences a large
number of people.
Types of Mass Media
Conclusion
•In conclusion, it is important to always remember the importance of
communication in an organization.
•The methods of communication you choose could in a sense make
or break the management structure of your organization and could
also affect your relationship with customers, if not chosen carefully.
•It is vital therefore that you spend some time choosing the right
methods to aid you in your management tasks.