Entrepreneurship Development - Organization of Commerce and Management

This presentation is based on Entrepreneurship Development, a topic under the subject - Organization of Commerce and Management, for class XII, Maharashtra State Board. It explores the essentials of entrepreneurship development, entrepreneurs, start up, stand up, schemes for women entrepreneurs, intrapreneurs, qualities of successful entrepreneurs. Designed for students, educators, and budding entrepreneurs, it provides a comprehensive overview of entrepreneurial principles.

Key topics covered include:
Concept of Entrepreneurship, Entrepreneurship Development, start up, stand up, intrapreneurs,
The role of entrepreneurship in driving innovation.
Case studies of successful entrepreneurial initiatives.

1. Dr. Parveen Kaur
Nagpal
Entrepreneurship
Development

2. Dr. Parveen Kaur
Nagpal
Success Story –Lijjat Papad (1959)
◎Founders:SevenhousewivesfromMumbai
TheLijjatPapadjourneybeganwhensevenwomeninMumbai
startedmakingandsellingpapadstosupporttheirfamilies.They
initiallysoldtheirpapadsdoor-to-door,andthebusinessquickly
grewduetothehighqualityoftheirproduct.
LijjatPapadbecameacooperativeenterprise,empoweringwomen
byofferingthemastakeinthebusiness.
Today,itisaleadingbrandinIndia,knownforitswiderangeof
papadsandsnacks.
ThesuccessofLijjatPapadhighlightsthepowerofgrassroot
entrepreneurship.

3. Dr. Parveen Kaur
Nagpal
Success Story –Mrs. Bectors Creamery(1978)
◎Founder:Mrs.RajniBector
Mrs.BectorstartedhersmallbakerybusinessinPunjabwitha
simplevisionofprovidinghigh-qualitybakedgoods.Initially,shesold
herproductsfromhome,focusingontraditionalrecipesandquality.
Herdedicationpaidoffasherbakery,Mrs.Bector’sCreamery,grew
intoawell-knownbrandinIndia.Today,itprovidesvariousbakery
products,includingbunsandotherbakedgoods,toMcDonald'sfor
itsrestaurantsacrossthecountry.
Mrs.Bector’sCreamerydemonstrateshowpassionforqualitycan
leadtosuccessfulentrepreneurship.

4. Dr. Parveen Kaur
Nagpal
Success Story –Balaji Wafers (1974)
◎Founders:GanpatraiP.Patel
BalajiWafersbeganasasmallsnack-makingventureinGujarat.
FounderGanpatraiP.Patelaimedtoprovidehigh-quality,affordable
snacks.Byfocusingonconsistencyandlocalflavors,BalajiWafers
quicklygainedpopularity.
Thecompanyexpandeditsproductlineanddistributionnetwork,
becomingoneofIndia’slargestsnackmanufacturers.
BalajiWafers'successshowcasestheimpactofqualitycontroland
regionaladaptationinbuildingasuccessfulbrand.

5. Dr. Parveen Kaur
Nagpal
Success Story –Jumbo King Wada Pav (2001)
◎Founders:AshokVaidya
AshokVaidyasawanopportunitytostandardizeWadaPav,a
popularstreetfood,withconsistentqualityandhygiene.Hestarted
JumboKingWadaPavtoprovideaclean,high-qualityversionofthe
belovedsnack.
ByfranchisingthebusinessmodelandofferingarangeofWadaPav
variations,JumboKingrapidlyexpandedacrossMumbaiandother
cities.
Thebrand’ssuccessisatestamenttothepowerofinnovationand
maintaininghighstandardsintraditionalfoodmarkets.

6. Dr. Parveen Kaur
Nagpal
Introduction –Entrepreneurship
◎Entrepreneurshipistheprocessofidentifyingabusinessopportunity,
takingtheinitiativetogatherthenecessaryresources,andcreatinga
newbusinessventuretoaddressthatopportunity.
◎Itinvolvesinnovation,risk-taking,andstrategicplanningtobring
abouteconomicgrowthandsolvemarketneeds.
◎Entrepreneurshipiswhensomeoneidentifiesaneedinthemarket,
createsasolution,andbuildsabusinessaroundit.
◎Entrepreneurshipmeanscreatingandmanagingabusinessor
businesses,takingonfinancialrisksinthehopeofprofit.

7. Dr. Parveen Kaur
Nagpal
Introduction –Entrepreneurship
◎EntrepreneurisderivedfromtheFrenchword‘entreprendre’,that
means“toundertake”.
◎Anentrepreneurisanindividualwhoidentifiesabusiness
opportunity,organizesresources,andassumestheriskstocreateand
growanewbusinessventure.
◎Entrepreneursarereferredtoas“fourth”factorofproduction
◎Entrepreneursplayacrucialroleinjobcreation,economic
development,andbringingnewproductsandservicestomarket.

8. Dr. Parveen Kaur
Nagpal
History of Entrepreneurship
◎EarlyRoots:Conceptofentrepreneurshipdatesbacktoancient
civilizations,wheretradersandmerchantstookriskstoestablish
traderoutesandbusinesses.Inmedievaltimes,entrepreneurship
wasevidentincraftspeople,developingnewtechniques,markets..
◎IndustrialRevolution:The18thand19thcenturiesmarkeda
significantshiftwiththeIndustrialRevolution,whereRichard
Arkwright(inventorofthespinningframe)andJamesWatt
(improverofthesteamengine)transformedindustriesbyinnovating
andscalingproductionprocesses,leadingtorapideconomicgrowth.
◎20thCenturyandBeyond:RiseofentrepreneurslikeHenryFord,
whorevolutionizedmanufacturingwiththeassemblyline,andlater,
techentrepreneurslikeSteveJobs,BillGates,andJeffBezos,who
harnessedtechnologytocreatenewindustriesandglobalmarkets.

9. Dr. Parveen Kaur
Nagpal
Quotes by Successful Entrepreneurs
◎SteveJobs,Co-founderofAppleInc.:"Yourworkisgoingtofilla
largepartofyourlife,andtheonlywaytobetrulysatisfiedistodo
whatyoubelieveisgreatwork.Andtheonlywaytodogreatworkis
tolovewhatyoudo."
◎JeffBezos,FounderofAmazon:"IknewthatifIfailedIwouldn’t
regretthat,butIknewtheonethingImightregretisnottrying."
◎MarkZuckerberg,Co-founderofFacebook:"Thebiggestriskisnot
takinganyrisk.Inaworldthatischangingreallyquickly,theonly
strategythatisguaranteedtofailisnottakingrisks."
◎RatanTata,FormerChairmanofTataSons:"Idon'tbelieveintaking
rightdecisions.Itakedecisionsandthenmakethemright.“

10. Dr. Parveen Kaur
Nagpal
Characteristics of an Entrepreneur
Intellectual Capabilities
Vision
Technical Knowledge
Hard Work and Dedication
Communication Skills
Highly Optimistic
Risk Bearing Capacity
Self Confidence
Customer Focus
Decisiveness

11. Dr. Parveen Kaur
Nagpal
Qualities of a Successful Entrepreneur
Risk-taking:Thewillingnesstoventureintouncertainterritoriesand
makebolddecisionsdespitepotentiallosses.Eg.RiteshAgarwal,
founderofOYORooms,droppedoutofcollegeat19tostartOYO,
disruptingthetraditionalhotelindustry.
Innovation:Theabilitytocreatenewideas,products,ormethodsthat
addvalueanddisruptexistingmarkets.Eg.VijayShekharSharma,
founderofPaytm,innovatedinthedigitalpaymentsspace,launching
PaytmwhensmartphoneadoptionwasstilllowinIndia.
Competitive:Drivetooutperformothersandcontinuouslyimprove.Eg.
SteveJobs'relentlesspursuitofinnovationatApple,consistently
pushingtocreateproductsthatredefinedentireindustries.

12. Dr. Parveen Kaur
Nagpal
Qualities of an Entrepreneur
Disciplined:Abilitytomaintainfocusandfollowthroughon
commitments.Eg.NarayanMurthy'sstrictadherencetocorporate
governanceandethicalpracticeswhilebuildingInfosysintoaglobalIT
giant.
Vision:Thecapacitytoimagineandarticulateacompellingfuturestate
forabusinessorindustry.EgRatanTata,whoenvisionedtheTataNano
asanaffordablecarforthemassesinIndia.
Adaptability:Theflexibilitytoadjuststrategies,products,orbusiness
modelsinresponsetochangingmarketconditionsorcustomerneeds.
Eg.DeepinderGoyal,founderofZomato,startedZomatoasa
restaurantdiscoveryplatformbutadaptedtochangingmarketneeds.

13. Dr. Parveen Kaur
Nagpal
Qualities of an Entrepreneur
Perseverance:Thedeterminationtocontinuepursuinggoalsdespite
obstacles,setbacks,orfailures.Eg.FalguniNayar,founderofNykaa,left
asuccessfulbankingcareerat50tostartNykaa,ane-commerce
platformforbeautyproducts.
Leadership:Theskilltoinspire,guide,andmanageateamtowards
achievingcommongoalsandrealizingasharedvision.Eg.RatanTata,
who,throughhisvisionaryleadership,transformedTataGroupintoa
globalconglomerate,emphasizingethicalbusinesspracticesandsocial
responsibility.
StrongWorkEthic:Consistentdedicationtohardworkandexcellence.
Eg.ElonMuskwhoisknownforworkingupto120hoursperweek
whilebuildingTesla.

14. Dr. Parveen Kaur
Nagpal
Qualities of an Entrepreneur
Passion:Theintenseenthusiasmanddedicationtowardsone'sbusiness
ideaorindustrythatfuelsmotivationanddrivessuccess.Eg.Byju
Raveendran,founderofByjus,passionforteachingledhimfrom
conductingclassesinstadiumstocreatingIndia'slargestedtech
company,drivenbyhisbeliefintransformingeducation.
Networking:Theabilitytobuildandmaintainbeneficialrelationships
withvariousstakeholders,includingcustomers,investors,andpartners.
Eg.KunalBahl,co-founderofSnapdeal,leveragedhisnetworkingskills
tobuildpartnershipsandraisefunding,helpingSnapdealbecomeone
ofIndia'slargeste-commerceplatforms.

15. Dr. Parveen Kaur
Nagpal
Qualities of an Entrepreneur
Self-starter:Capabilitytoinitiateprojectsandtaskswithoutexternal
prompting.Eg.AshishHemrajaniwhofoundedBookMyShowin1999,
startingIndia'sfirstonlineticketingplatformfromscratchwhenthe
internetwasstillnewinthecountry.
Open-minded:Willingnesstoconsidernewideasandadapttochanging
circumstances.Eg.HariMenonofBigBasket,whopivotedfroman
offlinegrocerystoretoanonlinesupermarket,adaptingtothe
changingretaillandscapeinIndia.
Confidence:Strongbeliefinone'sabilitiesanddecisions.Eg.Mukesh
Ambani'sconfidencedroveRelianceIndustriestobecomeamajor
playerintheglobalpetrochemicalandtelecommunicationssectors.

16. Dr. Parveen Kaur
Nagpal
Functions of an Entrepreneur
Innovation
Planning & Strategy Making
Determination of Objectives
Development of Markets
Maintain Good Relations
Organize Funds
Introduce New Technology
Taking Decisions
Compliance & Legal Responsibilities

17. Dr. Parveen Kaur
Nagpal
Entrepreneurship Development
EntrepreneurshipDevelopmentreferstotheprocessofimprovingthe
skills,knowledge,andcompetenciesofindividualstofosterandsupport
thecreationofnewbusinessesandventures.
Itencompassesvariousactivitiesaimedatenhancingthe
entrepreneurialabilitiesofindividuals,whichcanleadtothe
establishmentofnewbusinesses,growthofexistingenterprises,and
overalleconomicdevelopment.
Itenhancesknowledgebyofferingeducationandresourcestoincrease
understandingofbusinessconceptsmarketdynamicsandindustry
trends.

18. Dr. Parveen Kaur
Nagpal
Ways of Entrepreneurship Development
EducationandTraining–
◎Offerspecializedcoursesandworkshopsonentrepreneurship,
businessmanagement,andinnovation.
◎Providetraininginessentialskillssuchasleadership,
negotiation,andproblem-solving.
MentorshipandNetworking–
◎Connectaspiringentrepreneurswithexperiencedmentorswho
canprovideguidance,advice,andsupport.
◎Organizeevents,conferences,andmeetupstohelp
entrepreneursconnectwithpeers,investors,andindustry
experts.

19. Dr. Parveen Kaur
Nagpal
Ways of Entrepreneurship Development
GovernmentPoliciesandSupport–
◎Implementpoliciesthatofferfinancialincentives,taxbenefits,
andsubsidiestosupportentrepreneurship.
◎Simplifyregulatoryprocessesandcreateaconducive
environmentforstartingandrunningbusinesses.
InnovationandResearch–
◎Establishhubsandcentersfocusedoninnovationtosupport
thedevelopmentofnewideasandtechnologies.
◎EncourageinvestmentinR&Dtofosterinnovationandthe
developmentofnewproductsandtechnologies.

20. Dr. Parveen Kaur
Nagpal
Ways of Entrepreneurship Development
EntrepreneurshipDevelopmentProgrammes(EDP)–
◎AnEDPisdefinedas‘aprogrammedesignedtohelpapersonin
strengtheninghisentrepreneurialmotiveandinacquiringskillsand
capabilitiesnecessaryforplayinghisentrepreneurialroleefficiently.
◎’EDPsarestructuredinitiativesdesignedtosupportandenhancethe
capabilitiesofaspiringentrepreneurs.
◎Theseprogramsprovideeducation,training,andresourcestohelp
individualsdevelopthenecessaryskillsandknowledgetostartand
managesuccessfulbusinesses.

21. Dr. Parveen Kaur
Nagpal
Ways of Entrepreneurship Development
ObjectivesofEntrepreneurshipDevelopmentProgrammes
(EDP)–
◎Tofosterentrepreneurialgrowthinthecountry.
◎Toenhancepracticalskillsinareassuchasbusinessplanning,
financialmanagement,marketing,andoperations.
◎Toensureoptimumuseofavailableresources.
◎Developmentofbackwardregionsandimprovingeconomic
statusofsociallydisadvantagedgroups.
◎Generationofemploymentopportunities.
◎Wideningbaseforsmallandmediumscaleindustries.

22. Dr. Parveen Kaur
Nagpal
Importance of Entrepreneurship Development
◎EconomicGrowth:Promoteseconomicdevelopmentbycreating
jobs,generatingincome,andfosteringinnovation.
◎JobCreation:Helpsreduceunemploymentbyenablingindividualsto
starttheirownbusinessesandcreateemploymentopportunities.
◎Innovation:Drivestechnologicaladvancementsandnewbusiness
modelsthatcantransformindustriesandimprovequalityoflife.
◎WealthCreation:Contributestopersonalandsocietalwealth
throughsuccessfulbusinessventuresandentrepreneurialactivities.
◎SocialChange:Encouragessocialentrepreneurship,addressing
societalissuesandcontributingtocommunitydevelopment.

23. Dr. Parveen Kaur
Nagpal
Recent Initiatives -Entrepreneurship Development
SomeofthepioneeringinitiativesthataredrivingIndia'ssuccessinthe
globalstartupecosystem:
◎TheAtalInnovationMission(AIM)waslaunchedin2016tosupport
innovationandentrepreneurship.
◎TheStartupIndiaInitiative,launchedin2016,hasimplemented
severalprogramstosupportentrepreneurs,buildarobuststartup
ecosystemandtransformIndiaintoacountryofjobcreatorsinstead
ofjobseekers
◎Stand-UpIndiawaslaunchedbytheGovernmentofIndiaon5April
2016tosupportentrepreneurshipamongwomenandSC&ST
communities

24. Dr. Parveen Kaur
Nagpal
The Atal Innovation Mission (AIM)
◎AtalInnovationMission(AIM),NITIAayogisGovernmentofIndia’s
flagshipinitiativetopromoteacultureofinnovationand
entrepreneurshipinthecountryandwassetupin2016
ObjectivesofAIM:
◎Todevelopnewprogramsandpoliciesforfosteringinnovationin
differentsectorsoftheeconomy.
◎Toestablishworldclassincubationcenters
◎TopromoteinnovationthroughAtalTinkeringLabs(ATL)inschools
(ATLisastate-of-the-artspaceestablishedinaschoolwithagoalto
fostercuriosityandinnovationinyoungminds,betweengrade6th
to12thacrossthecountrythrough21stcenturytoolsand
technologies).

25. Dr. Parveen Kaur
Nagpal
The Startup India Initiative
◎StartupIndiaschemeisanimportantgovernmentschemethatwas
launchedon16thJanuary2016withanaimtopromoteandsupport
thestart-upsinIndiabyprovidingbankfinances.
◎Itwasinauguratedbytheformerfinanceminister,ArunJaitley
◎Themainaimoftheschemeistoboostinnovativeandtechnology
ledenterprisesfornew/existingenterprises.
◎Astart-upisdefinedasanentityhavingitsheadquarterinIndia,
whichwasopenedlessthan10yearsagoandhasanannual
turnoveroflessthanRs.100crores.
◎Aunicornstartupisatermusedtodescribeaprivatelyheldstartup
companywithavaluationofover$1billion.

26. Dr. Parveen Kaur
Nagpal
The Startup India Initiative
Underthisinitiative,thegovernmenthasalreadylaunched:
◎TheMADEprogram,tohelpIndianentrepreneurstobuild10lakh
mobileappstart-ups.
◎MUDRABank'sschemeaimstoprovidemicro-finance,low-interest
rateloanstoentrepreneursfromlowsocio-economicbackgrounds.
Thefocusareasare:
1.Simplification&Handholding(simplifyingprocedureandassistingin
initialstages)
2.FundingSupport&Incentives
3.Industry-AcademiaPartnership&Incubation(programorfacility
helpingnewbusinessesdevelopbyprovidingresources,
mentorship,andsupport)

27. Dr. Parveen Kaur
Nagpal
The Startup India Initiative
ObjectivesofStartupIndia
◎Createanationofjobcreators
◎Encourageentrepreneurshipandinnovation
◎PromoteIndiaasaglobalstartuphub
KeyInitiatives
◎₹10,000crorestartupfundingpool
◎Reducedpatentregistrationfees
◎90-dayexitwindow(ImprovedBankruptcyCode-streamlined
processforwindingupbusinessesthatfail)
◎3-yearexemptionfrominspections
◎Taxbenefitsforfirst3years

28. Dr. Parveen Kaur
Nagpal
The Startup India Initiative
AdditionalSupport
◎Self-certificationcompliance
◎Target5lakhschools,involve10lakhchildrenininnovation
programs
Startupsareimportantasthey:
◎DriveInnovation
◎Createjobs
◎Fosterhealthycompetition
◎EmpowerIndividuals
◎Solvereal-worldproblems,makingapositiveimpactonsociety

29. Dr. Parveen Kaur
Nagpal
The Startup India -Flipkart
Flipkart'sjourneybeganin2007whentwoIIT-Delhigraduatesand
formerAmazonemployees,SachinandBinnyBansal,decidedto
ventureintoentrepreneurship.
Startingfromasmalltwo-bedroomapartmentinBengaluru's
Koramangalaarea,theylaunchedanonlinebookstorewithjust
₹4,00,000fromtheirsavings.
Encouragedbytheirsuccessinsellingbooks,theduoexpandedinto
electronicsandothercategories.
By2014,FlipkarthadbecomeoneofIndia'smostvaluablestartups,
reachinga$1billionvaluation.
Thecompany'srapidgrowthnotonlyrevolutionizede-commercein
Indiabutalsoinspiredanewgenerationofentrepreneurs.

30. Dr. Parveen Kaur
Nagpal
Stand-Up India Scheme -Financing SC/ST and/or Women Entrepreneurs
◎TheStand-UpIndiaSchemeisagovernmentinitiativelaunchedin
2016topromoteentrepreneurshipamongScheduledCastes,
ScheduledTribes,andwomen.
◎Itaimstofacilitatebankloansbetween₹10lakhand₹1crorefor
settingupgreenfieldenterprises(firsttimeventureofthe
beneficiary)inmanufacturing,services,ortradingsectors.
◎Theschemeseekstoempowerthesetraditionallyunderrepresented
groupsbyprovidingfinancialsupportandfosteringeconomic
inclusion,thusenablingthemtoparticipatemoreactivelyinIndia's
economicgrowth.

31. Dr. Parveen Kaur
Nagpal
Stand-Up India Scheme -Financing SC/ST and/or Women Entrepreneurs
Objectives:
◎Facilitatebankloansbetween₹10lakhand₹1Crore
◎AtleastoneSC/STborrowerandonewomanborrowerperbank
branch
◎Forsettingupgreenfieldenterprises
◎Applicabletosectorssuchas-manufacturing,services,trading.
◎Fornon-individualenterprises(notownedbyasingleperson)-51%
shareholdingbySC/STorwomanentrepreneur.

32. Dr. Parveen Kaur
Nagpal
Stand-Up India Scheme -Financing SC/ST and/or Women Entrepreneurs
LoanDetails:
◎Nature:Compositeloan(termloan+workingcapital)
◎Amount:₹10lakhto₹1Crore
◎Purpose:Newenterprisesetupinmanufacturing,services,tradingby
SC/ST/WomenEntrepreneur
◎SizeoftheLoan:Covers85%ofprojectcost
◎Interestrate:Notexceeding(MCLR+3%+tenorpremium)
(MCLR(MarginalCostofFundsbasedLendingRate)istheminimum
interestratesetbybanksbelowwhichtheycannotlend.Theadditional
3%isamarkupaddedbythebank.Thetenorpremiumisanextra
chargebasedontheloan'sduration-longerloanstypicallyhavehigher
premiums).

33. Dr. Parveen Kaur
Nagpal
Stand-Up India Scheme -Financing SC/ST and/or Women Entrepreneurs
SecurityandRepayment
◎Primarysecurity+CollateralorCGFSILguarantee
◎Repaymentperiod:7years
◎Maximummoratorium:18months
WorkingCapital
◎Upto₹10lakh:OverdraftwithRupaydebitcard
◎Above₹10lakh:CashCreditlimit
MarginMoney
◎15%marginmoneyrequired
◎Minimum10%asborrower'sowncontribution
◎OperatedbyallcommercialbankbranchesinIndia

34. Dr. Parveen Kaur
Nagpal
Beneficiary of Stand-Up India Scheme -Kavita Nehemiah
KavitaNehemiah,awomanentrepreneurfromTamilNadu,exemplifies
theimpactoftheStand-UpIndiascheme.Shesuccessfullysecureda
loanof₹1crore,themaximumamountofferedundertheprogram,to
establishapackagingunit.
Thiscasedemonstrateshowtheschemeempowerswomentoventure
intomanufacturingsectors,dominatedbymaleentrepreneurs.
Kavita'sstoryhighlightsthepotentialofStand-UpIndiatofosterlarge-
scaleindustrialprojectsledbywomen,contributingtobothgender
equalityinentrepreneurshipandIndia'sindustrialgrowth.
Hersuccessservesasaninspirationforotheraspiringwomen
entrepreneursacrossthecountry.

35. Dr. Parveen Kaur
Nagpal
New Approach –Agro/ Agri Tourism
Agrotourismempowerslocalcommunitiesbothsociallyand
economically.
Itallowsfarmerstodiversifytheirproductsandsupplementtheir
agriculturalincomes,supportingthelong-termsustainabilityoftheir
farms.
"Agritourismistheideaofbringingurbanresidentstoruralareasfor
leisuretravelandspending.”
Agritourismcanbedefinedasaformofcommercialenterprisethat
linksagriculturalproductionand/orprocessingwithtourismtoattract
visitorsontoafarm,ranch,orotheragriculturalbusinessforthe
purposesofentertainingand/oreducatingthevisitorswhilegenerating
incomeforthefarm,ranch,orbusinessowner.

36. Dr. Parveen Kaur
Nagpal
New Approach –Agro/ Agri Tourism
◎Agritourismisacommercialenterpriseataworkingfarm,ranch,or
agriculturalplant,conductedfortheenjoymentofvisitorsand
generatingsupplementalincomefortheowner.
◎AgritourismoperationsexistthroughouttheUnitedStatesandthe
world.Theyrangefromsmalloperationsthatfunctiononaseasonal
basisandofferlimitedconsumerservicestolargeoperationsthat
operatethroughouttheyearandprovidenumerousconsumer
services.
◎Commonexamplesofagritourismincludepettingandfeedingzoos,
demonstrationfarms,agriculturalmuseums,on-farmfarmers’
markets,winerytoursandwinetasting,gardentours...

37. Dr. Parveen Kaur
Nagpal
New Approach –Agro Tourism
AgrotourisminMaharashtra
◎Maharashtraisapioneerstateindevelopingandpromotingagro
tourisminIndia.
◎Agritourisminvolvesactivitiesonfarmsthatattractvisitors
◎ItisanichetourismsectorgrowinginregionslikeIndia,Australia,
Canada,theUnitedStates,andthePhilippines
◎Besidessellingproducts,farmmanagementincludesbusiness
planning,landacquisition,employeemanagement,recordkeeping,
regulatorycompliance,cropinsurance,andretirementpreparation.

38. Dr. Parveen Kaur
Nagpal
New Approach –Agro Tourism
ActivitiesinAgroTourism:
◎OutdoorRecreation:Trekking,fishing,hunting,wildlifestudy,
horsebackriding
◎EducationalExperiences:Farmingexperiences(e.g.riceplantation),
cookingontraditionalstoves(chulha)
◎Entertainment:Harvestfestivalslikethe'HurdaParty'in
Maharashtra
◎HospitalityServices:Farmstays,guidedtours,outfitterservices
◎On-FarmDirectSales

39. Dr. Parveen Kaur
Nagpal
New Approach –Agro Tourism
AdvantagesofAgroTourism:
◎EconomicBenefits:Extraincomeforfarmers,Increasedtourism
revenue
◎EducationalValue:Teachespublicaboutfarming
◎Preservation:Helpsmaintainagriculturallandsandalsosupport
traditionalfarmingpractices
◎CommunityDevelopment:Boostslocalbusinesses
◎TourismEnhancement:Increasesnumberoftourists
◎BusinessOpportunities:Newenterprisedevelopmentforstates
◎SocialBenefits:Bridgesurban-ruraldivideandpromotescultural
exchange.

40. Dr. Parveen Kaur
Nagpal
Intrapreneur
◎Anintrapreneurisanemployeewithinalargeorganizationwhoacts
likeanentrepreneurbytakinginitiativetodevelopnewideas,products,
orservices.
◎Intrapreneursdriveinnovationandmanageprojectsasiftheywere
runningtheirownstartup,butwiththeresourcesandsupportofthe
parentcompany.
◎Intrapreneursarethedreamerswhotakehands-onresponsibility
creatinginnovationofanykind,withinabusiness.
◎Intrapreneurshipistheentrepreneurshipwithinanexisting
organization.

41. Dr. Parveen Kaur
Nagpal
Intrapreneur
◎FacebookLikeButton–TheFacebookLikebutton,introducedin
2009,isaprimeexampleofintrapreneurialinnovation.Thefeature
wasdevelopedbyasmallteamwithinFacebook,spearheadedby
AndrewBosworthandhisteam.
◎SundarPichai-BeforebecomingtheCEOofGoogle,SundarPichai
ledthedevelopmentoftheGoogleChromebrowserasan
intrapreneurialinitiative.
◎SumantMoolgaokarandtheTataSumo-SumantMoolgaokarwasa
pivotalfigureatTataMotors,knownforhisintrapreneurialrolein
thedevelopmentoftheTataSumo,apopularmulti-utilityvehicle
(MUV)inIndia.

42. Dr. Parveen Kaur
Nagpal
References
◎DynamicsofEntrepreneurialDevelopmentManagement-
VasantDesai,HimalayaPublishingHouse.
◎EntrepreneurialDevelopment-S.S.Khanna
◎Entrepreneurship&SmallBusinessManagement-CLBansal,
HaranandPublication
◎EntrepreneurialDevelopmentinIndia-SamiUddin,Mittal
Publication
◎https://www.startupindia.gov.in/
◎https://www.standupmitra.in/
◎https://nationalaglawcenter.org/

43. Dr. Parveen Kaur
Nagpal
THANK YOU
www.linkedin.com/in/dr-parveen-kaur-nagpal-82965b15