Gamification Level 2:

TravisGrady 410 views 23 slides Oct 27, 2013
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About This Presentation

This is a slideshow I created for Gamification Level 2 certification. My gamification system was for Grades of Green, a nonprofit that has a very limited budget


Slide Content

====3 Gamifying Grades of Gree

=

What is Grades of Green?

OUR MISSION

To inspire and empower students and the broader
school community to care for the environment.
Trash-Free Tuesdays, Walk to School
Wednesdays, DeTox Thursdays, 3R Education.
Just a few of the i ties you can
implement to make your school greener and inspire

kids to care for the environment.

WEB Wwww.gradesofgreen.org

Statistics

Grades of Green has:

e > 140,000 students
e 224 schools
e 31 states

Trash-Free Lunch Challenge:
e eliminated 30,000 Ibs. of
trash from landfills

e 70% of the winning schools
cut their lunch trash by 90%

GRADE:

gree

Why
Grades of Green?

GRADE:

To Create a Road
to Mastery

Bartle Player Types For Grades of Green

Socializer - Seek community and
interaction with others.

Socializers are signified by a heart.

Achiever - Seeks progress and
achievements.

Achievers are signified by a
diamond.

GRADE:

gree

Socializer

Socializers will enjoy:
- Discussing various topics on the green forum.

- Accumulating a good reputation.

- Sharing their Grades of Green stories on the forum
Socializers will prioritize:
- Working with others.

- Gaining a reputation in the organization as someone who is helpful.

GRADE:

green

u EEE.

Achiever
Achievers will enjoy:
- Leveling up and displaying their achievements.
- Visualization of their actions.

Achievers will prioritize:

- Creating goals for themselves.

- Completing the various initiatives.

GRADE:

gree

Purpose of a Gamified System

A gamified system will:

e introduce GoG to new users.

e familiarize players with the GoG website through
onboarding.

e design a progression to mastery through quests.

e engage GoG supporters with fun and exciting
quests to increase completion of initiatives.

e create global collaboration between schools.

GRADE:

gree

[| | |e | des owns

Summary: Game Mechanics Used

QUESTS
CHALLENG!
C@LLABORATION
REPUTATION POINTS
LEVELS ANB RANKING
PROGRESS VISUALIZATION

GRADE:

gree

[| | |e | Es.

teract _

kai

+ UN |

=
BORTEENDANK
ARCADE

yote your reputation

through the Q&A,subforum,
: apests. and challenges.

5 www.gradesofgreen.org

Green Initiatives

The non-profit GOG creates calls for action through it’s green
initiatives. Green initiatives can be lengthy and intimidating,
especially to those new to environmental awareness. Quests fix
this problem, breaking larger initiatives into more manageable

THE GREEN

SHQKe—

TRas
REDUX

e
waLk THe @

WwaLK

ENVIRONMENTAL EDUCATION

TRASH REDUCTION

EMISSION REDUCTION

DESCRIPTION
The Green Shake initiative
uses education as a means of
creating environmental change
It encourages individuals to not
only come together and create
innovative environmental
solutions, but to also share
their knowledge with fellow
students and the broader
school community.

FLAGSHIP ACTIVITY
Make a Difference Mondays

Leam More >

DESCRIPTION

The Trash Redux initiative
focuses on reducing the
amount of trash produced
by schools.

FLAGSHIP ACTIVITY
Trash Free Tuesdays

Learn More <>

DESCRIPTION

The Walk the Walk initiative
focuses on reducing the
amount of harmful emissions
being released into the
atmosphere. It encourages
individuals to conserve energy
and make thoughtful choices
in transportation.

FLAGSHIP ACTIVITY
Walk to School Wednesdays

Learn More <>

| des omo 51.2

Quests

SCA VEMBER

Would you rather be asked to reduce your trash
consumption or start a grand adventure, increasing
your positive environmental impact one quest at a
time? Quests allow users to have a clear goal to
complete, while engaging them in a fun experience.

RS | |e | $e rmac =

As players move How to level up:
through the Grades LEVEL UPI e Collect enough
of Green quests, . reputation
they will level up, points.

giving them access e Receive

to new privileges upvotes on the

and quests, as well | INDIDTS green forum.
as titles on the

e Complete
Green Forum! Green
These levels reward REWARD: 200 ® Challenges.
players with titles e Register
like Green Guru, schools.

Environmental
Socialite, and Trash
Talker.

Impact: On the front page of the Grades of Green website, a
counter records the amount of hypothetical trees saved by all of

the Grades of Green schools and students.

Summary

My gamification system aims to
create a more collaborative
environment for Grades of
Green and increase completion
of Grades of Green’s various
initiatives.

| identified Grades of Green's
support base as a combination
of Socializers and Achievers.

GRADE:

gree