Goals and strategic framework - strategic management - Manu Melwin Joy

Strategic goals address the key question “ Where do we wish to arrive and when?”.

1. Goals & Strategic Framework Strategic Management

2. Prepared By Kindly restrict the use of slides for personal purpose. Please seek permission to reproduce the same in public forms and presentations. Manu Melwin Joy Assistant Professor Ilahia School of Management Studies Kerala, India. Phone – 9744551114 Mail – [email protected]

3. Strategic Goals Strategic goals address the key question “ Where do we wish to arrive and when?”.

4. SMART Goals

5. Nike’s strategic goals Protect Nike’s position as the number one athletic brand in America. Build a strong momentum in the growing fitness market. Intensify the company’s efforts to develop products that women need and want.

6. Goal Goal is defined as an “intermediate result to be achieved by a certain time as part of the grand plan . A plan can, there for have many goals.”

7. Goals are short term (one year or less) milestones or bench marks that organizations must achieve in order for long term long term objectives to be reached. Goals should be measurable, quantitative, challenging, realistic, consistent and prioritized.

8. A set of goals is needed for each objective that is established in an organization.

9. Goals have the following features They: Are derived from objectives Offer a standard for measuring performance Are expressed in concrete terms Are time bound and work oriented .

10. Goals are important in – Strategy implementation Objectives are in – strategy formulation

11. Goals are an expected or desired outcome of a planning process. Goals are usually broad, general expressions of the guiding principles and aspirations of an organization. Objectives are precise targets that are necessary to achieve goals. Objectives are detailed statements of quantitatively or qualitatively measurable results the plan hopes to accompl ish .

12. San Antonio Multi-Service Market Mission: Maximize Utilization of the Direct Care System in the San Antonio Multi-Service Market Area Vision: A World-Class, Multi-Service, Unified Health System Serving San Antonio and Referred Beneficiary Market Goals: Optimize efficiency between direct and private sector care markets Eliminate duplicate services Increase synergy and cooperation among San Antonio MTFs Ensure patient satisfaction with access and quality service Strengthen Readiness by allocating appropriate mix of resources Collaborate support functions across the market Objectives: Establish the Consult and Appointing Management Office Increase RWPs / RVUs in the direct care system per the business plan Consolidate logistical and contracting functions Realign staff resources to meet patient demand Establish enrollment sites to meet changing patient demographics Enroll eligible beneficiaries up to capacity