What is Referral? “A Referral is an opportunity to do business with someone in the market to buy your product or service .”
Good Referral Vs Bad Referral Core Ingredients of Good referral: An immediate/certain need. Prospect is willing to accept calls. Prospect shows interest for meet & get the work done. Absence of vague future promises. Bad Referral: Absence of above core Ingredients turns your referral in to Bad Referral.
What does good referral look like? Your Process needs to cover these elements. Understand the needs. Talk to both parties. Followed by Conformation. Possibly attending the meeting itself. Follow up on how the meeting went.