how to make a brochure powerpoint presentation

niaabraregie 488 views 22 slides May 09, 2024
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About This Presentation

How to make a brochure


Slide Content

BROCHURE REGIE C. BAUTISTA

It is an informative paper document for advertising, which can be folded into a template, pamphlet, or leaflet. Brochures are promotional documents, primarily used to introduce a company, organization, products, or services and inform potential customers or members of the public of the benefits. They are usually distributed inside newspapers, handed out personally, or placed in brochure racks in high traffic locations. Definition of Brochure

What are the Purposes of Brochures? The main purpose of a brochure is to extend the reader's knowledge on one specific topic in which the brochure centers around. Catch the target audience's eyes at first sight with its astonishingly beautiful visual design. Promote your products, agency, or service in an intuitive way. Build trust between you and your potential clients. Compared with advertising on TV or in newspapers, brochures seem to be more cost-effective. After people get used to splendid online advertisements, a tangible, tactile, and delicate brochure becomes more precious.

The following are some of the reasons why use a brochure : It is a cost-effective method. Easily understandable by readers since it utilizes lucid language to create awareness about something In terms of reaching your target audience, it is impressive Most well-designed brochures take little time to captures the attention of potential clients Offer a consistent form of branding Offer solid future products and services references featured by a company.

Difference between Brochures, Pamphlets, Flyers, Magazines, and newsletters

Brochures vs Pamphlets Brochures and pamphlets bear similar designs, but their main difference lies in purpose. With a brochure, it is designed to sell products and services for a company, but pamphlets' main purpose is to inform.

Brochures vs Flyers Brochures and flyers also feature similar creative designs, but the difference goes on the number folds. Flayers are unlike brochures since they only appear in a single unfolded sheet, while brochures feature several folding types.

Brochures and Newsletters Like brochures, newsletters are also created to promote the company’s products, services, and businesses. They are also appealing and easy to read, which is also similar to brochures. Their main difference comes in their detailed purposes: the newsletter is about giving daily, monthly or yearly information and a company's reports. Brochure, on the other hand, is about what an organization is and what it serves.

Brochures and Magazines (Booklets) Compared to brochures, booklets are designed in a book-like design, meaning they are flat and not folded. Furthermore, what distinguishes it from the other documents is that they typically consist of multiple pages (Normally, between 8-73 pages).

TYPES OF BROCHURES

Gate Fold Brochure This is a pretty uncommon brochure because of its expensive cost, which has a great influence when it is used appropriately. Its inward folding design makes it convenient to carry, and its paper quality is very high; thus, readers can keep it for a long time. TYPES OF BROCHURE

Bi-fold Brochure Bi-Fold Brochure is found among us every day. It is one of the most popular and widely used brochure types around, while it has a more formal layout than tri-fold brochures. It is mainly used for product catalogs and presentations, trade shows and corporate meetings, etc. TYPES OF BROCHURE

Tri-fold Brochure It is easy to know this is a three folds brochure according to its name. And this is a pretty common and brochure that we can see it everywhere. This brochure has enough space for designers to present information and design interesting, thus attract more attention to the reader. TYPES OF BROCHURE

Z-fold Brochure A Z-Fold brochure, basically an accordion fold, is a great brochure folding option because of the versatility it provides. Designers can separate each element by making each panel stand-alone, or design the brochure so that it opens out to a full spread with one large, dramatic photograph. TYPES OF BROCHURE

How to Create a Stunning Brochure

As with any other project, the aim is to create an attractive, well-designed, and informative document. Because of this, you will need to start by familiarizing yourself with styles, graphics, and how to word your brochure. The best way to do this is by collecting several examples that might fit your initial concept. Gather ideas and examples. 01 Things to Do Before Making a Brochure After gathering examples and getting well-versed with how you will like your brochure, then start brainstorming ideas. Ask yourself the following questions to help you with this process: What’s your brochure’s target audience? What is your budget for this entire process of making brochures? Who should you consult further for extra input, clarification as well as even draft feedback? Brainstorm for your project. 02 A mind map is a better way of presenting your thoughts about this kind of project. You should use it to create an outline, which will help you decide how the brochure will look, what to include, and how to organize it. Write an outline with a mind map. 03

Steps to Make a Brochure Step 2 Step 4 Step 1 Start with a template. Step 3 Step 5 Decide on perfect page size. Adjust margins, create space for texts & image insertion by creating a layout grid. Insert text and images. Print

Defining your target audience is essential in determining the style and language to use when designing your brochure. SO, before you start the entire process of making a brochure, first ask yourself who am I, or are we creating this brochure for? Identify your target audience. 01 Tips for Making a Brochure A format is another essential factor to considering when creating your brochure. This is because one format is not ideal for all services, people, products, or even gender. The main idea you should aim for here is to utilize formatting to create an impression. This may also include font size and type, language, and colors to use. Select an appropriate format. 02 This is the sensitive part of all simply because the picture used may either send the right or the wrong message. At times, you may not include all information since a long block of text may seem too hectic to read to most people. So, it is about including summarized information using influential, professional, and maybe fun language depending on the occasion. Determine the type of information to include. 03

Templates of Brochures Fitness Brochure Template

Car Sales Brochure Template Templates of Brochures

Travel Agency Sales Brochure Templates of Brochures

Thank You!