How to Measure ROI of Content Repurposing

Every brand repurposes. Almost none can prove if it works.
Vanity metrics like likes and views mislead, tracking breaks across tools, and the true impact gets lost.

This deck breaks down:

Why repurposing ROI is so hard to measure

What real ROI means (time saved, reach gained, leads earned)

How AI connects the dots and reveals what actually drives results

If you’re tired of spreadsheets, guesswork, and “vanity fluff,” this is your blueprint for measuring content that moves the needle.

https://bluekona.ai/posts/how-to-measure-roi-of-content-repurposing?utm_source=Slideshare&utm_medium=carousel&utm_campaign=Measure_ROI_Repurposing

1. Content
Repurposing
Builds
ROI
HOWbluekona.ai

2. www.bluekona.ai
Most brands
repurpose...
Few can prove it
works.
The Big Blind Spotbluekona.ai

3. www.bluekona.ai
Likes ≠ ROI.
Applause isn’t impact.
Metrics That Misleadbluekona.ai

4. Spreadsheets break...
Platforms clash.
Data dies in silos.
Chaos of Tracking
www.bluekona.aibluekona.ai

5. Time saved...
reach gained...
leads earned...
not vanity fluff.
www.bluekona.ai
What ROI Really Meansbluekona.ai

6. 1 podcast = 10 posts...
Which one actually
paid off?
Why It’s So Hard
www.bluekona.aibluekona.ai

7. bluekona.ai www.bluekona.ai
bluekona Cracks It
Scores, and reveals
winners and loosers
across every platform.

8. bluekona.ai Kill flops. Double down
on hits. Prove your
team’s real value.
Data That Drives Action
www.bluekona.ai

9. bluekona.ai www.bluekona.ai
Let’s Chat
Stop guessing...start
measuring.
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