How to Plan and Track Email Campaigns with Google Sheets.pdf

Running email campaigns without tracking is like flying blind ✈️.
You send messages… but don’t know what’s working.

With Google Sheets + our free template, you can:
🔹 Plan campaigns in advance
🔹 Track open & click rates
🔹 Monitor performance over time
🔹 Share reports easily with your team

👉 Get the full guide + free Email Campaign Tracker here: https://getfiledrop.com/how-to-plan-and-track-email-campaigns-with-google-sheets/

1. How to Plan and Track Email
Campaigns with Google Sheets
Set Up a Simple Campaign
Planner
Make a Content Tracker
Tab
Add Conditional Formatting
Share the Template with Your
Team

2. Set Up a Simple Campaign
Planner
How to Plan and Track Email
Campaigns with Google SheetsEACH ROW BELOW WILL BE ONE EMAIL. USE THE DROPDOWN (UNDER
INSERT > DROPDOWN) FOR THE “STATUS” COLUMN TO MAKE A
DROPDOWN MENU WITH VALUES LIKE “PLANNED,” “DRAFTED,” AND
“SENT.” THIS HELPS KEEP YOUR UPDATES CONSISTENT.

3. Make a Content Tracker
Tab
How to Plan and Track Email
Campaigns with Google Sheets
MAKE A CONTENT TRACKER TABUSE A SIMPLE FORMULA LIKE:
=IF(B2=0, 0, C2/B2)
TO CALCULATE CLICK RATE (C2 = TOTAL CLICKS, B2 = TOTAL SENT). FORMAT THE RESULT
AS A PERCENTAGE.

4. Add Conditional Formatting
How to Plan and Track Email
Campaigns with Google Sheets

5. Share the Template with
Your Team
How to Plan and Track Email
Campaigns with Google Sheets