IHG Revenue

IHG Revenue

1. IHG
®
Revenue Services
Your partner in
Revenue Management

2. AMERICAS
2,521hotels
IMEA
59hotels
EUROPE
146hotels
JAPAC
89hotels
GC
208hotels
We have been providing
centralized revenue resources
for over 20 years
Data as of March2022
3,000+
Hotels globally
IHG Revenue Services
Why IHG Revenue Services?
SEAK
50 hotels

3. Skillset of Revenue Managers have changed from Planning and Rate
Management to driving a holistic commercial strategy
The landscape has become complexcreating a need to have a team of
experts driving the revenue strategy.
Limited Data
Sources
Multiple and complex
Variable
(Distribution landscape,
Systems, new tech, …)
Growing Complexity
Single Factor
(Rooms)
Multiple Factors
(Total revenue)
Revenue optimisation
Then Now
Then Now
Then Now
Basic Pricing
Management
Commercially
Driven Pricing
Strategy
Pricing technique
Why IHG Revenue Services?
More than ever before, Revenue Management requires a Strong Expertise
to drive complex commercial Strategies

4. In 2021 IHG Revenue
ServicesHotelsoutperformed
other hotels on both RGI and RGD
2021 market share (RGI)
+8.2
RGI points
IHG Revenue Services
Why IHG Revenue Services?
Hotels not on IHG
Revenue Services
IHG Revenue
ServiceHotels
IHG Revenue Services
Hotels Track Record
of Outperformance
96.6
104.8
-6.70%
0.10%
-7.00%
-5.00%
-3.00%
-1.00%
1.00%
3.00%
5.00%
96
98
100
102
104
106

5. IHG Revenue Services
Why IHG Revenue Services?
Higher Profitability
Hotels in IHG revenue service have proven to
manage better their market mixesand
distribution channels with a higher
NetRevpar& NetRevpargrowth performance
post Pandemic vs compset
*
NetRevpar= Revenue –Distribution Costs
Hotels not on IHG
Revenue Services
IHG Revenue
ServiceHotels
84
140
39.20%
68.50%
35.00%
45.00%
55.00%
65.00%
75.00%
85.00%
95.00%
50
60
70
80
90
100
110
120
130
140
150
NetRevpar Index NetRevpar Index Growth
+56
NetRevPar
Index Pts
*HotstatsHospitality Intelligence data

6. IHG Revenue ServicesIHG Revenue Services
Your partners in revenue management
IHGRevenueServicesteam
scoreshigherthanaveragein
recentindependent
benchmarkingagainstother
largehotelorganisations.
External team assessment
Regional Summary –South East Asia and Korea
Score in South East Asia were in general far stronger than the market average with 5 of
the 11 test takers scoring in the top 30% of the regional database. No test taker scored
lower than the 40
th
percentile which indicates a consistency high competency level
across the business unit
Top
30%

7. Hotel Revenue Manager
VS
IHG Revenue Talent
1–2 people >
An organisation of revenue experts,
synergy & Collaboration, sharing skills
& best practices
Annual leave / sick pay / Turnover
affects business continuity
>
Always-on, continuity of knowledge,
stability
Requires training at hotel’s expense >
Continuously assessed and trained at
IHG’s expense
Subject to talent availability
and capability in market
>
Skilled at leveraging IHG’s
proprietary systems and tools to
drive performance
Full head count & recruitment costs >
Highly performing team at reduced
cost
30%
Average Cost
Reduction
Cluster benefits

8. IHG Revenue Services
When you partner with us…
“We couldn't ask for better support. The
numbers speak for themselves.”
HolidayInnExpress
Skilled and trained in the latest systems and updates.
We never stop learning!
Access to a whole organisation of revenue experts with a variety of
tailored tools and platforms for your business’success
Behind each revenue manager is a full team to support you whenever you
need us
You will be working with a dedicated
and skilled team of revenue managers
who will work collaboratively and
flexibly to ensure we find the right
solution for you, and your hotels’
needs.

9. IHG Revenue Services
Our Solution
“Exceptional in their role and supports
the hotel and listens to any challenges. Is
most supportive in every way, respectful
and patient and brings a valuable
additional perspective to the business.”
HotelIndigo

10. We offer a solution to support a variety of diverse
hotel needs
IHG Revenue Services
Our solution
•From large complex hotels & resorts to small hotels in
provincial cities to major capital cities
•From hotel owner groups to standalone property
•Hotels with own revenue structure looking for Strategic
support
•Depending on your hotel profile, we have team expert in
Luxury, Midscale or Economy brands

11. Core service levels
RevManage
Premium
Full Support onpricing, yielding,
segmentation mix optimisation and key
events, and weekly calls to
provideguidance on long term
strategies to grow RGI
Recommended for:
All hotels in larger citieswith
complex business mix
IHG Revenue Services
Our solution
RevAdvise
Strategic
Daily Reporting support, weekly
strategy guidance, system optimisation
and enhanced strategic performance
approach
Recommended for:
Less complex hotels with on-site
RM leader, needing of close
strategic support on a weekly basis
RevAssist
Essential
Monthly calls focussing on positioning
the retail pricing strategy and
optimising the business mix, exclusive
reporting support
Recommended for:
Hotels/owners whose aim is to
improve long-term strategic focus

12. © 2017 IHG
12
There is
support at
every step
SYSTEM
IMPLEMENTATION
STRATEGIC
ANALYSIS
FORECASTING
GROUP
STRATEGY
NEW HOTEL
OPENING SUPPORT

13. IHG Revenue Services
Business Cases
“Exceptional in their role and supports
the hotel and listens to any challenges. Is
most supportive in every way, respectful
and patient and brings a valuable
additional perspective to the business.”
HotelIndigo

14. ©2021 IHG
14
•Holiday Inn Pattaya RevParperformed above market and compsetin
2019. This was driven both through Occupancy and ADR.
•Occupancy Index standing at 111.3 declining slightly by 0.5% YOY.
•ADR finished the year at 107.9 improving by 1.5% YOY
•The hotel achieved a strong ADR performance by driving IHG Channel
contribution, reducing dependency on Static rates and reducing and
yielding on weekends
SECTION TITLE
Holiday Inn Pattaya
Performance Snapshot
2019
RGI
120.1
RGI YOY
1.0%

15. Thank You
We look forward being your
Partner in Revenue Management
IHG Revenue Services