internal and external communication

presentation on internal and external communication

1. Internal and External Communication

2. Definition of Communication The exchange of thoughts, messages, or the like, as by speech, signals or writing. To express oneself in such a way that one is readily and clearly understood.

3. Communication Advantages Increase productivity. Reduce stress. Better understand what others are saying. Better understand how to get your message across. Enhance relationships. Save time and money.

4. Process of communication Communication is the process of sending and receiving information among people… SENDER RECEIVER Feedback receiver sender Medium Encode Decode

5. Communication Internal Is communication between members of the same organisation. External Is between the organisation and other organisations or individuals.

6. Internal Communication Internal communications (IC) is the function responsible for effective communication or trade among participants within an organization. It is the transfer of information via channels such as: memos, intranet, publication or broadcasts, etc.

7. How Internal Communication helps ? Increased productivity Higher probability of achieving organizational goals Ability to approach situations, problems or crises proactively More effective and responsive customer service. Smarter decision-making on all levels. Reduced day-to-day conflict between team members

8. Different ways of Internal communication Group meetings Personnel meetings News bulletin Company’s internal server Telephone messages Company Blog

9. The exchange of information and message between an organization and other organization groups, individual outside its formal structure. Simply we can say : Communication that takes place out side the organization is called external communication. External Communication

10. Channels of external Communication Face to face meetings Print and broadcast media Pamphlets Press conference Annual reports and letters etc…

11. The goal of external Communication The goals of external communication are to facilitate cooperation with groups such as suppliers, investors, and stockholders To present a favorable image of an organization To promote the organization Advertise the organization Provides information about products and services to customers

12. Process of Effective Communication

13. Medium of Communication Is the method used to send a message, for example, a letter is a method of written communication and a meeting is a method of verbal communication

14. One-way Communication Involves a message which does not call or require a response.

15. Two-way Communication Is when the receiver gives a response to the message and there is a discussion about it

16. Factors that a sender of a message should consider Speed Cost Message details Leadership style The receiver Importance of a written record Importance of feedback

17. Verbal Communication Methods One-to-one talks/meetings Telephone conversations Video conferencing/Skype Meetings and team briefings

18. Verbal Communication Advantages Information can be given out quickly, such as in a large meeting. Opportunity for two-way communication and immediate feedback. Message is often reinforced by seeing speaker. Disadvantages In large meeting, there is no way of telling if everyone is listening. It can take longer to use verbal methods when feedback occurs. Is not effective when the need for an accurate and permanent record is needed.

19. Written Communication Business letters Memos/memorandum Reports Notices Faxes Text messages Emails, tweets and social network site (chats)

20. Written Communication Advantages Provides ‘hard’ evidence of the message which can be referenced in the future. Can be copied and sent to many people both in hard form and electronically. It can be a very quick and cheap means of providing information to many people. Disadvantages Direct feedback is not always possible. It is not easy to check if the message has been received and acted upon. The language can be difficult for some receivers to understand is it is too long or uses technical or other language not understood by all receivers.

21. Visual Communication Films, videos, PowerPoint Charts and diagrams Photographs and cartoons

22. Visual Communication advantages Information can be presented in a appealing and attractive way, stimulating people to read them. They can make the written message clearer by adding charts, diagrams or pictures that help illustrate the main points. Disadvantages There is no feedback and the send of the message may need other forms of communication to check that the message is understood. Charts and graphs may be difficult for some people to interpret.

23. Barriers to Effective Communication

24. Brief about havells Havells india ltd  is one of the largest electrical company of India . It was founded in 1958 by Mr.Qimat rai gupta . He had a simple principle that if your mind can conceive it, and your heart can believe it, then you can achieve it . He started his journey with Rs 10,000 and left behind a 17,000 crore empire.

25. The type of communication the company follows It is clearly know that internal as well as external communication is important, but it is up to the company that which one of these two they strongly follow. Havells India ltd has grown a lot from the time it started but the main reason behind its growth is the strong internal communication the company has.

26. The working of the company internal communication planning Branch meeting Product head meeting Team meeting

27. External communication All the plans and the targets then are transffered to the external enviornment . Distributors Retailers Local shops

28. Internal communication Then finally at the end again internal communication is used Review meeting Corrections Implementation

29. Brief about Tata Tata is an Indian multinational conglomerate holding company headquartered in Mumbai, Maharashtra, India. It was founded by jamsetji tata in 1867. It gained popularity after purchasing several global companies after jamsetji tata Ratan tata took this company to new heights.

30. Type of communication that the company follows Tata like any other company uses internal as well as external communication. It is a diverse company and manufactures various goods ex-salt, cars , steel etc. The most commonly used method by this company is internal communication method.

31. The working of the company internal communication planning Branch meeting Product head meeting Team meeting

32. External communication All the plans and the targets then are transffered to the external enviornment . Distributors Retailers Local shops

33. Internal communication Then finally at the end again internal communication is used Review meeting Corrections Implementation

34. THANK YOU -UTKARSH BISHT