Global market not yet mature | major tractian: North America & Europe
Smartwatch expected to be leading wearables category
Apple Watch will account for 68% of 2015 smartwatch shipments
The ratio of smartphone shipments, compared to
smartwatch ones, currently sits at around 500 to 1.
1
Small-fry indeed.
y y Zu
But, within five years, this ratio is set to drop to around
20 to 1; with an estimated 101 million smartwatch
shipments taking place by 2020.
sources Forbes Tech | May 2015
BBC News Labs predicts by 2018,
wearable tech will become part of standard
equipment issued to its reporters
“IT WILL BECOME VERY ADDICTIVE”
Smartphone users now glance at their mobile devices more than 100
times a day, and with the smartwatch that could become 300 or 500
times.
Currently there is only limited experience with news on smartwatches —
but now smart news orgs and apps are preparing for the possible
widespread adoption of Apple Watch.
= ~
The average user now picks up their mobile phone more than 1,500 times/week
*Averagewuser first reaches for their phone at 7:31 a.m.
«Daily average time spent using; 3 hours 16 mins
| +22] tasks each day (compared to 140 via desktop/laptops)
STORY
STRUCTURE
NEWS
GATHERING
APP
FOR ECOSYSTEM
FACTOR
BATTERY
MEDIA en
NTEGRATION LIFE o
NOTIFICATIONS
REPORTING
*Research topics, sources
*Communicate/collab
*Camera | video + photo
*Audio gathering/edit
*Publish to CMS
*Produce multimedia
*Transmit content
“Translation tool
“Live streaming
*Post social media
*Curate web content
“Gather/share notes
*Mapping
*Sensory data
iPHONE VERSION 1
Jarisary 2007
No third party support
(App store)
Poor camera GMP)
No front facing camera
No copy & paste
No Office support
No Outlook Exchange email
Limited memory (8GB)
Small screen size (3.5 inches)
Limited talk time
Limited phone carriers
Programming Challenges
The obvious: tiny screen
Rethinking story structure
Going beyond notifications
Seamless experiences not native
Push/pulling from legacy mediums
Audience interactivity limited
has developed a new form of storytelling to help readers catch up in se is one-tentence stories, crafted especially for the
ol Apple Watch, users are able bo get the nates at à glance cris: ho James along with photograpb wwd short
Flipboard algaritimically chooses the top 10 stories based on the top 10 人 Pics 3 usen.dollüihs bn Fliplsoard, and then present th
dynamically on the Apple Watch.
BBC NEWS:
The latest version brings optional compact layout that allows users to view more stories per screen, summaries of stories, headlines and
breaking news alerts, Users can personalize the app menu to suit specific in
<
D )sasmineronror
o
WM
+ & E
|
0
Introducing: Chris, Samantha and Lauren
co: Ful Fall 2015 cs
fone Student project on wearablesfamarwea
ow upcoming Survey raleabes: Bulonling.org