itsবাঙালি Pitch Deck - Bangalir jonno Bangali

Pitch Deck for our new Bengali project.

1. বাঙালির জন্যে বাঙালি
The one stop shop for Bengali entertainment
— Driven by Bengali creators

2. CREATOR ECONOMY
Will cross by 2027
35% USD 500 BILLION
MILLIONS OF BENGALI CREATORS FOR
BOOKS, AUDIO, VIDEO — HEMMED IN
GATEKEEPERS AND NEPOTISM
Annual Growth Rate

3. THE GLOBAL BENGALI
DIASPORA
Bengali people are spread
across the globe
6th240 MILLION
largest spoken language in the
world
Tie up with 1100 Bengali
Associations across the globe
STRONG CULTURAL
TIES

4. Philosophy of It’s BANGALI
Create a global marketplace for Bengali
creators to showcase and sell their work
11
No gatekeepers & No nepotism
22
Self Publish feature
33
Content moderation by the platform
44
Transparent tracking of sales for each
creator
55
80% of revenue shared with creators
66
Global Bengalis support Bengali creators
88
Automatic redemption feature
77

5. The launch product of It’s BANGALI
iOS AppAndroid App
E-Books/
Comics
E-Magazines Audio series/
Shruti Natya
Video series/
Films
Astrologers Audio books
POILA BAISAKH 2025 : GO LIVE DATE

6. Key Features for Publisher/ Creator
11
22
33
44
55
66
77
All created by Bengali creators and self published
Special promotion feature for creators on social media
Online design features to guide creators
Strong moderation team
Strong anti-piracy tech
Users pay per use
No Subscription

7. Future Product launches
Teaching Bengali online
1
Teaching Music online
2
Teaching cooking online
3
Live streaming of theatres and
concerts/performances
4

8. Tie up with 1100 Bengali
Associations across the globe
11
Creator promotion on social
media
22
Digital advertising
33
Create a group of Bengali
evangelists
44
Go to Market Strategy

9. The Business Plan Projections
3,00,000
Year 1
6,50,000
Year 2
11,80,000
Year 3
27,00,000
Year 5
18,50,000
Year 4
Year 1 Year 2 Year 3 Year 4 Year 5
0
500000
1000000
1500000
2000000
2500000
3000000
ACTIVE PAYING USERS

10. Year 1 Year 2 Year 3 Year 4 Year 5
0
50000000
100000000
150000000
200000000
250000000
300000000
350000000
Rs. 1.75 Cr
Year 1
Rs. 4.86 Cr
Year 2
Rs. 10 Cr
Year 3
Rs. 33 Cr
Year 5
Rs. 19 Cr
Year 4
The Business Plan Projections
YEARLY REVENUE

11. Year 1 Year 2 Year 3 Year 4 Year 5
-50000000
0
50000000
100000000
150000000
200000000
250000000
300000000
Rs. - 90 lakhs
Year 1
Rs. 1.8 Cr
Year 2
Rs. 6.6 Cr
Year 3
Rs. 29 Cr
Year 5
Rs. 15 Cr
Year 4
The Business Plan Projections
YEARLY EBIDTA

12. Year 1 Year 2 Year 3 Year 4 Year 5
0
500000000
1000000000
1500000000
2000000000
2500000000
3000000000
3500000000
Rs. 18 Cr
Year 1
Rs. 50 Cr
Year 2
Rs. 105 Cr
Year 3
Rs. 325 Cr
Year 5
Rs. 190 Cr
Year 4
The Business Plan Projections
YEARLY VALUATION

13. Investor Exit
IPO after 5 years- Exit for
investors at 50X
50x

14. Product overviews

15. Product overviews

16. People behind the project
Kaushik Banerjee
Mechanical Engineer from Jadavpur University and
PGDM from IIM Lucknow. 26 years of sales and
marketing experience across FMCG, Telecom, Media,
FMCD and Building Materials.
Set up the Digital Business for one of India's largest
Media Houses.
Anirban Banerjee
Alumnus of St. Xavier's College (Autonomous) Kolkata.
Graduated with distinction in the top 5% of the class in
Mass Communication and Media Studies.
5+ Years of professional experience in Marketing, Ad
Sales, Advertising, Brand Management, UI/UX Designing
and Product Strategy.

17. Indranii Chakraborty
Indranii brings over twenty years of expertise in
overseeing Eastern region Operations for a
German Conglomerate. She excels in guiding teams,
facilitating seamless daily operations, and fostering
interdepartmental collaboration to uphold customer
satisfaction and drive long-term company growth,
aligning with organizational goals and objectives.
People behind the project
Sandeep Bhattacharya
Sandeep Bhattacharya, PhD in Pharmacology, has held
leadership positions at top companies like Hoechst
(HMR) and Merck, serving as VP of Marketing and Chief
Marketing Officer. He was also Chief Innovation and
Strategy Officer at Merck and International Product
Manager at Hoechst AG. Currently, he is the Managing
Director at Aureax Healthcare Consulting Pvt. Ltd.

18. Dr Saikat Ray
With 34 years of experience, I excel in strategic insight, tactical execution,
and driving business growth. My entrepreneurial approach boosts profits,
stakeholder satisfaction, and manages complex changes. I've scaled
operations, led acquisitions, achieved revenue growth, and revitalized
businesses by recruiting top talent and making impactful decisions.
People behind the project

19. How can you support ?
Current valuation -
Rs. 6.72 Cr
Price per share -
Rs. 67,200
Buy at least 1 share to support the Bengali
creators. You can buy as many shares as possible
We are taking only 150 investors
You get credits equal to your investment for
purchases on the platform

20. How can you support ?
It is easy to complain about Bengal.
But can we join hands to do our bit for Bengali creators ?

21. ধন্যবাদ