Keith Pandya(21COMF14) - Internship report.pdf

Internship report

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REPORT ON INTERNSHIP
B SARIYA& ASSOCIATES CHARTERED ACCOUNTANTS

Submitting in partial fulfilment of the requirements
for the Award of the Degree of
BACHELOR OF COMMERCE AND MANAGEMENT



By
KEITH PANDYA
21COMF14


Under the Guidance of
DR. KUMARASAMY P
















KRISTU JAYANTI COLLEGE (AUTONOMOUS)
K. NARAYANPURA, KOTHANUR POST,
BANGALORE - 560077
2023 – 2024

2. KRISTU JAYANTI COLLEGE (AUTONOMOUS)
CERTIFICATE FROM GUIDE

This is to certify that this internship work titled B Sariya & Associates is based on an original project study
conducted by Keith Pandya(21COMF14) of V semester B.Com under the guidance of Dr.Kumarasamy P
This internship work has not formed the basis for the award of any degree/ diploma by Bangalore North
University or any other university.
Place: Bangalore North
Date: Dr. Kumarasamy P

3. KRISTU JAYANTI COLLEGE (AUTONOMOUS)
CERTIFICATE FROM INSTITUTION

This is to certify that this internship work titled B Sariya & Associates is based on an original project study
conducted by Keith Pandya(21COMF14) of V semester B.Com under the guidance of Dr.Kumarasamy P
This internship work is based on original and has not formed the basis for the award of any degree/diploma
by Bangalore North University or any other University.


Head of the Department Principal

Place: Bangalore North Place: Bangalore North
Date: Date:

4. DECLARATION FROM CANDIDATE

I Keith Pandya, hereby declare that this internship work titled B Sariya & Associates is based on the
original project conducted by me under the guidance of Rachit Sariya, Chartered Accountant.
This has not been submitted earlier for the award of any other degree/diploma from Bangalore North
University or any other University.

Place: Bangalore North
Date:
Reg. No: 21COMF14 KEITH PANDYA

6. TABLE OF CONTENT
S. No.
Chapter
No.
Particulars
Page
No.
1 1 Introduction 1-2
2 2 Industry Profile 3-11
3 3 3 C Analysis – Company, Customer, Competitor 12-32
4 4 Organizational Structure/ Departments Profile 33-35
5 5 SWOC Analysis 36-37
6 6 Learning Outcomes 38
7 7 Conclusion 39
Total 39

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CHAPTER 1
INTRODUCTION
I Keith Pandya, pursuing my B.Com Degree 3
rd
Year 5
th
Semester at Kristu Jayanti College completed my
one-month of Internship at B Sariya & Associates CA firm for a time period of 14
th
June to 20
th
July. The
summer internship we were required to complete is a 30 marks course provided by the college which was a
good oppurtunity to expose to the corporate world. As a part of my academic journey and pursuit of
practical experience, I had the privilege to undertake an internship at B Sariya & Associates, a distinguished
player in the realm of financial services. In this dynamic landscape of modern business and finance, the role
of Chartered Accountancy (CA) firms is pivotal. B Sariya & Associates is a leading CA firm in Mumbai
since 1989 which serves as essential pillars of financial expertise, providing a range of services that
encompass accounting, taxation, company law, other allied services.
With a commitment to delivering top-notch accounting, tax, and financial consulting services, B Sariya &
Associates has become a trusted partner for businesses, individuals, and organizations seeking expert
guidance in navigating complex financial matters.
Expertise and Approach:
Led by a team of highly skilled Chartered Accountants, B Sariya & Associates combines technical expertise
with a client-centric approach. The firm's professionals bring a deep understanding of industry regulations,
financial trends, and business challenges, enabling them to provide tailored solutions that meet clients'
unique requirements.
Commitment to Excellence:
B Sariya & Associates is dedicated to maintaining the highest standards of professionalism, ethics, and
quality. By continuously staying updated with evolving industry norms and regulations, the firm ensures that
its clients receive accurate, relevant, and timely advice.
Key Service Offerings:
Accounting & Related Advisory
 Advising on aspects related to accounting for complex transactions in accordance with the local
GAAP requirements
 Providing support function for aiding in end-to-end accounting
Audit & Assurance
 Statutory Audits of financial statements under Indian GAAP, US GAAP and IFRS

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 Tax Audits Management and Operational Audits
 Concurrent Audits
 Internal Audits including risk-based reviews
 Inspection Audits
Direct Tax Compliance | Advisory | Assessments
 Obtaining Tax registrations (viz. PAN. TAN, PF, PT) in India
 Assistance in Statutory compliances with various regulatory authorities including filing of various
returns
 Obtaining lower withholding certificates from revenue authorities
 Advisory on Individual, Expatriate, Corporate and International taxation and related aspects
 Providing tailored solution for inter-company transactions.
 Assisting in preparing TP Study Report and filing form 3CEB
 Analysis of Double Taxation
 Avoidance Agreement and related provisions
Indirect Tax Compliance | Advisory | Assessments
 Obtaining Tax registrations with the indirect-tax authorities
 Advisory services for applicability & impact of indirect taxes on business operations
 Structuring of business transactions to maximize tax efficiency
 Assisting in filing of periodic returns to be submitted to the authorities
 Conducting Audits (GST | VAT | CST) as prescribed under the law
 Assisting in GST / VAT / CST assessments, amnesty schemes application, obtaining refunds
 Litigation services involving strategizing, filing of appeals and representation
Estate Planning
 Assisting our clients in estate planning so that they can effectively manage and preserve it during and
after their lifetime
 In coordination with Tax, Inheritance & Estate Law experts, we aid in establishing and administering
estate planning and succession structures for families
 Our Service bouquet include preparing HUFs, HUF partitions, Family Settlements, drafting Gift
Deeds, drafting will, etc.
Other Regulatory Compliance | Advisory
 Assisting in incorporation of Companies, LLPs, drafting Partnership Firm deeds
 Assisting in preparing ROC related compliance for Companies and LLPs
 Assisting in RBI / FEMA related compliances, etc.

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CHAPTER 2
Industry Profile

The firm I’ve worked for is B Sariya & Associates CA Firm which comes under the Business and Finance
industry. The finance industry which plays a critical role in global economies by facilitating the allocation of
funds managing risk, and providing various financial services to businesses and individuals. Within this
industry, Chartered Accountancy (CA) firms are integral players that offer a wide range of financial and
advisory services to clients. This profile aims to provide an overview of the finance industry.
Finance Industry Services offered:
Financial services offered by Chartered Accountant (CA) firms encompass a range of advisory and
consulting activities that help businesses and individuals manage their financial matters effectively.
1. Financial Planning:
 Developing comprehensive financial plans for individuals and businesses.
 Identifying financial goals, creating strategies, and providing recommendations for wealth
accumulation, retirement planning, and investment.
2. Investment Advisory:
 Advising clients on investment strategies, portfolio diversification, and risk management.
 Providing insights into investment options such as stocks, bonds, mutual funds, and real estate.
3. Retirement Planning:
 Assisting individuals in planning for their retirement years.
 Creating strategies to build retirement savings, choose retirement accounts, and ensure a comfortable
retirement lifestyle.
4. Tax Planning and Optimization:
 Developing tax-efficient strategies to minimize tax liabilities.
 Advising on tax deductions, credits, and incentives that can help clients save on taxes.
5. Risk Management and Insurance Planning:
 Identifying potential financial risks and recommending insurance coverage.

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 Assisting clients in choosing appropriate insurance policies for life, health, property, and more.
6. Estate Planning:
 Advising clients on how to manage their assets and wealth transfer after their passing.
 Creating estate plans, wills, and trusts to ensure smooth asset distribution.
7. Business Valuation:
 Assessing the value of a business for purposes such as mergers, acquisitions, partnerships, and estate
planning.
 Providing a comprehensive analysis of financial statements and market trends.
8. Cash Flow Management:
 Assisting individuals and businesses in managing their cash flow effectively.
 Creating budgets, analyzing financial statements, and offering strategies to optimize cash flow.
9. Debt Management:
 Advising on strategies to manage and reduce debt.
 Creating repayment plans and exploring debt consolidation options.
10. Financial Analysis and Reporting:
 Analyzing financial statements, ratios, and performance metrics.
 Providing insights into a company's financial health and growth potential.
11. Business Financing and Funding:
 Assisting businesses in obtaining financing and funding for growth.
 Advising on options such as loans, equity financing, and venture capital.
12. Business Expansion and Investment Decisions:
 Offering insights and analysis for businesses considering expansion, acquisitions, or new investment
opportunities.
 Assessing the financial feasibility and risks associated with these decisions.
13. Personal Financial Management:
 Providing individuals with guidance on managing their personal finances, setting financial goals, and
making informed financial decisions.
14. Financial Education and Workshops:

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 Conducting workshops, seminars, and training sessions to educate clients about financial literacy and
best practices.
15. Business Succession Planning:
 Assisting business owners in planning for the transition of their business to the next generation or a
new owner.
 Addressing legal, financial, and tax implications of succession.
History of Chartered Accountancy
Late 19th Century-
 The concept of professional accounting emerged during the late 19th century in countries like the
United Kingdom.
 The need for specialized skills in financial reporting and auditing led to the establishment of
professional bodies, such as the Institute of Chartered Accountants in England and Wales (ICAEW)
in 1880.
Early 20th Century-
 The early 20th century saw the expansion of the CA profession to other parts of the world, including
North America and Australia.
 Professional bodies were established in various countries to regulate and standardize accounting
practices.
Mid-20th Century-
 The demand for qualified accountants increased significantly after World War II as economies grew
and businesses became more complex.
 CA firms expanded their services beyond traditional audit and tax work to include advisory and
consulting services.
Late 20th Century-
 Technological advancements, particularly the rise of computers and software, transformed the way
accounting and auditing were conducted.
 CA firms embraced technology to improve efficiency and accuracy in financial reporting and
analysis.
21st Century-

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 The CA profession continued to evolve, responding to changing regulations, globalization, and
advances in technology.
 CA firms diversified their services to include areas such as forensic accounting, sustainability
reporting, and data analytics.
 The advent of digital platforms and cloud computing further transformed how CA firms deliver
services and interact with clients.
Growth:
The field of chartered accountancy is expected to grow significantly in the coming years. The demand for
chartered accountants is expected to increase due to the following factors:
The growth of the global economy:
As the global economy grows, so does the need for businesses to manage their finances effectively.
Chartered accountants can provide businesses with the expertise and guidance they need to make sound
financial decisions.
The increasing complexity of financial regulations:
As financial regulations become more complex, businesses need the help of chartered accountants to ensure
that they are compliant with the law.
The growth of technology:
Technology is changing the way businesses operate, and chartered accountants need to be able to use
technology to provide their clients with the best possible service.
The increasing globalization of business:
Businesses are increasingly operating in multiple countries, and chartered accountants can help them to
comply with the financial regulations of different countries.
In India, the growth of chartered accountancy is being driven by the following factors:
The growth of the Indian economy:
The Indian economy is growing at a rapid pace, and this is creating new opportunities for businesses.
Chartered accountants can help businesses to grow and succeed in the Indian economy.
The increasing complexity of the Indian financial system:
The Indian financial system is becoming more complex, and businesses need the help of chartered
accountants to navigate the system.

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The growth of the Indian IT industry:
The Indian IT industry is one of the fastest-growing industries in the world, and it is creating new jobs for
chartered accountants.
The increasing demand for corporate governance:
The Indian government is increasingly focused on corporate governance, and this is creating new
opportunities for chartered accountants.
Trends & Innovations:
The chartered accountancy (CA) profession is constantly evolving, and there are a number of trends and
innovations that are shaping the future of the profession.
Here are some of the most important trends:
The rise of data analytics:
Data analytics is becoming increasingly important in the CA profession, as businesses are looking for ways
to make better decisions based on data. CAs who are skilled in data analytics will be in high demand in the
years to come.
The growth of cloud computing:
Cloud computing is another major trend that is impacting the CA profession. As more and more businesses
move their data and applications to the cloud, CAs will need to be familiar with cloud computing in order to
provide their clients with the best possible services.
The increasing focus on sustainability:
Sustainability is becoming increasingly important to businesses and investors, and CAs are playing a key
role in helping businesses to become more sustainable. CAs who are knowledgeable about sustainability will
be in high demand in the years to come.
The rise of artificial intelligence (AI):
AI is another major trend that is impacting the CA profession. AI is being used to automate tasks that were
once performed by CAs, and it is also being used to develop new tools and technologies that are making the
CA profession more efficient. CAs who are familiar with AI will be in high demand in the years to come.
The growing importance of ethics:
Ethics is becoming increasingly important in the CA profession, as businesses are looking for CAs who can
provide them with unbiased and objective advice. CAs who are committed to ethics will be in high demand
in the years to come.

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These are just a few of the trends and innovations that are shaping the future of the CA profession. CAs who
are able to adapt to these trends and innovations will be well-positioned for success in the years to come.
Here are some specific examples of how these trends are being implemented in the CA profession:
Data analytics:
CAs are using data analytics to help businesses make better decisions about things like pricing, marketing,
and risk management. For example, CAs can use data analytics to identify trends in customer behavior that
can be used to develop more effective marketing campaigns.
Cloud computing:
CAs are using cloud computing to store and manage data and applications. This is making it easier for CAs
to work with clients remotely and to access data from anywhere in the world. For example, CAs can use
cloud computing to access a client's financial data from their laptop while they are on vacation.
Sustainability:
CAs are helping businesses to become more sustainable by providing them with advice on things like energy
efficiency, waste management, and carbon emissions. For example, CAs can help businesses to identify
ways to reduce their energy consumption by implementing energy-efficient practices.
Artificial intelligence (AI):
CAs are using AI to automate tasks like data entry and financial analysis. This is freeing up CAs to focus on
more complex tasks that require human judgment. For example, CAs can use AI to automate the process of
preparing financial statements.
Ethics:
CAs are committed to providing unbiased and objective advice to their clients. This is especially important
in cases where there is a conflict of interest. For example, CAs must disclose any potential conflicts of
interest to their clients before providing them with advice.
Advantages and Disadvantages:
Chartered Accountancy (CA) is a prestigious profession that involves becoming a certified accountant and
financial expert. Like any career path, there are both advantages and disadvantages associated with pursuing
a career in chartered accountancy.
Advantages:
 High Demand:

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Chartered accountants are in high demand across various industries, including finance, auditing, taxation,
consulting, and more. Skilled CAs are essential for maintaining financial records, ensuring compliance with
regulations, and providing financial advice.
 Prestige and Recognition:
Becoming a Chartered Accountant involves rigorous training and examinations, leading to a recognized
professional qualification. This qualification brings prestige and credibility to your name and can open doors
to various career opportunities.
 Diverse Career Opportunities:
CAs can work in diverse sectors, such as public accounting firms, corporations, government agencies, non-
profit organizations, and as independent consultants. This flexibility allows CAs to choose a specialization
that aligns with their interests.
 Global Mobility:
The CA qualification is recognized internationally, allowing CAs to work in different countries and take
advantage of global job opportunities.
 Financial Reward:
Chartered accountants often command competitive salaries due to their specialized skills and the demand for
their services.
 Skill Set:
The CA qualification equips individuals with a strong foundation in accounting, taxation, audit, finance, and
business management. These skills are transferable and can be valuable in various roles.
Disadvantages:
 Rigorous Training:
The path to becoming a Chartered Accountant is demanding and requires a significant commitment of time
and effort. The exams are challenging and require thorough preparation.
 Long Working Hours:
In certain roles, such as during audit seasons, tax filing deadlines, or year-end financial reporting, CAs may
need to work long hours to meet deadlines.
 High Pressure:

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The financial and regulatory aspects of the profession can result in high-pressure situations, especially when
dealing with audits, complex financial transactions, or sensitive financial data.
 Continuous Learning:
The field of finance and taxation is constantly evolving due to changing regulations and economic
conditions. CAs need to engage in ongoing professional development to stay up-to-date.
 Ethical Responsibilities:
Chartered accountants have a significant ethical responsibility to maintain the accuracy and integrity of
financial information. Ethical lapses can have serious consequences for both the professional and the
organization they serve.
 Limited Creativity:
In certain roles, such as auditing and compliance, there might be limited room for creativity as the focus is
primarily on following established procedures and regulations.
Regulatory Framework:
The regulatory frameworks that B Sariya & Associates is subject to:
 The Companies Act, 2013: The Companies Act is the main legislation governing the formation,
operation, and dissolution of companies in India. B Sariya & Associates is required to comply with
the provisions of the Companies Act in its work with clients.
 The Indian Accounting Standards (Ind AS): The Ind AS are the accounting standards that are
used in India. B Sariya & Associates is required to prepare financial statements for its clients in
accordance with the Ind AS.
 The Tax Laws (Amendment) Act, 2021: The Tax Laws (Amendment) Act, 2021 is a recent law
that made significant changes to the tax laws in India. B Sariya & Associates is required to comply
with the provisions of the Tax Laws (Amendment) Act, 2021 in its work with clients.
 The Prevention of Money Laundering Act, 2002 (PMLA): The PMLA is a law that is designed to
prevent money laundering in India. B Sariya & Associates is required to comply with the provisions
of the PMLA in its work with clients.
 The Information Technology Act, 2000 (IT Act): The IT Act is a law that regulates the use of
information technology in India. B Sariya & Associates is required to comply with the provisions of
the IT Act in its work with clients.
In addition to these specific laws and regulations, B Sariya & Associates is also subject to the general laws
of India, such as the Penal Code, the Civil Procedure Code, and the Evidence Act. B Sariya & Associates is
also subject to the ethical standards of the Institute of Chartered Accountants of India (ICAI).

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B Sariya & Associates takes its compliance with all applicable laws and regulations very seriously. The firm
has a dedicated compliance team that is responsible for ensuring that the firm complies with all applicable
laws and regulations. The compliance team works closely with the other teams in the firm to ensure that
compliance is integrated into all aspects of the firm's work.
Role of CA Firms:
Chartered Accountancy firms are crucial components of the finance industry. These firms are typically
composed of certified professionals who have completed the rigorous requirements of the Chartered
Accountant designation. CA firms offer a diverse array of services that include auditing, taxation, financial
consulting, advisory, risk assessment, and more. They play a vital role in helping businesses and individuals
make informed financial decisions, comply with tax regulations, and maintain transparent financial
reporting.
Key functions of CA Firms:
 Taxation Services:
CA firms provide tax planning and compliance services, which helps clients optimize their tax liabilities
while adhering to legal requirements. This includes preparing tax returns, advising on tax-efficient
structures, handling tax disputes, analysis of double taxation, advisory on individual, corporate and
international taxation.
 Audit and Assurance:
CAs conduct audits to assess the accuracy and reliability of a company's financial statements. The
process ensures compliance with accounting standards which further provides stakeholders with
confidence in the financial information presented.
 Risk Management:
CA firms assess financial risks and develop strategies to reduce them. This involves evaluating market
risks, credit risks, operational risks, and suggesting measures to safeguard financial stability.
 Management Consulting:
CA firms offer management consulting services, assisting organizations in improving their operational
efficiency, implementing financial controls, and optimizing resource utilization.
 Financial Advisory:
CA firms offer financial advisory services, assisting clients with investment decisions, business
expansion, mergers and acquisitions, and strategic financial planning. They provide insights and
strategies to enhance financial performance and achieve long-term objectives.

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CHAPTER 3
3 C Analysis - Company Analysis

B Sariya & Associates is a leading Chartered Accountant firm in Mumbai since 1989, providing
comprehensive professional services in the areas of:
*Accounting
Accounting services offered by a Chartered Accountant (CA) firm can encompass a wide range of activities
aimed at helping businesses and individuals manage their financial records, comply with regulations, and
make informed decisions.
1. Bookkeeping:
 Recording financial transactions such as sales, purchases, expenses, and payments.
 Maintaining accurate and organized financial records for the business.
2. Financial Statement Preparation:
 Preparing financial statements including the income statement (profit and loss statement), balance
sheet, and cash flow statement.
 Ensuring the accuracy and compliance of these statements with accounting standards.
3. Account Reconciliation:
 Matching and reconciling financial data across various accounts to identify discrepancies.
 Reconciling bank statements, credit card statements, and other financial records.
4. Payroll Processing:
 Calculating employee salaries, taxes, and deductions.
 Ensuring timely and accurate payroll processing and compliance with payroll tax regulations.
5. Tax Planning and Compliance:
 Advising clients on tax planning strategies to minimize tax liabilities.
 Preparing and filing various tax returns, such as income tax, sales tax, and payroll tax.
6. Audit Support:

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 Assisting with audit preparation and providing necessary financial documentation to auditors.
 Reviewing internal controls and processes to ensure compliance and accuracy.
7. Financial Analysis:
 Analyzing financial data to provide insights into a company's performance and financial health.
 Identifying trends, strengths, and areas for improvement.
8. Budgeting and Forecasting:
 Collaborating with clients to create budgets and forecasts for future financial periods.
 Monitoring actual performance against budgeted figures and providing analysis.
9. Management Reporting:
 Providing customized reports and dashboards to help management make informed decisions.
 Presenting financial information in a clear and concise manner.
10. Advisory Services:
 Offering financial and strategic advice to help clients achieve their business goals.
 Providing recommendations on financial planning, investment, and growth strategies.
11. Software Implementation and Training:
 Assisting clients in selecting and implementing accounting software.
 Providing training and support for using accounting software effectively.
12. Compliance and Regulations:
 Keeping clients informed about changes in accounting standards and regulations.
 Ensuring that financial reporting is in compliance with relevant laws and regulations.
13. Outsourced CFO Services:
 Serving as a virtual Chief Financial Officer (CFO) for smaller businesses that may not have a
dedicated CFO.
 Providing strategic financial guidance and oversight.
14. Due Diligence:
 Assisting clients with financial due diligence during mergers, acquisitions, or business transactions.
 Analyzing financial records to identify potential risks and opportunities.
*Taxation
Taxation services offered by Chartered Accountant (CA) firms are designed to assist individuals and

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businesses in complying with tax regulations, optimizing their tax liabilities, and ensuring accurate and
timely tax filings.
1. Tax Planning:
 Advising clients on strategies to legally minimize their tax liabilities.
 Identifying deductions, credits, and incentives that can reduce taxable income.
2. Income Tax Returns Preparation and Filing:
 Preparing and filing individual and business income tax returns.
 Ensuring compliance with tax laws and regulations.
3. Corporate Taxation:
 Advising corporations on corporate income tax planning and compliance.
 Assisting with calculations, filing, and payment of corporate taxes.
4. Goods and Services Tax (GST) Consultation:
 Advising businesses on GST regulations and compliance requirements.
 Preparing and filing GST returns on behalf of clients.
5. Tax Audit and Representation:
 Assisting clients during tax audits conducted by tax authorities.
 Representing clients and responding to tax inquiries or notices.
6. International Taxation:
 Providing guidance on cross-border transactions and international tax treaties.
 Advising multinational corporations on transfer pricing and tax implications.
7. Tax Compliance Review:
 Reviewing financial records and transactions to ensure proper tax compliance.
 Identifying areas where corrections or adjustments are needed.
8. Tax Credits and Incentives:
 Identifying and assisting clients in claiming applicable tax credits and incentives.
 Helping clients take advantage of tax-saving opportunities.
9. Estate and Inheritance Tax Planning:
 Advising individuals on estate and inheritance tax planning strategies.
 Assisting in the efficient transfer of assets to beneficiaries.

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10. Value Added Tax (VAT) Services:
 Advising on VAT implications for businesses operating in countries with VAT systems.
 Helping with VAT registration, compliance, and reporting.
11. Property and Real Estate Tax Consultation:
 Advising clients on property tax implications, deductions, and exemptions.
 Assisting with property tax assessments and appeals.
12. Employee Taxation:
 Providing guidance on employee taxation, including payroll taxes and benefits.
 Assisting with tax calculations for employee compensation.
13. Non-profit and Charitable Taxation:
 Advising nonprofit organizations on tax-exempt status and compliance.
 Assisting with annual filings required for tax-exempt organizations.
14. Tax Dispute Resolution:
 Representing clients in resolving tax disputes and negotiations with tax authorities.
 Assisting in reaching settlements or agreements.
*Company Law
Company law services provided by Chartered Accountant (CA) firms encompass a range of legal and
compliance-related activities to help businesses adhere to company laws and regulations.
1. Company Formation and Registration:
 Advising on the appropriate legal structure for new businesses (e.g., private limited, LLP, sole
proprietorship).
 Assisting with the registration and incorporation process, including obtaining necessary licenses and
approvals.
2. Memorandum and Articles of Association:
 Drafting or reviewing the company's Memorandum and Articles of Association, which outline its
purpose, rules, and regulations.
3. Corporate Governance and Compliance:
 Advising on corporate governance best practices and legal compliance requirements.
 Assisting with board meetings, resolutions, and annual general meetings.

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4. Directors' Duties and Liabilities:
 Educating directors about their legal responsibilities and fiduciary duties.
 Providing guidance on avoiding conflicts of interest and maintaining compliance.
5. Share Capital Management:
 Assisting with issuing and transferring shares among shareholders.
 Advising on matters related to share capital, such as buybacks and stock splits.
6. Change of Directors or Shareholders:
 Assisting with the appointment, resignation, or removal of directors and shareholders.
 Ensuring compliance with legal procedures during such changes.
7. Mergers and Acquisitions:
 Advising on legal requirements for mergers, acquisitions, amalgamations, and restructurings.
 Assisting with due diligence, documentation, and regulatory filings.
8. Capital Restructuring:
 Providing guidance on raising capital through equity or debt instruments.
 Assisting with legal documentation and regulatory approvals.
9. Secretarial Services:
 Serving as the company's official company secretary.
 Ensuring proper record-keeping, compliance with filing deadlines, and maintenance of statutory
registers.
10. Regulatory Filings:
 Assisting with various regulatory filings required by law, such as annual returns and financial
statements.
11. Shareholder Agreements:
 Drafting or reviewing shareholder agreements that outline the rights, obligations, and relationships
among shareholders.
12. Compliance with SEBI Regulations:
 Advising on compliance with regulations set by the Securities and Exchange Board of India (SEBI).
 Assisting with matters related to public offerings, insider trading, and disclosures.
13. Insider Trading Compliance:

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 Providing guidance on insider trading regulations and policies.
 Assisting with compliance measures and training for company personnel.
14. Corporate Restructuring and Insolvency:
 Advising on corporate restructuring, insolvency, and bankruptcy proceedings.
 Assisting with legal documentation and compliance during restructuring or insolvency cases.
*Other allied services
Business consulting:
B Sariya & Associates can help businesses with a variety of consulting services, such as business planning,
financial analysis, and marketing strategy.
Company secretarial services:
B Sariya & Associates can help businesses with a variety of company secretarial services, such as filing
annual returns, managing shareholders' registers, and maintaining statutory registers.
Due diligence services:
B Sariya & Associates can help businesses with due diligence services, such as evaluating the financial and
legal status of a potential investment.
Litigation support services:
B Sariya & Associates can help businesses with litigation support services, such as providing expert witness
testimony and preparing legal documents.
About the company:
 The firm brings rich blend of industry experience & aspiration of a growing firm to provide tailor-
made solutions for our client’s needs.
 The primary focus is to draft end-to-end business solutions for clients through flawless and dedicated
process, technology & innovation and not just restrict themselves to accounting, taxation or legal
matters.
 The firm is committed to deliver solutions for clients that help them take pragmatic and prudent
decisions to tackle ever-changing business environment.
 The firm practices strict ethical standards and integrity.
Mission:
o Catalysing client’s growth by providing unrivalled services & developing strong relationship by
dedicatedly committing to perform beyond expectations.

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o Creating dynamic environment to stimulate creative & innovative thinking among our team for boosting
optimal scalability.
Vision:
o To become leading professional organization by expanding our client base & catering our areas of
expertise.
o With utmost Integrity, our firm consistently strives to show strong commitment to sustainable business
practices.
Values:
o Trust is something to be created in-house.
o Working as a team to recognize & define common objectives & capitalizing on diverse strengths.
o Providing quality services to our clients is our sole purpose & each member of our firm contributes to
our purpose.
o Standing up to being honest & working with integrity is the foundational principle of our firm.
o Our belief is that collaboration with our clients and team would enable us in bringing out the best in all
of us.
Customer Analysis:

Customer analysis for a Chartered Accountant (CA) firm involves understanding the firm's clients, their
needs, preferences, and behaviours.
1. Demographic Analysis:
 Identify key demographic characteristics of the firm's clients. This could include factors such as age,
gender, location, and income level.
 Analyze how the firm's client base is distributed across different demographics.
 Determine if there are any patterns or trends that can help tailor services to specific client segments.
2. Industry and Sector Analysis:
 Classify the industries and sectors that the firm's clients belong to.
 Evaluate how the firm's services are tailored to address the unique needs of each industry.

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 Identify any emerging industries that the firm could potentially target.
3. Client Size and Scale:
 Categorize clients based on their size, such as small businesses, medium-sized enterprises, or large
corporations.
 Assess how the firm's services vary depending on the scale of the client's operations.
 Determine if there are particular services that are more in demand among specific client sizes.
4. Service Utilization Analysis:
 Analyze which specific services the clients most frequently utilize (e.g., audit, tax advisory,
consulting).
 Identify any patterns in service preferences across different client segments.
 Explore the reasons behind the popularity of certain services.
5. Client Needs and Pain Points:
 Conduct surveys, interviews, or feedback sessions with clients to understand their needs and pain
points.
 Identify common challenges or issues that clients face in their financial and business operations.
 Determine how the firm's services address these challenges.
6. Customer Journey Mapping:
 Map out the typical journey a client goes through when engaging with the CA firm.
 Identify touchpoints where the client interacts with the firm's services and staff.
 Assess the overall client experience at each touchpoint and identify areas for improvement.
7. Communication and Relationship Building:
 Evaluate how the firm communicates with its clients (e.g., emails, meetings, reports).
 Analyze the effectiveness of client communication strategies in building and maintaining
relationships.
 Explore how the firm fosters trust and rapport with its clients.
8. Competitive Analysis:
 Research other CA firms in the market and analyze their customer base.
 Compare the firm's client segments, services, and value proposition to competitors.
 Identify potential gaps or opportunities in the firm's customer strategy.
9. Customer Satisfaction and Retention:

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 Measure customer satisfaction through surveys or feedback mechanisms.
 Analyze the factors that contribute to high client satisfaction and loyalty.
 Discuss strategies to enhance customer retention and referrals.
10. Technological Integration:
 Evaluate how technology is used to enhance client interactions and services.
 Analyze the role of digital platforms, software, and online communication in serving clients
effectively.
B Sariya & Associates Chartered Accountants targets small and medium-sized businesses (SMBs) in the
Mumbai metropolitan area. Their ideal customer is a business owner who is looking for affordable, reliable
accounting and tax services. The business owner is typically busy and does not have the time or expertise to
handle their own accounting and taxes. They are looking for a firm that can provide them with peace of
mind and help them stay compliant with government regulations.
Customer Needs
The customers of B Sariya & Associates Chartered Accountants have a variety of needs, including:
 Accurate and timely financial reporting
 Tax preparation and planning
 Bookkeeping and payroll services
 Auditing and assurance services
 Business consulting services
The customers are looking for a firm that can provide them with all of these services in a timely and efficient
manner. They are also looking for a firm that is affordable and easy to work with.
Competitive Landscape
B Sariya & Associates Chartered Accountants faces competition from a number of other accounting firms in
the Mumbai metropolitan area. However, the firm has a number of strengths that set it apart from its
competitors, including:
 A team of experienced and qualified accountants
 A commitment to providing affordable services
 A focus on customer service
 A convenient location
RecommendationsBased on the above analysis, I recommend that B Sariya & Associates Chartered
Accountants focus on the following areas in order to grow their business:

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 Continue to build relationships with SMBs in the Mumbai metropolitan area.
 Expand their range of services to include more business consulting services.
 Invest in marketing and advertising to raise awareness of their firm.
 Develop a referral program to encourage their current customers to refer their friends and colleagues.
I believe that by following these recommendations, B Sariya & Associates Chartered Accountants can
continue to grow their business and become the go-to accounting firm for SMBs in the Mumbai
metropolitan area.
Customers of our CA firm are:
Prolite Entertainment Private Limited:

Prolite Entertainment Private Limited is an Indian company that provides employee engagement, branding,
and advocacy solutions. They work with companies of all sizes to create immersive experiences that connect
people with purpose. Prolite's services include:
Learning festivals- These are large-scale events that bring together employees from different departments
and functions to learn and collaborate.
Transformative off-sites- These are shorter events that focus on team building and leadership development.
Engaging digital experiences- These are online platforms that allow employees to learn and connect with
each other at their own pace.
Thoughtful space design- Prolite can help companies design and create workspaces that are conducive to
collaboration and creativity.
Prolite's target market is companies that are looking for ways to engage their employees and create a
positive work culture.
Radisson Impex:

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Radisson Impex is a manufacturer and supplier of high-quality steel pipes and flanges. Radisson Impex was
founded in 1992 by Mr. Sandeep Gandhi. The company has grown rapidly over the years and is now one of
the leading manufacturers and suppliers of steel pipes and flanges in India. Radisson Impex has a team of
experienced and qualified engineers who are dedicated to providing their customers with the best possible
products and services.
Radisson Impex offers a wide range of metals and metal ores, including:
 Aluminium
 Copper
 Iron
 Steel
 Zinc
 Nickel
 Lead
 Tin
 Tungsten
 Molybdenum
The company also offers a variety of value-added services, such as:
 Custom cutting and sizing
 Delivery
 Inventory management
 Technical support
Here are some of the company's recent projects:
 Supplying aluminium to a construction company
 Supplying copper to a manufacturing company
 Supplying iron to a steel mill
 Supplying steel to a construction company
 Supplying zinc to a battery manufacturer
 Supplying nickel to a chemical company
 Supplying lead to a battery manufacturer
 Supplying tin to a packaging company
 Supplying tungsten to a mining company
 Supplying molybdenum to a steel mill

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Michelman Private Limited:


Michelman Private Limited is a manufacturer and supplier of high-quality water-based coatings.
Michelman Private Limited was founded in 1982 by Mr. Michel E. Herman. The company has grown
rapidly over the years and is now one of the leading manufacturers and suppliers of water-based coatings in
India. Michelman Private Limited has a team of experienced and qualified engineers who are dedicated to
providing their customers with the best possible products and services.
Michelman Private Limited has a global network of manufacturing and sales offices, and serves customers
in over 100 countries. The company is committed to providing its customers with the highest quality
products and services, and has a strong track record of customer satisfaction.
Here are some of the products and services offered by Michelman Private Limited:
 Coatings: Michelman Private Limited offers a wide range of coatings for a variety of applications,
including architectural, automotive, industrial, and packaging.
 Printing & packaging: Michelman Private Limited offers a variety of printing & packaging solutions,
including inks, coatings, and additives.
 Industrial manufacturing: Michelman Private Limited offers a variety of industrial manufacturing
solutions, including adhesives, sealants, and lubricants.
Michelman Private Limited also offers a variety of value-added services, such as:
 Technical support: Michelman Private Limited offers technical support to its customers to help them
select the right products and solutions for their needs.
 Training: Michelman Private Limited offers training to its customers on how to use its products and
solutions.
 Custom development: Michelman Private Limited can custom develop products and solutions to
meet the specific needs of its customers.

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Hexaware Technologies Limited:


Hexaware Technologies Limited is a global information technology (IT) and business process services
(BPS) company headquartered in Navi Mumbai, Maharashtra, India. The company was founded in 1990 and
has since grown to become a leading provider of IT and BPS services to customers in the Americas, Europe,
and Asia Pacific.
Hexaware Technologies offers a wide range of IT and BPS services, including:
 Application development and maintenance
 Business intelligence and analytics
 Cloud computing
 Enterprise resource planning (ERP)
 Infrastructure management
 Testing and quality assurance
 Customer relationship management (CRM)
 Supply chain management (SCM)
Hexaware Technologies has a strong focus on innovation and customer satisfaction. The company has a
team of over 28,000 employees who are passionate about providing their customers with the best possible
services. Hexaware Technologies is also committed to environmental sustainability and has a number of
initiatives in place to reduce its environmental impact.
Hexaware Technologies is a publicly traded company and is listed on the Bombay Stock Exchange and the
National Stock Exchange of India. The company has a market capitalization of over $2 billion.
Here are some of the company's recent achievements:
 In 2022, Hexaware Technologies was ranked 10th on the Forbes Global 2000 list of the world's
largest public companies.
 In 2021, Hexaware Technologies was ranked 1st in India and 11th globally on the Everest Group
Magic Quadrant for Application Services.

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 In 2020, Hexaware Technologies was ranked 3rd in India and 12th globally on the Gartner Magic
Quadrant for Managed Service Providers, Global.
Brenntag Ingredients India Private Limited:

Brenntag Ingredients (India) Private Limited is a subsidiary of Brenntag SE, the global market leader in
chemical and ingredients distribution. The company is headquartered in Andheri East, Mumbai,
Maharashtra. It was established in 2005 and has since grown to become one of the leading suppliers of
chemicals and ingredients in India.
Brenntag Ingredients (India) Private Limited offers a wide range of products, including:
 Acids and bases
 Alkyd resins
 Amino acids
 Antioxidants
 Catalysts
 Colors and pigments
 Emulsifiers
 Fuel additives
 Inorganic chemicals
 Lubricants
 Solvents
 Surfactants
 Textile chemicals
 Waxes
The company also offers a variety of value-added services, such as:
 Custom blending
 Labeling and packaging
 Regulatory compliance
 Technical support

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Brenntag Ingredients (India) Private Limited is committed to providing its customers with the highest
quality products and services.
Sachdeva Essentials:

Sachdeva Essentials is a one-stop shop for all your home and personal care needs. Sachdeva Essentials
stocks a wide range of products, including:
 Household items: cleaning supplies, kitchenware, bathroom accessories, etc.
 Personal care items: cosmetics, toiletries, hair care products, etc.
 Stationery items: pens, pencils, notebooks, etc.
 Toys and games: for kids of all ages
 Gifts and decor: for every occasion
The store also offers a variety of value-added services, such as:
 Gift wrapping
 Delivery
 Gift cards
 Loyalty program
Sachdeva Essentials is committed to providing its customers with the best possible shopping experience.
Some more details about Sachdeva Essentials:
 The store was founded in 1990 by Mr. and Mrs. Sachdeva.
 The store is family-owned and operated.
 Sachdeva Essentials is a popular destination for both locals and tourists.
 The store has a loyal customer base.
 Sachdeva Essentials is known for its wide selection of products and its competitive prices.

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Competitor Analysis
Ernst & Young (EY)


Ernst & Young (EY) is a multinational professional services network headquartered in London, England. It
is one of the Big Four accounting firms, along with PricewaterhouseCoopers (PwC), Deloitte, and KPMG.
EY has a strong presence in Mumbai, and it offers a wide range of services to clients in the private and
public sectors.
EY Mumbai was founded in 1924, and it has since grown to become one of the largest accounting firms in
India. EY Mumbai has over 2,000 employees, and it offers a wide range of services to clients in the private
and public sectors, including audit, tax, and consulting services. EY Mumbai is known for its commitment to
providing high-quality services to its clients, and it has been consistently ranked as one of the top accounting
firms in India.
Some of the services offered by EY Mumbai:
 Audit: EY Mumbai offers audit services to clients of all sizes, from small businesses to large
multinational corporations. EY Mumbai's audit services are designed to help clients ensure that their
financial statements are accurate and compliant with applicable laws and regulations.
 Tax: EY Mumbai offers tax services to clients of all sizes, from individuals to large multinational
corporations. EY Mumbai's tax services are designed to help clients minimize their tax liability and
comply with applicable tax laws and regulations.
 Consulting: EY Mumbai offers consulting services to clients in a variety of industries, including
financial services, healthcare, and technology. EY Mumbai's consulting services are designed to help
clients improve their business performance and achieve their strategic goals.
EY Mumbai is a leading accounting and consulting firm in Mumbai. It offers a wide range of services to
clients in the private and public sectors, and it is known for its commitment to providing high-quality

34. 28

services. EY Mumbai is a good choice for businesses and individuals who are looking for a reliable and
experienced accounting and consulting firm.
KPMG:

KPMG is one of the Big Four accounting firms in the world, and it has a strong presence in Mumbai. KPMG
Mumbai offers a wide range of services to clients in the private and public sectors, including:
 Audit: KPMG Mumbai provides audit services to clients of all sizes, from small businesses to
multinational corporations.
 Tax: KPMG Mumbai provides tax services to clients in a variety of industries, including corporate
tax, individual tax, and international tax.
 Consulting: KPMG Mumbai provides consulting services to clients on a variety of topics, including
business strategy, risk management, and IT transformation.
KPMG Mumbai is a leading provider of audit, tax, and consulting services in Mumbai. The firm has a strong
commitment to providing high-quality services to its clients, and it is known for its innovative approach to
problem-solving. KPMG Mumbai has a team of experienced professionals who are dedicated to helping
their clients achieve their goals.
Some of the key strengths of KPMG Mumbai:
 Strong commitment to quality: KPMG Mumbai is committed to providing high-quality services to
its clients. The firm has a rigorous quality assurance process in place, and it is regularly audited by
independent organizations.
 Innovative approach to problem-solving: KPMG Mumbai is known for its innovative approach to
problem-solving. The firm is constantly looking for new ways to help its clients improve their
performance.
 Experienced professionals: KPMG Mumbai has a team of experienced professionals who are
dedicated to helping their clients achieve their goals. The firm's professionals have a deep
understanding of the Indian business environment, and they are up-to-date on the latest regulations
and compliance requirements.

35. 29

PricewaterhouseCoopers [PWC]

PricewaterhouseCoopers International Limited is a British multinational professional services brand of
firms, operating as partnerships under the PwC brand. The firm in its recent actual form was created in 1998
by a merger between two accounting firms: Coopers & Lybrand, and Price Waterhouse. Both firms had
histories dating back to the 19th century. The trading name was shortened to PwC in September 2010 as part
of a rebranding effort. PwC Mumbai is one of the Big Four accounting firms in the world, and it has a strong
presence in Mumbai. The firm offers a wide range of services to clients in the private and public sectors,
including:
 Audit: PwC Mumbai provides audit services to clients of all sizes, from small businesses to
multinational corporations.
 Tax: PwC Mumbai provides tax services to clients in a variety of industries, including corporate tax,
individual tax, and international tax.
 Consulting: PwC Mumbai provides consulting services to clients on a variety of topics, including
business strategy, risk management, and IT transformation.
PwC Mumbai is a leading provider of audit, tax, and consulting services in Mumbai. The firm has a strong
commitment to providing high-quality services to its clients, and it is known for its innovative approach to
problem-solving. PwC Mumbai has a team of experienced professionals who are dedicated to helping their
clients achieve their goals.
Here are the key strengths of PwC Mumbai:
 Global reach: PwC Mumbai is part of a global network of accounting firms, which gives the firm
access to a vast pool of resources and expertise.
 Deep industry knowledge: PwC Mumbai has a deep understanding of the Indian business
environment, and it is able to provide tailored solutions to its clients.
 Strong commitment to quality: PwC Mumbai is committed to providing high-quality services to its
clients. The firm has a rigorous quality assurance process in place, and it is regularly audited by
independent organizations.

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 Innovative approach to problem-solving: PwC Mumbai is known for its innovative approach to
problem-solving. The firm is constantly looking for new ways to help its clients improve their
performance.
Deloitte Haskins & Sells:

Deloitte Touche Tohmatsu Limited commonly referred to as Deloitte, is a British multinational professional
services network headquartered in London, England. Deloitte is the largest professional services network by
revenue and number of professionals in the world and is considered one of the Big Four accounting
firms along with EY, KPMG and PwC. The firm was founded by William Welch Deloitte in London in 1845
and expanded into the United States in 1890. It merged with Haskins & Sells to form Deloitte Haskins &
Sells in 1972 and with Touche Ross in the US to form Deloitte & Touche in 1989.Deloitte
provides audit, consulting, financial advisory, risk advisory, tax, and legal services with approximately
415,000 professionals globally.
 Services: Deloitte Haskins & Sells offers a wide range of services across various domains, including
but not limited to:
 Audit and Assurance: Providing audit and financial statement assurance services to help
organizations maintain accuracy and transparency in their financial reporting.
 Tax and Regulatory Services: Assisting clients in managing their tax obligations and navigating
complex regulatory environments.
 Consulting: Offering advisory and consulting services in areas such as strategy, technology, risk
management, human capital, and more.
 Advisory: Providing specialized advisory services that address clients' unique challenges, ranging
from mergers and acquisitions to cybersecurity and beyond.
 Global Presence: As a member firm of DTTL, Deloitte Haskins & Sells is part of a global network
of firms operating in multiple countries. This global presence allows them to provide services to
clients with international operations and ambitions.

37. 31

 Expertise: Deloitte India, like other member firms, brings deep industry expertise to its clients. This
includes sectors such as finance, technology, healthcare, consumer goods, manufacturing, energy,
and more.
 Innovation and Technology: Deloitte is known for its focus on innovation and leveraging
technology to provide enhanced services. This includes initiatives related to digital transformation,
data analytics, automation, and emerging technologies.
 Client Base: Deloitte serves a diverse client base that includes multinational corporations,
government agencies, non-profit organizations, startups, and more. The firm's services are tailored to
meet the specific needs of different clients.
 Corporate Social Responsibility: Like many professional services firms, Deloitte emphasizes
corporate social responsibility through various initiatives, including community engagement,
sustainability efforts, and social impact projects.
Grant Thornton (India):

Grant Thornton LLP is the American member firm of Grant Thornton International, the seventh largest
accounting network in the world by combined fee income.
Grant Thornton (India) is a member firm of Grant Thornton International, a global network of independent
accounting and consulting firms. Grant Thornton (India) is headquartered in Mumbai, and it has offices in
other major cities in India. The firm offers a wide range of services to clients in the private and public
sectors, including:
Audit: Grant Thornton (India) provides audit services to clients of all sizes, from small businesses to
multinational corporations.
Tax: Grant Thornton (India) provides tax services to clients in a variety of industries, including corporate
tax, individual tax, and international tax.
Consulting: Grant Thornton (India) provides consulting services to clients on a variety of topics, including
business strategy, risk management, and IT transformation.
Grant Thornton (India) is a leading provider of audit, tax, and consulting services in Mumbai. The firm has a
strong commitment to providing high-quality services to its clients, and it is known for its innovative

38. 32

approach to problem-solving. Grant Thornton (India) has a team of experienced professionals who are
dedicated to helping their clients achieve their goals.
Key strengths of Grant Thornton (India) Mumbai:
Strong commitment to quality: Grant Thornton (India) is committed to providing high-quality services to
its clients. The firm has a rigorous quality assurance process in place, and it is regularly audited by
independent organizations.
Innovative approach to problem-solving: Grant Thornton (India) is known for its innovative approach to
problem-solving. The firm is constantly looking for new ways to help its clients improve their performance.
Competitive pricing: Grant Thornton (India) offers competitive pricing on its services. This makes it a
good option for businesses that are looking for affordable audit, tax, and consulting services.
Experienced professionals: Grant Thornton (India) has a team of experienced professionals who are
dedicated to helping their clients achieve their goals. The firm's professionals have a deep understanding of
the Indian business environment, and they are up-to-date on the latest regulations and compliance
requirements.

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CHAPTER 4
Organizational Structure
An organizational structure defines how activities such as task allocation, coordination, and supervision are
directed toward the achievement of organizational aims. Organizational structure affects organizational
action and provides the foundation on which standard operating procedures and routines rest. It determines
which individuals get to participate in which decision-making processes, and thus to what extent their views
shape the organization's actions.
Finance and accounting firms typically offer a range of services to their clients from auditing and tax
consulting to investment advisement. CA firms organizational structure includes various roles and levels of
professionals. In any event, a common structure includes associates, managers and partners. Here’s a
general outline.
1. Partners:
 Partners are the senior members of the firm and are typically experienced CAs.
 They manage the overall operations, strategic direction, and business development.
 Partners often specialize in different practice areas such as audit, tax, advisory, etc.
 They are responsible for maintaining client relationships and attracting new clients.
 The number of partners can vary from a few to several, depending on the size of the firm.
2. Senior Managers/Managers:
 Senior managers and manager report to the partners.
 They oversee specific client engagements and manage teams of professionals.
 They are responsible for ensuring work quality, meeting deadlines, and maintaining client
satisfaction.
 Senior managers and managers also contribute to the development of junior staff and their training.
3. Associates/Junior Staff:
 Associates are typically entry-level professionals, often recent graduates or those pursuing
professional qualifications like CA, CPA, or ACCA.
 They work under the guidance of senior managers and managers.
 Associates perform tasks such as financial analysis, auditing, tax computations, and research.
 They gain practical experience while working on various client projects.
4. Administrative and Support Staff:

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 Administrative staff handles various support functions like office management, scheduling, and
administrative tasks.
 Support staff can include receptionists, administrative assistants, IT personnel, and HR personnel.
 They play a crucial role in ensuring the smooth operation of the firm.
5. Specialized Teams:
 Some CA firms have specialized teams or departments focusing on specific areas like audit, taxation,
advisory, forensic accounting, and more.
 These teams may have their own managers, associates, and support staff.
6. Partnerships and Ownership:
 The ownership structure can vary. Some firms have equity partners who hold ownership stakes,
while others may have non-equity partners or directors.
 Partnerships determine the distribution of profits, decision-making authority, and the overall
direction of the firm.
7. Flat or Hierarchical Structure:
 Smaller CA firms might have a flatter structure, where there's a direct line of communication
between partners and associates.
 Larger firms might have a more hierarchical structure, with multiple layers of management.
8. Client Portfolio:
 CA firms often have a diverse client portfolio, including individuals, small businesses, corporations,
and non-profit organizations.
The Organizational structure for B Sariya & Associates is:


Baboolal Sariya- Managing Partner
Rachit Sariya- Partner

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 Line of service: Accounts and Taxation
Piyanshi Pachori- Senior Manager
 Line of service: Accounts
Akshay More- Senior Associate
 Line of service: Accounts
Omkar Mandal- Senior Associate
 Line of service: Taxation
Sonam Dhirawat- Associate
 Line of service: Taxation
Mudit Mansingka- Associate
 Line of service: Audit
Vipul Selarka- Associate
 Line of service: Accounts
Simran Doshi- Associate
 Line of service: Audit

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CHAPTER 5
SWOC Analysis

SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a
person or organization identify Strengths, Weaknesses, Opportunities, and Threats related
to business competition or project planning.
Strengths:
 Experienced professionals:
B sariya & Associates has a team of experienced professionals who are dedicated to helping their clients
achieve their goals. The firm's professionals have a deep understanding of the Indian business environment,
and they are up-to-date on the latest regulations and compliance requirements.
 Competitive pricing:
B sariya & Associates offers competitive pricing on its services. This makes it a good option for businesses
that are looking for affordable audit, tax, and consulting services.
 Local knowledge:
B sariya & Associates is a local firm that has a deep understanding of the Mumbai market. This gives the
firm an advantage in understanding the needs of its clients and providing them with tailored solutions.
Weaknesses:
 Small size:
B sariya & Associates is a relatively small firm, which can make it difficult to compete with larger firms that
have more resources.
 Lack of brand awareness:
B sariya & Associates is not as well-known as some of the larger CA firms in Mumbai. This can make it
difficult to attract new clients.

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 Lack of international reach:
B sariya & Associates does not have a global network of offices, which can limit its ability to serve clients
that have international operations.
Opportunities:
 Growing demand for audit, tax, and consulting services:
The demand for audit, tax, and consulting services is growing in India. This presents an opportunity for B
sariya & Associates to expand its business and attract new clients.
 New regulations and compliance requirements:
The Indian government is constantly introducing new regulations and compliance requirements. This
presents an opportunity for B sariya & Associates to help its clients comply with these requirements and
avoid penalties.
 Growth of the Mumbai market:
The Mumbai market is growing rapidly. This presents an opportunity for B sariya & Associates to attract
new clients from this growing market.
Threats:
 Competition from larger firms:
B sariya & Associates faces competition from larger firms that have more resources and brand awareness.
 Changes in regulations:
Changes in regulations can make it difficult for B sariya & Associates to keep up with the latest
requirements.
 Economic downturn:
An economic downturn can lead to a decline in demand for audit, tax, and consulting services. This can hurt
B sariya & Associates' business.

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CHAPTER 6
Learning Outcomes
After completing a one-month internship at B SARIYA & ASSOCIATES Chartered Accountancy firm, I
gained several valuable learning outcomes that will contribute to my personal and professional growth. Here
are some common learning outcomes from such an internship:
o Gain experience in a variety of audit, tax, and consulting services. B Sariya & Associates offers a
wide range of services, so I had the opportunity to gain experience in a variety of areas. This was
helpful for me while I am still undecided about what area of accounting I want to specialize in.
o Learn from experienced professionals. B Sariya & Associates has a team of experienced
professionals who are willing to mentor interns. This was a great opportunity for me to learn from
experienced professionals and get their advice on career goals.
o Develop my technical skills. B Sariya & Associates uses a variety of accounting software and
technologies. Interns have the opportunity to learn how to use these software and technologies,
which can be helpful for their future careers.
o Build their network. Interning at B Sariya & Associates helped me build my network of contacts in
the accounting industry. This will be helpful for my future job search.
o Gain experience in a fast-paced environment. B Sariya & Associates is a fast-paced firm, which can
be a great learning experience for me. I as an Intern learned how to manage my time effectively and
work under pressure.
o Self-Reflection and Goal Setting: The internship experience provided me an opportunity for self-
reflection, helping me identify my strengths, weaknesses, and areas for improvement. This awareness
will help me guide my future career decisions and goal setting.

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CHAPTER 7
Conclusion:
In conclusion, my internship experience at B SARIYA & ASSOCIATES has been an invaluable opportunity
for me to gain practical insights into the world of chartered accountancy. Over the course of my internship, I
have had the privilege to work alongside experienced professionals and engage in a variety of tasks that
have enriched my understanding of the field. This experience has provided me with several noteworthy
observations and takeaways.
Firstly, I have come to appreciate the critical role that a CA firm plays in assisting businesses in managing
their financial affairs and ensuring compliance with regulatory standards. The exposure to real-world
scenarios, such as auditing, tax preparation, and financial reporting, has deepened my appreciation for the
meticulous attention to detail and ethical responsibility that chartered accountants must uphold.
Secondly, my time at B SARIYA & ASSOCIATES has emphasized the importance of effective teamwork
and communication within the realm of professional services. Collaborating with experienced professionals
has taught me the value of sharing insights, learning from others, and contributing to the collective success
of projects.
Furthermore, this internship has allowed me to witness first-hand the evolving landscape of accounting and
finance, with an increasing reliance on digital tools and technologies. The integration of technology into
daily tasks, such as data analysis and management, has underscored the need for continuous learning and
adaptability in order to stay relevant in this dynamic field.
My experience at B SARIYA & ASSOCIATES has not only enhanced my technical skills but has also
provided a glimpse into the diverse industries and sectors that chartered accountants serve. This exposure
has ignited a curiosity to explore various specializations and consider the potential career paths that lie
ahead.
In light of the above, I am immensely grateful for the guidance, mentorship, and hands-on experience that
B SARIYA & ASSOCIATES has provided throughout my internship journey. This opportunity has
reaffirmed my aspiration to pursue a career in chartered accountancy and has set a strong foundation for my
academic and professional growth.