Kelompok Pinky Boy (analisis Hotel).pptx

ppt

1. Presentation Presented by Team Pinky boy

2. Hello Everyone!

3. Dwi Abraham Lyntang (2313040002) M. Ardiansyah Nuari (2313040003) Efraim eagle christ kainde  (2313040014) Komang Irfando (231304001) Name of The Group

4. What is SWOT SWOT analysis is useful for identifying strengths, weaknesses, opportunities, and threats for a specific project or overall business plan. It is a tool that can help teams plan strategically and stay ahead of market trends. Here we have identified one example of a promotional poster for the opening of a new hotel which is lorem ipsum dolor

5. Project Analisis

6. To analyze the SWOT of the new hotel poster above, we will look at the strengths, weaknesses, opportunities and threats of the poster's content and design. Attractive Visuals: Posters use attractive, high-quality images that show hotel amenities, such as comfortable bedrooms and beautiful views from the hotel. Strengths (Strength): Promotional Offers: Offering up to 50% off for the first 1000 guests is a powerful lure to grab the attention of potential guests.

7. Contact Information: Contact information is clearly listed, including email address and telephone number, making it easy for potential guests to contact the hotel. Neat Layout: The poster layout looks neat and professional, with the use of contrasting colors to highlight important information Strengths (Strength):

8. Weaknesses: 1 2 3 Placeholder Text: "Lorem Ipsum Dolor" text indicates that the poster is unfinished or uses placeholder text, which can make it look unprofessional. Unclear Logo: The hotel logo used is a placeholder, so the hotel identity is not clearly visible. Lack of Detailed Information: The poster does not include detailed information regarding the hotel's facilities, services offered, or other competitive advantages.

9. Opportunities: Attract New Customers: Offering big discounts can attract many new customers who want to try new hotels at more affordable prices. Increased Brand Awareness: The use of social media and email contact can help increase brand awareness if used with the right marketing strategy.

10. Threats: 1 2 3 Competition with Other Hotels: New hotels must compete with other established and reputable hotels in the area. Customer Expectations: By offering large discounts, it is likely that customer expectations regarding the quality of service and facilities will be very high. If it doesn't fit, it could lead to negative reviews. Unstable Economy: Macroeconomic factors such as a recession or reduced travel budgets can reduce the number of guests coming.

11. By understanding this SWOT analysis, hotels can improve their posters and marketing strategies to maximize strengths, minimize weaknesses, explore opportunities and deal with threats more effectively.

12. Result 1 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse quis enim pretium, bibendum ante ullamcorper, tincidunt augue. 2 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse quis enim pretium, bibendum ante ullamcorper, tincidunt augue.

13. Conclusion Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse quis enim pretium, bibendum ante ullamcorper, tincidunt augue. Nunc sed lorem aliquam, malesuada lectus eu, placerat lorem. Proin at aliquet sapien, vitae elementum mi. Nullam suscipit ante at mi malesuada, id sodales dolor dictum.

14. QUESTION TIME

15. tHANK YOU