Kelvin = - Food Cycle presentation

FoodBloggerConnect 712 views 24 slides Jul 11, 2013
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www.foodcycle.org.uk FoodBlogger Conference 2013 FoodCycle KelvinCheung_uk

Our mission www.foodcycle.org.uk FoodCycle builds communities by combining volunteers, surplus food and free kitchen space to cook tasty, nutritious meals for those at risk of food poverty and social isolation .

Our objectives www.foodcycle.org.uk Reduce food waste Tackle food poverty Empower and train volunteers Reduce social isolation

Since 2008… www.foodcycle.org.uk Saved kgs surplus Served meals 60,000 46,000 61,000   Created volunteer hours

Some fun stories about starting up! www.foodcycle.org.uk

Getting noticed www.foodcycle.org.uk Award winning Every Day Impact Aware, DFS, 2012 PM’s Big Society Award, 2011 Best New Charity, Charity Times, 2010 Social media 6200 twitter and 4500 facebook followers Celebrity chefs Jamie Oliver Valentine Warner Ken Hom Giorgio Locatelli Tom Hunt

www.foodcycle.org.uk

Our operations www.foodcycle.org.uk Hub programme 14 Hubs Volunteer-led Community fundraising Local links, local needs Unique and innovative

www.foodcycle.org.uk Community Café Events Our operations

What really matters… www.foodcycle.org.uk 67% - feel more connected to their communities 71% - have made new friends 67% - have used the service 10+ times

www.foodcycle.org.uk “It gets me out of the house for a while - something to do. I’m not allowed to work, you see. I’ve made friends here ”. “There’s a lot of homelessness here and a lot of people who are on the streets . I think this place makes people more together – they’re not alone”. “I’ve met new people. There’s people with various problems here, but when you get here your problems go away , so to speak. We can sit down and have a nice meal”. “… it’s absolutely amazing … it helps out financially but there’s also the social side”. “ Someone will say, “How was your week?” and that’s nice. It’s good to speak to someone new, you’re out of your box …” “… you find a lot of people like yourself that have been through the same thing as yourself ”. “I live on my own, you see, so cook for my self… you normally end up buying ready meals ”. “It gets me out of the house for a while - something to do. I’m not allowed to work, you see. I’ve made friends here”. Why people come back …

Impact of volunteering 83% - made friends with people from different backgrounds and cultures 71% - confidence had improved 68% - volunteering has given them better skills to find a job

Empowering volunteers www.foodcycle.org.uk Annual training conference 100 volunteers: Volunteer and project management Fundraising Working with vulnerable adults Cooking and nutrition Public speaking

Our role www.foodcycle.org.uk In the UK, 15 million tonnes is thrown away annually 50% in our homes 540,000 tonnes of bread! Not political Not campaigning 370,000 tonnes wasted at retailer level – we have reclaimed 61 tonnes surplus

www.foodcycle.org.uk The UK sector FoodCycle collaborates and shares learning with the sector

The UK sector www.foodcycle.org.uk Voluntary Courtauld Agreement Food waste hierarchy Working with Defra

Challenges www.foodcycle.org.uk Volunteer-led programme Investment in people Local autonomy vs national brand Change is slow! Confusion in sector Not soup kitchen or re-distribution charity

Challenges www.foodcycle.org.uk Rapid expansion 4 to 12 projects in 1 year 3 to 10 staff in 1 year Financial sustainability Café needs 40% funding Community fundraising fluctuates

Challenges www.foodcycle.org.uk Working with retailers Head office vs store level Once a week Selective surplus Competing with AD

Lessons learned www.foodcycle.org.uk Focus on mission and adapt Borrow > learn > share Balance ambition with achievable growth Volunteer management, essential: Change management Clear boundaries Start with caution

Why FoodCycle? www.foodcycle.org.uk What makes us special? Local links Continuous innovation Collaboration National movement

Social franchise model www.foodcycle.org.uk After 5 years of learning… 14 to 200 Hubs in 10 years The member model: Part of FoodCycle network Local ownership Financial stability Future commercial café?

To sum up! www.foodcycle.org.uk Your volunteers/fans are your voice and your credibility Brand recognition integral since start Open sourced model of innovation with a solid foundation Get in touch – [email protected]

Get stuck in www.foodcycle.org.uk Get in touch – [email protected] Fundraise!! Promote!! Volunteer!!
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