Leadership versus Entrepreneurship 3.pdf

LavanyaManoj5 11 views 23 slides May 08, 2024
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About This Presentation

This PPT highlights about the various Leadership Styles and Traits


Slide Content

Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES
Entrepreneurship

Entrepreneur
Individual who takes risks
and starts something
new
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Characteristics of an Entrepreneur
•Initiativetaking
•Organizingandreorganizingofsocialand
economicmechanisms toturnresourcesand
situationstopracticalaccount
•Acceptanceofriskandfailure
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Entrepreneurship
Itistheprocessofcreatingsomethingdifferent
withvaluebydevotingthenecessarytimeand
effort,assumingtheaccompanying financial,
psychological,andsocialrisks,andreceivingthe
resultingrewardsofmonetaryandpersonal
satisfaction.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Entrepreneurial Decision Making
Factors to Form new enterprise
Desirability of new venture formation
1.Cultural
2.Sub-cultural
3.Family
4.Teachers
5.Peers
Possibility of new venture formation
1.Government
2.Background
3.Marketing
4.Financing
5.Role models
Change from present lifestyle
Work environment disruption
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Types of Start-ups
LifestyleFirm:
Asmallventurethatsupportstheowneranddoesnotgrowbig
withemployees.
Runbyitsfoundersprimarilywiththeaimoflivingormaintaining
acertainlifestyle.
Eg.Blogging,Vlogging,Youtubing,Photography,Writing,
Teaching,Cooking,Training,etc.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

SmallBusinessStartups:
Thesebusinessesarecreatedbyregularpeopleandareself-
funded.
Businessownersusuallybootstrapsandself-financethese
startups.Thismeansthattheyhavelesspressuretoscale.
Eg.Hairdressers,Grocerystores,TravelAgents,Bakers,etc.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

FoundationCompany:
R&Dfirmthatusuallydoesnotgopublic.
Anonprofitcorporationoracharitabletrustthatmakesgrantsto
organizations,institutions,orindividualsforcharitablepurposes
suchasscience,education,culture,andreligion.
Eg.Carlsberg,Heineken,Ikea,Rolex,etc.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

HighPotentialVenture:
Thishasahighgrowthpotentialandhencereceivesgreat
investorinterest.
Quickly-growingtechnologycompaniesandlargeinternet
technologybusinesses.
Google,Tesla,Amazon,etc.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

SocialVentures:
Market-orientedventurecommitted tosolvecultural,
environmentaland/orsocialissues.
Ratherthanbeingdrivenbyprofit,asocialstartupiscommitted
insteadtomaketheworldabetterplace.
Eg.UNESCO,TheGatesFoundation,RelianceFoundation,etc.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Role of Entrepreneurship in
Economic Development
ProductEvolution
IterativeSynthesis
-Intersectionofknowledgeandsocialneedthatstartsthe
productdevelopmentprocess
OrdinaryInnovations
TechnologicalInnovations
BreakthroughInnovations
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Government as an Innovator &
Entrepreneur
Government active in commercializing technology.
Technology transfer.
Governmentcanalsoactasanentrepreneurbyproviding
taxincentives,grants,andotherformsofassistanceto
businesses.Thiscanhelpspurinnovationandinvestmentin
certainsectors.
Furthermore,theGovernment canprovideaccessto
businessfinancing,suchassmallbusinessloansorventure
capitalinvestments.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Intrapreneurship
Entrepreneurshipwithinanexistingorganizationis
Intrapreneurship.
Asystemthatallowsanemployeetoactlikeanentrepreneur
withinacompanyorotherorganization.
Theseintrapreneurshipprojectsdonotrequireacapital
contributionfromtheintrapreneur.
Thisisanimportantstepindevelopingfuturetalentsand
leaders.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Example1
SteveJobsand 20Apple
engineerssplitofffromAppleto
createtheAppleMacintosh
computer.Thegroupoperated
independently.
Thisgroupofcreativeemployees
created more diversityand
competitionforApple’smainline
ofproducts.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Example2
Starbucks,foundedin1971hada
missiontobecomea“thirdplace”
togo,toprovidearelaxing
environmentandexperienceforits
customers.Onebaristadecidedto
startwritingthenamesofcustomers
oncups.
Theideawassharedwiththe
corporateoffice.Monthslater,this
‘first-name’approachbecamea
standardateveryStarbucksstore.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Example3
DickBrams,RegionalManagerof
McDonald’s,begantryinganew
mealjustforkids.Hepitchedhis
boxedideatomanagement, and
twoyearslater,McDonald’srolled
outitsfirstcircus-themedHappy
Meal.
HappyMealshavebecome so
essentialtoMcDonald’sbusinessand
brandidentitythat3millionHappy
Mealsaresoldeveryday.
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Skills Required for Entrepreneurship
Technical Skills
Business Management Skills
Personal Entrepreneurial Skills
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Technical Skills
Written & Oral communication
Monitoring
Technology & Technical business management
Interpersonal
Listening
Ability to organize
Network building
Coaching
Team player
Ability to lead
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Business Management Skills
Planning and goal setting
Decision making
Human relations
Marketing
Finance & Accounting
Controlling
Negotiating
Venture launch
Managing growth
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Personal Entrepreneurial Skills
Inner control/ discipline
Risk taker
Innovative
Change oriented
Persistent
Visionary leader
Ability to manage change
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Traditional Managers
Primary motive is promotion and moving up the hierarchy,
concerned with status
Short term focus –quotas, budgets, targets
Delegation and supervision
Averse to taking risk
Tries to avoid making mistake
Agrees with those in the upper management
Hierarchy as basis of relationship
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Entrepreneurs
Primary motive is to create value and profit, not concerned
about status
Looking for survival and 5-10 years of growth
Direct involvement
Moderate risk taker
Deals with mistakes and failures
Follows dream
Transaction and deal making as basis for relationship
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES

Intrapreneurs
Independence and ability to advance, driven by status
Has self imposed time orientation
Direct involvement
Moderate risk taker
Able to get others to agree to achieve dream
Transactions within hierarchy
Asst. Prof. LAVANYA MANOJ
UGC NET –MANAGEMENT STUDIES